The trademark landscape is rapidly evolving, shaped by an increasingly crowded marketplace, the number of channels that businesses are operating …
Does Your Business Emphasize the “Art” or “Science” of GDPR Consent?
Ever wonder why you have to fill out those long forms to sign before joining in a potentially dangerous activity? …
Three Advertising Takeaways From 2018
With 2019 kicking into full gear, what better time to reflect on the past year and some of the biggest …
GDPR Should Be Hailed in an Industry Increasingly Moving Online
When it was first introduced, GDPR was considered by many in the publishing, media and advertising to be a regulatory revolution. Almost nine months …
Shifting Trends for B2B and B2C Marketers: A Look Forward
Marketing is constantly changing as the underlying technology for many key marketing functions is innovating and enabling new insights and …
The Privacy Paradox and the Marketer’s Dilemma
2018 was a never-ending stream of privacy scandals, data breaches, and tech backlash. If you’re a marketer in tech, privacy …
SAP Receives Global Certification for Data Protection and Privacy from BSI
SAP Is One of the First Companies to Receive Global Certification From BSI SAP SE announced that the British Standards Institution …
DealSignal Unveils Platform Enhancements and New GDPR Risk Assessment Module
Marketers Can Now Quickly Assess Their GDPR Risk and Establish Account Controls for Data Compliance in DealSignal’s On-demand Contact Data Platform Recently …
Cision State of the Media Report Reveals Rising Public Trust Amidst Journalism’s Fake News Battle
Report Findings Focus on Key Challenges Impacting Journalists Today, including Accuracy, Credibility and Trust To uncover the biggest trends and …
Channel and Sales Enablement Software Provider, Mindmatrix Announces it is GDPR Compliant
As a Data Processor, Mindmatrix Is Taking All the Steps Necessary to Ensure Its Clients Are Able to Comply with …
Pradeo Launches a GDPR Toolset for Companies to Diagnose Their Mobile Framework against the Regulation
Pradeo Security to Detect and Flag Any illegitimate Use of Personal Data by Mobile Applications That Hinders GDPR Compliance At …
TrustArc Launches GDPR Validation, Empowering Companies to Demonstrate GDPR Compliance Status
New Technology-Powered Assessments Provide Independent Validation of GDPR Compliance TrustArc, the leading data privacy management company, announced the launch of …
Rakuten Marketing Whitepaper Reviews US Compliance Framework for GDPR
Provides Expert Insight on the Value of Gathering Consent for Advertisers & Publishers Rakuten Marketing, a leading technology company that …
GDPR: Developing a Proportionate Response
GDPR: Developing a proportionate response The ticking of the GDPR clock is getting louder, and eye-watering fines for non-compliance have …