Browsing Tag

Sheryl Sandberg

The Third-Party Data Crisis: How the Facebook Data Breach Affects the Ad Tech

In April all the media was on air with the Facebook data breach and the consequent third-party data crisis. Facebook's biggest sin is, in fact, the case of Cambridge Analytica. What is it for the ad tech world? The financial success of the most famous social network is advertising. That’s how Facebook made $16 billion in profit on revenues of $40.7 billion in 2017. And that’s how the whole digital advertising ecosystem works; it’s a $330 billion market worldwide. Zuckerberg explains that Facebook doesn't sell user…

Interview with Kabir Shahani, CEO, Amperity

"All the content we’re producing right now is geared towards educating the market on the value of CDPs."Tell us about your role at Amperity and how you got there? How does your entrepreneurial experience help you run a tech company? When I first started out, companies had tons of data and knew it was valuable, but lacked the technology to utilize it properly and get real value from it. That’s what inspired my Co-founder Derek Slager and I to launch our first startup, Appature, which focused on helping healthcare…

Tech Giants to Attend Morgan Stanley Technology, Media and Telecom (TMT) Conference 2018

The TMT 2018, Starting Today, February 26, Will See Thought Leaders Share Their Insights on the Latest Industry Trends This year Morgan Stanley Technology, Media and Telecom (TMT) Conference will see tech gurus from companies like Facebook, Criteo, Cognizant, Pegasystems, Akamai, Apptio, Zendesk, LiveRamp, Acxiom, Nielsen, etc. participate in the four-day conference. TMT 2018 is being held from February 26 to 2018 - March 1 at The Palace Hotel, San Francisco, California. Morgan Stanley is bringing together more than…