The NPD Group Acquires Retail Analytics Innovator Pricing Excellence
The NPD Group, a global market information provider, has acquired Pricing Excellence, a retail analytics company that uses proprietary cloud-based computing technologies to deliver market insights.
The acquisition complements NPD’s robust portfolio of information services spanning more than 20 industries with new methodologies that will enhance the firm’s ability to provide insight across emerging channels and provide more granular data faster.
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