Sizmek

The Deal Signifies a New Monetization Pipeline for the Company and a Superior DSP Coming to Market Zeta Global, a data-driven marketing technology company that helps brands acquire more customers, retain them longer and grow their value,…
Read More...

When it was first introduced, GDPR was considered by many in the publishing, media and advertising to be a regulatory revolution. Almost nine months on, and it has certainly changed the face of how brands access, handle and store their…
Read More...

SAS Platform is Now an MRC-Accredited Ad Server Sizmek, the world's largest independent buy-side advertising platform delivering impressions that inspire today announced that the company has received accreditation from the Media Rating…
Read More...

Sizmek, the world's largest independent buy-side advertising platform delivering impressions that inspire, announced that over 30% of its customers have successfully upgraded to the newly evolved, next-generation Sizmek Advertising Suite…
Read More...

68% of Marketers Say That Walled Gardens Do Not Provide Enough Data to Effectively Analyse and Measure Campaigns Research commissioned by Sizmek has uncovered concerns around how "walled gardens" (closed platforms such as Google or…
Read More...

Brand safety solution provider now detects Sophisticated Invalid Traffic, providing marketers with protection for their brand's equity and investment across all inventory types/media channels Sizmek, the largest independent buy-side…
Read More...

Industries function much like living things. They’re born, they grow rapidly, and—eventually—they hit maturity. In the ad tech and martech spaces, growth has been the hallmark of the past 20 years. But sure enough, we’re approaching an…
Read More...

Marketers Empowered with AI-Driven Insights Across Linear, Addressable, and Connected TV Sizmek, the world’s largest independent buy-side advertising platform delivering impressions that inspire, announced the launch of a new Advanced TV…
Read More...

Marketers Can Now Build Sustainable, Brand-Safe Omnichannel Campaigns on Their Own AUDIENCEX, a leading provider of end-to-end digital marketing solutions for mid-market businesses,  announced an exclusive partnership with Sizmek, the…
Read More...

AI-Enabled Sizmek DSP Provides Agencies and Brands with Improved Insights and Total Transparency to Optimize Campaigns in Real-Time Today, Sizmek has announced a completely overhauled industry-leading DSP. The new DSP presents an evolved…
Read More...

Yiftah is a Former Undertone and Sizmek Executive Brings 20 Years of Engineering, Product Management and Leadership Experience to the Company That Created the First Revenue Channel in 10 Years BounceX, the leading People-Based Marketing…
Read More...

"Ideal customers can be defined not just by those who purchase the most, but if they have the potential of becoming brand advocates." Tell us about your role at Sizmek and how you got here. What inspired to be a part of an adtech…
Read More...

Global Supply Path Optimization Partnership to Provide Agencies and Advertisers with Transparent Access to Premium Inventory PubMatic, the publisher-focused sell-side platform (SSP), announced a global supply path optimization (SPO)…
Read More...

According to a study from the CMO Council, 72 percent of marketers are concerned about brand safety. Similarly, 78 percent feel their brand’s reputation has been tarnished by the accidental placement of ads alongside controversial content.…
Read More...

Latest Move Reinforces Sizmek's On-Going Commitment to Empower Agencies and Advertisers With Greater Transparency, Control, and Superior Ad Performance Leading DSP provider, Sizmek has announced it will now offer full transparency across…
Read More...