Browsing Tag

Sales Enablement

Dreamforce Interview with Doug Winter, CEO, Seismic

"Buyers want to be treated as individuals, to have a fully digital experience, and have seamless transitions as they move through their decision to purchase."What is the most exciting aspect of being a part of a cloud tech company? I’m thrilled that we’re seeing the marketplace realize how vital Sales Enablement technologies like ours are to their business and how much value customers are getting out of our product. For example, Guggenheim Partners and Seismic recently won a Gramercy Financial Content Marketing Award for…

TechBytes with Manny Medina, CEO, Outreach

Manny Medina CEO, Outreach We are engaging with industry leaders in order to obtain first-hand information about Salesforce's Annual Extravaganza. As Dreamforce'18 concludes, we reached out to attendees to understand the core tenets of this event. As a part of an ongoing series, we spoke to Manny Medina, CEO, Outreach to understand the latest trends in Sales Enablement and what drew him to the event.Who are you keen to meet and huddle at the event? Our focus at Dreamforce was meeting with our incredible customers as…

Sales Gets a Big Part of the Content Marketing Conversation at Content Marketing World

2018 marks the 8th year for Content Marketing World, the world’s largest conference dedicated to content marketing. 2018 also marks my 8th time as an attendee to this conference, and my 7th time as part of the speaker roster. This year, I chose to be a track moderator, introducing all of the presenters in one track on a single day, ensuring sponsors were mentioned and covering some general housekeeping for the attendees. I was assigned to moderate the Sales Track on Day 1, and my four presenters did not disappoint. Here are…

Interview with Carson Conant, Founder and CEO, Mediafly

"A buyer-driven sales journey occurs when every sales meeting and presentation is focused on the buyer and their needs."What’s the biggest attraction for you at Dreamforce 2018? Dreamforce has an infectious energy of other professionals that want to implement change. This energy and excitement attracts companies that want to improve and break new ground, rather than maintain the status quo. Who are you keen to meet and huddle at the event? Which sections would you be attending? I’m excited to meet with Mediafly’s…

Independent Research Firm Cites Seismic as a Leader in Sales Enablement Automation

Company Top-Ranked in Both Strategy and Current Offering Categories Seismic, the global leader in sales and marketing enablement,  announced that they have been recognized as a Leader by Forrester Research in The Forrester Wave: Sales Enablement Automation Platforms, Q3 2018. The report states that Seismic is an ideal fit for enterprises that seek a “best-in-class solution”. In addition, the report notes that Seismic’s recent acquisition of SAVO Group “signals that Seismic is looking to put more distance between the…

Highspot Raises $35 Million as Demand for Sales Enablement Skyrockets

Major Investment Fuels Global Expansion in Rapidly Growing Market Highspot, the industry's most advanced sales enablement platform that sales reps love, today announced the close of a $35 million Series C round led by new investor OpenView with participation from Madrona Venture Group, Salesforce Ventures and Shasta Ventures. To date, Highspot has raised a total of $64 million in funding. The new investment will fuel Highspot's market expansion. The demand for sales enablement technology has skyrocketed, with the…

vablet Hires Justin Nimergood as Chief Revenue Officer

A Leader in Mobile Sales Enablement Is Positioned for Continued Growth The sales enablement market is currently $780 Million and, according to leading industry analyst Aragon Research, it is estimated to grow to $5 Billion by 2021. Given this rapid growth projection, Meiotic, Inc., has hired former Cisco Channel/Sales Leader, Justin Nimergood, as the Company’s new Chief Revenue Officer. With his deep direct and channel sales leadership experience while at Cisco, his cross-industry relationships, and his solid core…

Brainshark to Present New Sales Onboarding Strategies at Gartner Sales & Marketing Conference 2018

Taking a Page from Software Development Playbook, an 'Agile' Approach to Sales Onboarding Gets New Reps Ramped up Faster and Better Brainshark, Inc., delivering SaaS-based sales enablement and readiness solutions, will present new approaches and insights to improve sales onboarding at the Gartner Sales & Marketing Conference 2018, Oct. 9-11, at the ARIA Las Vegas. More than 1,000 sales and marketing leaders will attend the event – focused on helping B2B professionals maximize their sales talent, overcome sales…

Highspot Named Top Startup by LinkedIn

LinkedIn Honors Highspot as One of the 50 Most Sought-After Startups in the Nation Highspot, the industry's highest-rated sales enablement solution that modern sales reps love, has been named to the 2018 LinkedIn Top Startups list, which honors the 50 most sought-after startups nationwide. The LinkedIn Top Startups list is derived from a blended score looking at factors including interest in the company, engagement with employees, job interest and retention, and is informed by the billions of actions taken by more…

Seismic HomePage Unveiled to Deliver True Personalization to Sellers for Maximum Productivity

Seismic Announces Series of Product Updates Designed to Further Leverage the Platform’s Intelligence and Situational Awareness Capabilities Seismic has announced the launch of Seismic HomePage. Seismic HomePage is a situationally aware homepage that spotlights relevant information for each individual seller and recommends next steps based on what is likely to help them engage their unique set of buyers. The launch is one of multiple product announcements from the global leader in sales and marketing enablement -- all…

Brainshark’s Chief Readiness Officer to Deliver Featured Presentations at Sales Enablement Soiree

Brainshark to Also Demonstrate Its Award-Winning Sales Readiness Solutions at the Soiree - the Only Networking Event Exclusively for Sales Enablement at Dreamforce Brainshark, Inc., delivering SaaS-based sales enablement and readiness solutions, announced that its chief readiness officer, Jim Ninivaggi, will be a featured speaker at the Sales Enablement Soiree – the only networking event exclusively for sales enablement at Dreamforce. Occurring Sept. 27 at the Four Seasons Hotel San Francisco, this all-day event enables…

Lead Liaison Launches Program to Help Startups with Marketing and Sales

Sales and Marketing Solutions Provider Lead Liaison Announces Program for Seed-Stage and Series a Startups as Well as Venture Capitalists, Incubators, Accelerators, and University Programs Lead Liaison, a software provider that helps companies build scalable sales and marketing processes, announced the launch of their Lead Liaison for Startups Program. The new program provides premium sales and marketing solutions at a deep discount for qualifying startups. It also offers VCs, incubators, and university startup programs an…

Bigtincan Survey Finds Sales Professionals Lost More Than $1 Million in Revenue on Average in 2017

Survey of More Than 600 Sales Professionals Illustrates the Need for AI and Automation Solutions to Improve Loss Margins Bigtincan, the leader in mobile, AI-powered sales enablement automation, announced the findings of its recent study that evaluated if, and how, sales professionals are using sales enablement and advanced technologies like artificial intelligence (AI). Bigtincan surveyed more than 600 US sales executives, working for organizations with 1,000 or more employees across industries including financial…

MarTech RADAR 2018 Company Reveals The Power of B2B Content Experience

Focus on B2B Content Experience to Drive Higher Engagement and Conversion Does your content speak to the targeted audience? If not, it's time you take Content Experience technology very seriously. Uberflip, the leading content experience platform and a MarTech RADAR 2018 company, has released the first-ever Content Experience Report revealing the impact of content experiences on key B2B marketing metrics. Analyzing first-party data based on the results of B2B marketers as it relates to content and content experience, the…

SmartBug Media Named a Q2 North American Impact Award Winner by HubSpot for Client Results and Graphic Design

SmartBug Media, a leading intelligent inbound marketing agency that assists businesses in generating leads, increasing awareness, and building brand loyalty through inbound marketing, digital strategy, design, marketing automation, and public relations – announced that HubSpot has recognized the agency as the North American Q2 Impact Award winner of the Inbound Growth Story Award and the Graphic Design Award. The HubSpot awards are announced quarterly and include five areas: Sales Enablement, Integrations Innovation,…

SalesHood Launches Expert System for Sales Managers to Accelerate Revenue Attainment

SalesHood Launches Expert System for Sales Managers to Accelerate Revenue Attainment with Advanced Team Dashboards, Coaching Workflows, and a Curated Library of Industry-Proven Coaching Templates and Huddles SalesHood, the industry leading sales enablement platform is announcing the launch of SalesHood Expert System for Sales Managers. "Our Expert System provides automated coaching tips, content, and guides for managers to develop and motivate their teams to exceed their goals,” says Elay Cohen, CEO, SalesHood and former…

Seismic Deepens Partner and Product Ties with Microsoft

New Educational and Go-To-Market Initiatives Underscore Continued Product Integration Success Seismic, a global leader in sales and marketing enablement, announced that the company has strengthened its relationship with Microsoft in both go-to-market efforts and product integrations. First, Seismic will be a sponsor and exhibitor at Microsoft Ready, the company's annual internal marketing, technical and sales kick-off event. Seismic will be showcasing a host of new product features at the event, including those built…

Interview with Carson Conant, Founder and CEO, Mediafly

"Marketing leaders who can make decisions based on clear data, can move faster and focus on the right things because they know what works and what doesn’t."Tell us about your role at Mediafly and how you got here. I am the Founder and CEO of Mediafly, a Chicago-based provider of sales enablement technology. My objective when I founded Mediafly was to assemble an incredible team of leaders that excel in their unique areas and are passionate about their work. I focus most of my time collaborating with them on the vision…

Highspot Named One of Washington’s 100 Best Companies to Work For

Talent, Transparency and Culture Earn Highspot a Place in the Top 5 Highspot, powering modern businesses with the industry’s highest-rated sales enablement platform, was named one of Washington's 100 Best Companies to Work For in the 29th annual ranking compiled by Seattle Business magazine. As a first-time entrant, Highspot debuted in the top 5 of the midsize companies category. “Positivity, respect and the freedom to create are at the core of our Highspot culture,” said Robert Wahbe, Highspot co-founder and CEO.…

TechBytes with Jesse Wolfersberger, Chief Data Officer, Maritz Motivation Solutions

Jesse Wolfersberger CDO, Maritz Motivation Solutions AI is a powerful force for marketing and sales teams. After finding 'romantic buyers', we had a chance to know another set of customers in the buyer's journey. These are 'Mercenary Loyalists'. To better understand the scope of sales enablement in empowering employees and improving collective dimensions in the business, we spoke to Jesse Wolfersberger, Chief Data Officer at Maritz Motivation Solutions.Tell us about your role at Maritz and the team/technology you handle.…