Browsing Tag

Retail Experience

STRATACACHE Hires Technology Sales Expert Scott Oranen to Advance Business Development of STRATACACHE LINQ Tablet Platform

STRATACACHE announced Scott Oranen has joined the technology company as Director of Business Development, LINQ Platform. Oranen will apply his extensive background and experience in hardware, software and services sales to STRATACACHE's full line of digital signage hardware including media players and indoor and outdoor digital displays, with a specific focus on STRATACACHE's commercial-grade LINQ intelligent tablets. Marketing Technology News: Integral Ad Science Acquires Amino Payments Scott brings 20+ years of…

Vodafone Romania and Amdocs have Jointly Developed the Digital Experience Platform

Amdocs, a leading provider of software and services to communications and media companies, announced that Vodafone Romania and Amdocs partnered to jointly develop the Digital Experience platform for digitalizing the retail experience. This will give Vodafone Romania a 360-degree view of its customers across a number of touch-points while integrating fixed and mobile communication products into a converged retail product. The project included moving several key components and capabilities into the AWS cloud. Marketing…

STRATACACHE Hires Digital Signage and Retail Veteran to Spearhead Scala Business Development in Canada

STRATACACHE announced that Erkki Rajamaki has joined the company as Director of Business Development Canada, leading the country's sales and business development of hardware, software and services across the STRATACACHE family, with a focus on Scala. Erkki has 13 years of experience in digital signage and consumer experience technology, and an additional 13 years on the client side at Loblaws, Tim Hortons and Canadian Tire, bringing in-store retail innovation to market for major brands throughout Canada. Marketing…

Bambuser and AMF Fastigheter to Launch The Lobby Live

Interactive live video streaming provider Bambuser and AMF Fastigheter, one of Sweden's largest real estate companies, announce that The Lobby Live, a unique space in which brands and retailers can build compelling shopping experiences combining online and offline interactions, will open in MOOD Stockholm in November. The initiative brings retailers the ability to secure short-term space in one of Sweden's most fashionable retail districts. In addition to space for in-person shopping, The Lobby Live offers a studio in…

Braze Survey: One in Four Consumers Tried New Brand During COVID-19 Pandemic

New Report Highlights Challenges and Opportunities for Retailers as Pandemic Drives Permanent Shifts in Consumer Behavior This Holiday Season and Beyond Braze, a comprehensive customer engagement platform, released a new report titled "The Future of Retail: Opportunities for Brands in the New Normal." The findings assess COVID-19's immediate and long-term impact on the industry and serve as a resource for retailers navigating uncertain times. The report details the impact of COVID-19 on consumer behaviors and…

Burton Snowboards Transforms Retail Experience with NewStore Omnichannel Platform

NewStore enables Burton to run stores on iPhone apps; new features include mobile point of service with full customer profile and mobile checkout, store fulfillment and inventory management NewStore, the essential omnichannel store solution, announced Burton Snowboards (Burton) is running its stores on the NewStore Omnichannel Platform. With a mobile point of service (mPOS) and inventory and fulfillment solutions available on iPhone apps, the snowboard company's store guides will benefit from a more intuitive front-end…

STRATACACHE Launches Walkbase IntelliCount Occupancy Management Technology

The solution is immediately available for clients across all STRATACACHE brands STRATACACHE announced the launch of Walkbase IntelliCount — an occupancy management solution that uses 3D footfall cameras, Walkbase cloud analytics and a mobile-friendly dashboard— in response to new government guidance to limit the number of customers and employees, as well as follow social distancing protocol, in physical spaces due to COVID-19. The technology has been field-proven for more than ten years, in thousands of locations, and is…

Why Travel and Retail Experience Landed Me in MarTech

Sometimes, we benefit from seeking out a fresh perspective. After finishing my University studies, I set out to travel the world. I knew that it would be the only time in my life when I’d have the time, freedom, and be free of obligations to see the world. After spending my entire life in Ohio, including attending the University of Cincinnati (go Bearcats!), I set out to see the world—South America, Europe, and Asia. This experience opened my eyes to new cuisines, experiences, and ideas. Traveling the world opened my eyes…

STRATACACHE and MobiledgeX Announce a Transformational Partnership in 5G/Edge Computing Technology

The Companies will Bring Global Customers and Leading Telco Providers Scaled Content, Media and Application Delivery Solutions STRATACACHE announced a partnership with MobiledgeX, who is making edge computing widely accessible and easy to consume, to jointly develop advanced content, media and application delivery solutions for the automotive sector on a global scale. As the world continues to change with Industry 4.0 towards being more mobile and interconnected, operators and application developers face increasing…

On Alexa’s 5th Birthday, What Does Voice Need to Do If It Wants to Grow Up

What does Marmite sound like? Should its voice be as divisive as its taste? Do brands borrow a celebrity voice, and does the Voice change depending on the age, region, or even occupation of the people it’s speaking to? These questions probably don’t feature as part of your breakfast routine, but it’s more pertinent than you may think. This month marks five years since Amazon’s Alexa was born; it also marks the rapid rise of Voice-enabled brand interactions. Alexa has made Voice ubiquitous for consumers, and therefore,…

LVMH Deploys Its Open Innovation Program DARE for the First Time in Tokyo, to Invent the Retail Experience of Tomorrow

From November 12th to 15th, the LVMH Group organized, for the first time in Japan, its DARE event (Disrupt, Act, Risk to be an Entrepreneur) – a global initiative at the crossroads of open innovation and talent development. Following a call for ideas on the topic “Innovation in Retail” in June-July 2019 targeting its talents based in the Asia-Pacific (APAC) region, LVMH selected 60 candidates across all LVMH functions and Maisons who were invited to experience the event in Tokyo. A grand jury made of senior…