Online Advertising

The next-generation ad company gears up to help even more agencies, brands and publishers enhance performance standards in online advertising Exit Bee, the leader in micro-moment advertising, has further strengthened its team with the…
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The ad curation specialist’s hiring spree continues with the appointment of senior HR and sales executives Building on a great first year of delivering for marketers worldwide, multilocal is continuing with the significant expansion of its…
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ZW Data Action Technologies, Inc. ("ZW Data" or the "Company"), an integrated online advertising, precision marketing, data analytics, and other value-added services company, announced a cooperation with Guangzhou Digital Gold Information…
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When Google announced it would be ending the use of third-party cookies, panic ensued. The search behemoth's move to ban the use of third-party cookies within its Chrome browser will be upending a $152 billion U.S. digital  ad industry.…
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This powerful partnership brings together best-in-class email validation and identity data technology solutions. Versium announced its partnership with ZeroBounce. The alliance will bring together Versium’s powerful identity data…
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Coinbase Ventures and BlockTower Capital also participated. The funding will be used to double engineering and business development headcount, scale to millions of users, and form the most powerful distributed supercomputer in the world.…
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ZW Data Action Technologies, Inc., an integrated online advertising, precision marketing, data analytics, and other value-added services company, today announced that the Company has established a strategic cooperation with Shanghai Weiyou…
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Building online exposure means attracting more potential customers. In 2021, the importance of implementing a strong digital marketing strategy cannot be overstated. Online advertising is here to stay, as the internet has…
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ZW Data Action Technologies Inc.  an integrated online advertising, precision marketing, data analytics and other value-added services provider serving enterprise clients, announced its unaudited financial results for the three and nine…
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Jointly Empower Merchants All Sales Channels ZW Data Action Technologies, Inc., an integrated online advertising, precision marketing, data analytics, and other value-added services company, today announced that its wholly-owned subsidiary…
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CTV growth creates significant omnichannel opportunity for brands A Vericast survey of more than 1,000 U.S. adults revealed that consumers want to stream Connected TV (CTV) outside of the home, including during long-distance travel on…
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ZW Data Action Technologies, Inc., an integrated online advertising, precision marketing, data analytics, and other value-added services company, today announced that its website (http://www.zdat.com/) was fully upgraded and a new version…
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The industry is going through another Y2K moment with Google’s announcement of phasing out third-party cookies by 2023. It has led to big questions, and uncertainty for marketers as third-party Cookie-Less are essential in online…
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 ZW Data Action Technologies, Inc., an integrated online advertising, precision marketing, data analytics, and other value-added services company, today announced the launch of its Blockchain Integrated Framework (“BIF”) platform for…
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The shift in online advertising and marketing trends today’s are shaped by how B2B consumers are becoming smarter in their product and choice approach; here’s what the best in B2B marketing and martech feel about these expanding changes:…
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The award program is dedicated to identifying and recognizing New York City's best employers Digital Remedy, the leader in developing data-driven technology and services for marketers, announced its recognition as one of Crain's 2021 Best…
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The largest Latin American e-commerce and fintech player, MercadoLibre, agrees to join Aleph Group as a shareholder, signaling the growth potential in the global digital advertising industry. Aleph operates in Latin America through IMS…
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An innovative and modernized technical marvel in the field of Advertising Industry is Promodio. It is an undeniable fact that advertising services are costly and sluggish today. Analyzing the problems and difficulties in the advertising…
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Ad Tech Veteran Will Bolster Executive Team and Help Drive Next Phase of Global Growth and New Partnerships InMobi, a leading provider of marketing and monetization technologies reaching consumers around the globe, announced the…
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The publication is now available to view on the European Commission’s website A large-scale study of the impact of a Memorandum of Understanding (MoU) on online advertising and intellectual property rights on the online advertising market…
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