Samba TV Archives — MarTech Series

Samba TV Selects Tenured Adtech and Media Executive to Lead Continued Commercial Growth in DACH and Nordic Regions

AI/ML Globe Newswire - August 28, 2025

Samba TV’s 2025 State of Diversity on TV Report Exposes Troubling Decline in On-Screen Representation and Advertising Reach

Predictive Marketing Globe Newswire - July 10, 2025

Fyllo Relaunches to Power Advertising in Regulated Industries

Native & Programmatic Advertising Globe Newswire - July 10, 2025

Samba TV and InfoSum Partner to Power Privacy-Safe, Data-Driven Agentic Media Measurement at Scale

AI/ML Globe Newswire - June 18, 2025

Samba TV and Acxiom Announce Massive 40-market Global Expansion

AI/ML Globe Newswire - June 11, 2025

Attain Expands Incrementality Measurement to Linear TV with New Samba TV Partnership, Strengthening Full-funnel Insights

AI/ML PRNewswire - April 29, 2025

Samba TV’s State Of Viewership Report Reveals OTT and Linear Viewership Sets New Record, with Streaming up 56% YoY and Linear Growing at 8%

AI/ML Globe Newswire - February 6, 2025

Samba TV Brings On Industry Veterans Josh Jacobs And Monte Lutz To Drive Growth And Innovation Amidst Gaining Market Share with AI Technology

AI/ML Globe Newswire - December 12, 2024

MarTech Series’s Marketing Technology Highlights of The Week: Featuring Giphy, Vibe, GoDaddy and more in martech!

AI/ML MTS Staff Writer - November 4, 2024

Samba TV Announces Acquisition of Semasio, Strengthening its Position in Contextual Targeting

AI/ML Globe Newswire - October 31, 2024

StackAdapt Partners with Samba TV to Power In-Platform Incremental Reach and Measurement

Native & Programmatic Advertising Business Wire - May 16, 2024

Less is More: Tag Fatigue

Analytics Keith Petri - May 3, 2024

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