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Retail Technology

What will Stop the Dip in Retail Sales During the COVID-19 Pandemic?

Even fast-food is not selling like it used to in the Pre-COVID days -- that's the kind of challenge we are witnessing in retail sales.  It’s been an extraordinarily daunting year for the retail industry so far. With global consumers switching to online commerce platforms, retailers already had a tight noose around their existence. With COVID-19, things have only become much clearer as to where the future of retail actually lies. With every retailer scrambling to adapt to the daily changes in the pandemic conditions forcing…

Cosmose AI Announces a Strategic Partnership With ADA, Part of Axiata Group

- Partnership will support merchants in Southeast Asia to enhance customer experience of offline retail - Cosmose aims to cover over 100,000 stores in Malaysia by 2021 - ADA is the integrated digital advertising business of Axiata Group Berhad, one of Asia's leading telecommunications groups Cosmose AI, the platform that predicts and influences how 1 billion people shop offline, announces a strategic partnership with ADA, a data and artificial intelligence company that designs and executes integrated digital, analytics,…

Aptos Kicks Off Next Chapter of Global Growth, Technology Innovation with Successful Revionics Acquisition

Aptos, a recognized market leader in retail technology solutions, announced that it has completed its acquisition of Revionics, the leading provider of science-based pricing, promotion, and competitive insight for innovative retailers. Revionics will now be known as Revionics, an Aptos Company. The acquisition, which was first announced on Aug. 5, adds Revionics' AI-powered price optimization solutions to Aptos' Merchandise Lifecycle Management suite. By bringing these product sets together, retailers can integrate all…

Newmine Welcomes Retail Executives Graziano de Boni and Rich McMahon to Advisory Board, Amplifying Its Vision of Reducing Product Returns

Newmine, an innovative retail technology company and consulting agency, announced the establishment of their Advisory Board, which includes seasoned retail executives Graziano de Boni and Rich McMahon. The mission of this new Advisory Board is to unite visionary retail leaders to educate the industry on best practices to advance their competitive advantage through reducing product returns. With a vision “to ensure retailers thrive in a transforming world,” Newmine’s Advisory Board seeks to meet the mounting challenges that…

Mastercard Launches Frictionless Retail Technology Solutions to Enable Touchless Economy

As merchants navigating the impacts of COVID-19 seek out enhanced technology for in-person engagement, Mastercard announced a new suite of frictionless solutions for retailers to reimagine their physical shopping experience. Applicable and adaptable to any retail environment – from restaurants to pharmacies – Mastercard’s Shop Anywhere and AI-Powered Drive Through solutions deliver low touch, high engagement experiences for retailers, and the end consumer. Mastercard is deploying these new solutions with leading retailers…

Listrak Joins Shopify Plus Certified App Program

Company Listed Among Elite Group of Partners With Best-In-Class Marketing Cloud Technology Listrak, the leading digital marketing cloud technology provider for retailers, announced their membership within the Shopify Plus Certified App program. Shopify Plus, which hosts Fortune 500 companies and some of the fastest growing brands in the world, relies on and trusts digital marketing platforms like Listrak to help deliver results to their clients. This certification validates that Listrak has met strict criteria and standards…

It’s Culture Thing Now: Onus is on Retailers to Deliver In-Store Shopping Experiences

COVID-19 crisis runs deep into every business model. Particularly for retail, in-store shopping experiences has become a topic of serious discussion. Retail has always been under serious pressure to adapt to widening physical and digital shopping experiences, even as new e-commerce competitors kept taking a lion's share off sales and profits. Before the pandemic hit, we were already inching closer to the death of the High Street. But with lockdown restrictions and now, new COVID containment measures in place, its demise…

5 Key ABM Tactics for Retail during the COVID-19 Pandemic

COVID-19 has forced marketing teams to shrink their martech and marketing ops budgets. During such challenging times, we can learn from recent ABM Tactics for Retail We have covered the Account Based Marketing concepts extensively in the past. And, knowing its delicate role in Lead Gen Marketing and Sales Acceleration operations, ABM remains a hot topic discussed by MarTech leaders around the world. Even the customers from emerging markets have begun to pick ABM tools and practices to not just target larger accounts but…

Microsoft Redefines the “Connected Store” Experience with New AI Product & Acquisition

The last time I went out to shop (this was in the pre-COVID-19 lockdown days), I couldn’t find my favorite peanut butter brand. The closest I got to finding one actually left me disappointed-- Because, the package had expired, and the label was missing! I wasted 30 minutes doing the drill. Has this happened to you as well? Must have… It's an ordeal everyone has to go through... Products and shops may differ-- experiences wouldn't. Microsoft understood the pain and took the opportunity to release a new-gen…

Veteran Retail Tech Entrepreneur, Donny Askin, Joins Newmine

Newmine, a retail technology and consulting firm and the innovator behind the first AI/ML returns reduction platform Chief Returns Officer®, announced today the appointment of Donny Askin as Executive Vice President and Partner Newmine, a retail technology and consulting firm and the innovator behind the first AI/ML returns reduction platform Chief Returns Officer, announced the appointment of Donny Askin as Executive Vice President and Partner. Donny has been a longtime advisor to Newmine and brings over four decades of…

Three Strategies to Transform Your Retail E-Commerce Business

The sudden shift in e-commerce strategies due to the COVID-19 pandemic has changed the way retailers think. Strategies for implementing buy-online-pickup-in-store (BOPIS) and curbside pickup now dominate the conversation. In order to survive in today’s highly volatile environment, retailers and marketers must leverage technologies that reduce time-to-market and create engaging content that lead customers to shop online. Here are three strategies that focus on delivering great customer experiences that strengthen customer…

Wi-Fi Customer Engagement Meets NanoTech: mPhase Buys Out CloseComms Limited

SaaS-based Customer engagement platform CloseComms Limited is now part of mPhase Technologies. The Newport, UK-based Wi-fi tech company operated under the name “21:32”. With immediate effect, mPhase has acquired the assets of CloseComms to extend its product offerings in the nano-tech sector. The timing of this acquisition is at the front end of a sales cycle that will give mPhase its second stream of high-quality recurring revenue. mPhase is expecting the acquisition will drive its currently projected annual sales…

Mastercard and Diane von Furstenberg Partner to Deliver Curated Shopping Experience for Consumers and Insights for Store Associates

Partnership to also integrate brands shared focus on women’s empowerment efforts Mastercard and Diane von Furstenberg announced a new partnership focused on enhancing the in-store experience for consumers, as well as delivering intelligent insights to store associates through the integration of technology that provides informed product recommendations, store performance analytics, as well as digital discovery and engagement through QR codes. The effort will also encompass a shared focus on women’s empowerment through both…

Shoppers Demand New Standards to Combat Fake Reviews as Importance of Brand Trust Grows

Almost three quarters (73%) of consumers indicate the retail industry needs a new set of standards with severe punishment for violations to combat fake reviews Bazaarvoice, Inc., the leading provider of product reviews and user-generated content (UGC) solutions, announced the results of its newest study, exploring the role of brand trust in consumer purchasing behavior and how brands can damage that trust. The research is based on survey responses from more than 10,000 consumers from the U.S., U.K., France, Germany, and…

TechBytes with Andrew McCasker, Chief Technology Officer at PreciseTarget

Tell us about the role and team/technology you handle at Precise Target. The team is a mix of data scientists and application developers. The data scientists design models and process billions of records to create consumer taste profiles for 220 million U.S. adults. The application developers create the platform that allows our brand and retail partners to target those new and potential customers and analyze results. How has Retail Tech industry evolved in the last decade or so? Predictive analytics, AI and machine…

MarTech Interview with Matt Gilbert, CEO at Pepperjam

"The demise of the third-party cookie will lead to brands increasingly focusing on methods to acquire and leverage first-party data." Journey into Tech  Hi Matt, as the greater industry has continued to evolve, and you think about your particular journey with Technology, any new reflections on the role you have played? What inspires you most in your role at Pepperjam? 20+ years into my love affair with Digital Marketing, and yes it is still a love affair, whatever small role I may have played in its evolution is…

More Than Half of Consumers Across the Globe Don’t Feel Recognized When Interacting With Businesses Digitally

New Experian research shows that identity and re-recognition are the keys to positive customer engagement Today's businesses need to deliver more than personalized products and offers, they need to deliver on customer expectations for security and convenience at every moment. Released Experian's annual Global Identity and Fraud Report found that the keys to meaningful online customer engagement are identifying and recognizing consumers time after time. The report found that while 95 percent of businesses are confident in…

Precima Presents the Latest Trends in Digital Shopper Personalization at NRF’s 2020 Big Show

Precima, a global retail strategy, analytics and cloud software company that provides data-driven solutions to retailers, is starting off the new year sharing impactful research on how shopper behaviors are changing the way retailers need to engage them in an Exhibitors Big Ideas session at the National Retail Federation’s Big Show 2020. The session, which includes data and insights from the latest research from IDC, sponsored by Precima, titled: Personalization is Driving Digital Food Retailing, will be presented by…

STRATACACHE Announces Strategic Technology Partnership with Hakuhodo DY Holdings

Leading global marketing technology solutions provider STRATACACHE announced a strategic technology partnership with Hakuhodo DY Holdings, a well-established international marketing, advertising and communications company based in Japan, to jointly develop innovative customer engagement experiences to influence shopper behavior and drive digital transformation. This partnership comes in the midst of a retail evolution driven by shifting consumer demands, which is seeing more…

The Lead Announces the Foremost 50 of 2019

The Annual List Features the Leading Digital Native and Direct-To-Consumer Brands Who Were Built for Innovation & Continue to Embrace Technology to Transform Their Businesses & the Industry. The Lead has released the 2019 Foremost 50, an annual list recognizing high-growth, breakout, digital native and direct-to-consumer brands that are reinventing and redefining the future of fashion and retail. The Foremost 50 selection process and list are designed not only to recognize groundbreaking companies but also to…