return-on-ad-spend Archives

Amazon Marketing Cloud Just Got a Lot More Powerful — Here’s What to Know

Analytics Mitsunaga Kikuchi - October 28, 2025

Amazon Marketing Cloud Just Got a Lot More Powerful—Here’s What to Know

Guest Authors Mitsunaga Kikuchi - September 20, 2025

Premion Expands Omnichannel and Ad Tech Capabilities to Drive Cross-Channel Performance and Fuel Next Growth Phase

Native & Programmatic Advertising Globe Newswire - April 15, 2025

StackAdapt and Zitcha Partner to Democratize Retail Media Access for Global Brands

Native & Programmatic Advertising Business Wire - March 18, 2025

Magnus Carlsen Backs Norwegian AI Firm Metric in €8 Million Series A Funding Round

AI/ML Globe Newswire - March 13, 2025

Rakuten Launches Programmatic Loyalty: AI-Powered Ad Solution Drives Performance and Guarantees ROAS for Retailers

AI/ML PRNewswire - February 6, 2025

MarTech Series’s Marketing Technology Highlights of The Week Featuring – Roku, Adobe, DoubleVerify and more in martech!

AI/ML MTS Staff Writer - December 16, 2024

MarTech Interview with Zoe Lu, SVP, SMB @ Pacvue

Advertising Trends Paroma Sen - December 12, 2024

Lily AI Unveils Its No-Code Product Attributes Platform, Transforming Omnichannel Search and Discovery

AI/ML Globe Newswire - October 8, 2024

Over-Reliance On Intent Signals Can Lead To Misguided Marketing Strategies

Analytics MTS Staff Writer - August 2, 2024

Exploring the Ad Creative Landscape in the Era of AI: AppsFlyer’s Comprehensive Report Reveals Key Industry Patterns

AI/ML Business Wire - May 15, 2024

GumGum’s Award-Winning High-Impact Ad Format, Hang Time, Launches in Germany, the Netherlands and Belgium

Mobile MTS Staff Writer - April 2, 2024

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