Browsing Tag

retail

Google Cloud Helps Lowe’s Build a True ‘Channel-less’ Customer Experience

Lowe's makes technology investments to deliver exceptional customer experiences and empower store associates Google Cloud and Lowe's announced the two companies are expanding their work together to create a best-in-class technology foundation to help Lowe's deliver exceptional customer experiences and empower store associates with tools to better serve customers, regardless of how they shop. This technology foundation for the home improvement company includes new investments toward modernizing Lowes' e-commerce,…

SAS Delivers Priceless Retail Planning Capabilities in the Hypercompetitive Age of Amazon

AI-fortified, cloud-ready SAS Intelligent Planning Suite enhances the customer experience for global retailers and consumer goods manufacturers NRF 109th NRF Big Show and EXPO – Recent enhancements to the SAS Intelligent Planning Suite have infused it with artificial intelligence (AI) and cloud agility to help companies localize assortments, optimize inventory, automate forecasting and maximize profits. Leading companies like Carrefour, Grupo Exito and Nestle rely on analytics leader SAS and its proven portfolio of software…

Bluebird Releases New IoT RFID Products With 20 Years of Accumulated Technology

The Company to Debut Its New Products at the NRF 2020, the Largest Retail Technology Event in North America, on the Coming 12th Attends NRF 2020, the largest retail technology event in North America, to showcase new IoT RFID products for establishment of enterprise RFID environment. Plans to expand its position in the related market through strategic products with strong partnership. With two decades of effort in development of advancing technology, take another leap forward global top tier through new IoT RFID…

Manifest, the Current Content Marketing Agency of the Year, Adds David Brown as Executive Chairman

David Brown has joined Manifest as Executive Chairman, effective January 1.  Manifest was recently named the 2019 Content Marketing Agency of the Year by the Content Marketing Institute. In this new position, Brown will oversee all aspects of Manifest, with a focus on continuing growth throughout North America. "We couldn't be more excited to have David join our team," said Eric Goodstadt, Manifest's President. "Building on our success in the past few years, David's deep…

Luxury Institute’s 2020 Luxury Trends From The Global Luxury Expert Network (GLEN)

To generate the trends likely to affect the luxury industry in 2020, Luxury Institute conducted a crowdsourcing project with its Global Luxury Expert Network at the end of 2019. The Global Luxury Expert Network (GLEN) is a growing network of hundreds of luxury goods and services experts who form the core of Luxury Institute’s research, training, and business solutions teams. The network is made up of the best minds in the industry who have a minimum of 12-years of operating experience and are current and/or former C-level, …

Subscription Programs Delivering Revenue Growth According to New Retail Survey

77% of retail leaders report that a recurring revenue model is a prerequisite for doing business According to a new study conducted by NAPCO Research and commissioned by Ordergroove, the leader in Relationship Commerce, retail leaders are experiencing growing return from recurring revenue programs - such as subscriptions, memberships, reordering, clubs and boxes - with the majority of respondents indicating they consider these programs a “prerequisite for doing business.” Findings from the study, “Retail 2020:…

MarTech Interview with Alexandr Galkin, Co-Founder and CEO at Competera

"AI can process millions of data points, detect the correlation between them, see the patterns no one can see, and use all of these to offer proper insights for the right decisions." Could you let us know your journey into technology? What inspired you to start Competera? I’ve always wanted to get away from my past in Consultancy. I remember how it took consultants a lot of time and money to generate the same price and promo recommendations based on econometrics, mathematical statistics and sales forecast for different…

250 Hackers Expected at HACK_RETAIL

1st European Retail and E-commerce Hackathon From June 12-14 2020, 250 hackers are expected to attend the 1st edition of HACK_RETAIL, the biggest Retail and E-commerce Hackathon ever held in Europe. 250 hackers, 15 retailers, 10 technology partners and one common goal : to come up with effective solutions answering retailers’ issues within 48 intensive hours. Altogether, that’s 50 teams of 5 hackers selected for their excellent profile, vying to be the most creative to solve challenges around 5 main tracks: Community…

IRI to Launch IRI Lift for Pinterest Marketing Optimization Solution

Pinterest Advertisers Will Have Access to the Industry’s Leading Optimization Solution, IRI Lift, Linking Pinterest Exposure to Offline Purchase Data IRI, a global leader in innovative solutions and services for consumer, retail and media companies, announced the commercial launch of its IRI Lift for Pinterest solution. For the first time, Pinterest advertisers will have access to IRI Lift, through the Pinterest platform, to measure the impact of their Pinterest campaigns on driving offline sales. The commercial…

Acosta Reaches Agreement with Creditors to Eliminate the Company’s Long-Term Debt

Reorganization and Recapitalization Will Leave Acosta with the Strongest Balance Sheet in the Industry Acosta, Inc.,  a full-service sales and marketing agency, announced that it has reached an agreement with more than 70% of its lenders and more than 80% of its noteholders, each by principal amount, on the terms of a comprehensive reorganization and recapitalization. The deal will eliminate all of the Company's approximately $3 billion of long-term debt.  Further, investors have committed $250 million in new equity capital…

Provision Holding Receives Letter of Intent to Collaborate on Retail Channel Advertising Programs

Provision Holding, Inc. announced that the Company has received a letter of intent from a leading New York City based digital media agency to collaborate with Provision, as Provision expands its retail channel presence in 2020, and reaches certain thresholds related to customer reach in the Top 15 U.S. markets. The letter reiterated robust advertiser interest in quarterly and annual programs, based on Provision’s current deployment goals for 2020. Mark Leonard, Provision’s President and Chief Executive Officer, stated, “We…

Contentsquare Issues Global Online Holiday Shopping Data Focused on Retail Fashion

Stats on Site Performance, User Profiles and User Navigation Show Shoppers are Persistent about Taking Advantage of Deals During Black Friday and Cyber Monday, Among Other Findings Experience analytics leader Contentsquare released in-depth, global data on online holiday shopping with a focus on the retail fashion sector.  The data, which was collected from Nov. 15 through Dec. 24 across 314 million user sessions, looks at site performance, users profiles and user navigation, and how they change during Black Friday, Cyber…

GoZone WiFi Enhances Digital Advertising for Retail, Large Public Venues, and Smart Cities

GoZone WiFi (GoZone), the leading US-based venue intelligence and guest engagement company, has released an advanced WiFi advertising solution which allows venues to further monetize guest WiFi networks. The company’s newest feature release includes interactive campaigns on captive portal and landing pages that enables venues to increase revenue from third-party sponsorships, drive app downloads, and promote branded content. GoZone’s WiFi advertising solution allows enterprise retailers, large public venues, and smart…

Coupang Launches Global Retail Partner Program

Company offers brands like Downy, Lego, California Baby instant access to world’s fifth largest online retail market Coupang, one of the world’s largest and fastest-growing ecommerce companies, announced a global partner program that will enable brands to immediately access a market that ranks the fifth largest in online retail sales. The Korean ecommerce segment is on pace to be the world’s third largest, with $119 billion in annual sales by 2021, behind only China and the U.S. Ecommerce in Korea is on pace to grow by…

PreciseTarget Announces Retail Data Products Available On The Trade Desk

Taste-Based Retail Audiences Available for 2019 Holiday Season PreciseTarget, the first data company to profile the retail buying taste of 220 million U.S. adults, announced that its data products are now available on The Trade Desk for retailers seeking greater marketing efficiency and conversions during the 2019 holiday season. PreciseTarget’s Taste Audiences provide profiles of every US adult according to their personal retail and apparel taste - the combination of attributes such as fit, fabric, color, style, and…

Alibaba Cloud Ends 2019 with Rapid Growth in APAC

Diverse growth in international customer base showing versatility of solutions Alibaba Cloud, the data intelligence backbone of Alibaba Group, announced that it has seen exceptional client base growth in 2019 across a range of industries in Asia-Pacific (APAC). This shows the adaptability of cloud technologies to meet the specific needs of different industries and how more organizations in the region are using data intelligence to redesign their operating models. This achievement is tangible evidence of the success of…

1-800 Contacts Enters Agreement to Acquire Revolutionary Vision Start-Up 6over6 Vision

1-800 Contacts continues its expansion through cutting-edge optical technology focused on consumer accessibility and transforming the global vision care industry 1-800 Contacts, the leading online contact lens retailer announced that it entered into a definitive written agreement to acquire 6over6 Vision Ltd (6over6), which is expected to close before the end of December 2019. 6over6 has created some of the most advanced consumer vision technology available, enabling customers to perform the most accurate at-home…

Zimmerman’s Siren Song to Retailers: Sell. Sell Anywhere. Sell Everywhere!

Retail Experts Publish 'Immersive Commerce' - The Evolution of Commerce The retail strategists of Zimmerman Advertising announce the publication of a White Paper called Immersive Commerce and its revitalizing impact on the stagnant retail landscape. It challenges retail marketers to step up the pace of change in order to keep up with the seismic changes to how consumers are shopping. It is well documented that the face of brick-n-mortar retail has changed forever, but all of those reports suggest that retailers need to…

MarTech Interview with Ben Harris, CEO and Co-Founder at Decibel

"C-suites everywhere are making digital customer experience a business priority, because if it’s not perfect, customers are less likely to convert." Hi, Ben. Congratulations on your latest funding. Tell us about your eventful journey through the decade and how you managed to take the company to its recent position. The journey really began for me during the dot com era when I realized my friends, who were starting businesses, were struggling to navigate the fragmented world of Marketing. I had the idea to cut it…

Episerver Doubles Down on North American and Underserved B2B Markets with Acquisition of Insite Software

The Industry-Changing Acquisition of Insite Marks Episerver's Third Major Announcement in Q4 Episerver, the customer-centric digital experience company, has signed a definitive agreement to acquire B2B commerce leader Insite Software. The deal continues Episerver's unparalleled momentum heading into 2020 after the company's November 2019 acquisition of content personalization and analytics company Idio and its December 2019 hiring of longtime SAP executive Alex Atzberger as CEO. "The gifts came early for Episerver with…