Sports

Former The Onion Executive to Head Sales, Yield and New Branded Content Ranker continues to bolster its impressive talent roster with the addition of veteran digital publishing executive Kurt Mueller. In the newly created role of Chief…
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Gamelancer Media Corp., a media & entertainment company producing short-form video content for brands, with broadcast on its 27 owned-and-operated TikTok, Instagram, and Snapchat channels, is pleased to announce that it generated …
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data.ai (formerly App Annie), the leading mobile data analytics provider, has released its annual mobile app forecasts for 2023 and beyond. One of five projections in the report reveals that time spent on mobile will surpass 6 trillion…
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Launches Here TV and MyOutdoorTV streaming service on 2nd largest selling Smart TV in the US ViewLift, a global leader in end-to-end streaming and OTT solutions, announced its partnership with Vizio, deploying popular OTT platforms –…
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Technology and Utilities categories topped the sponsorship growth chart, accounting for 15% of new brand sponsors SponsorUnited, the leading global sports and entertainment intelligence platform tracking 1.1 million sponsorships and…
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Attributes 589% Three-Year Revenue Growth to Company's Success in Technology Industry Edison Interactive announced it ranked No. 254 on the Deloitte Technology Fast 500™, a ranking of the 500 fastest-growing technology, media,…
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Fanbase Social Media Inc is launching Fanbase Camps. Fanbase Camps is the extension of the Fanbase audio experience. Each camp is dedicated to an individual topic and can host multiple audio chat rooms pertaining to that topic - a one shop…
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Studio System data integrates with Concept To Camera tools resulting in powerful capabilities for the content creation and production communities Gracenote, the content solutions pillar of Nielsen, has debuted Gracenote Studio Solutions, a…
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Baidu’s Global Business Unit will be attending DMEXCO 2022 to demonstrate recent technological and service updates of MediaGo, an AI-integrated marketing platform that provides global cross-media integrated marketing solutions,…
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Cosmic Wire, a leader in the push to realize Web3, has partnered with Group Sport to bring the first professional sports team DOA and ultimate fan experience to life utilizing blockchain technology. Purchasers of "The Ownership…
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Synamedia, the world's largest independent video software provider, unveiled its line-up of demonstrations at IBC 2022 on stand A69 in hall 5, emphasising its leadership in SaaS video streaming technologies. With the broadest set of…
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Taboola News Hits High Market Penetration in APAC and LATAM; Taboola News Includes Wallpaper, Minus One, Notification and Browser integrations on OEMs Taboola, a global leader in powering recommendations for the open web, helping people…
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Yahoo announced the appointment of Jen Rubio, Co-Founder and CEO of travel lifestyle brand Away to its Board of Directors. Rubio becomes the seventh independent director to join the Yahoo Board, adding to its expansive and diverse expertise…
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Nielsen announced that streaming usage surpassed cable in July to claim the largest share of television viewing for the first time, according to The Gauge, Nielsen's monthly total TV and streaming snapshot. Streaming represented a record…
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In a survey of 2,000 American Adults (18+), More than Half Reported Being More Likely to Purchase from Sports Sponsors That They Like Elevent, North America’s leading provider of sponsorship lifecycle management software, consulting…
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TPG (Teall Properties Group) and SponsorCX have announced a partnership that enhances the way TPG will manage sponsor relationships going forward. Through this partnership, SponsorCX will provide its software services to TPG, who…
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In this case study, Marketing 360® discusses how a local sports memorabilia store, with the help of the social media management team at Marketing 360, was able to increase their impressions, clicks, and sales through social media…
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Kapten & Son and Paris Saint-Germain utilize Emplifi’s Social Marketing Cloud to manage, measure, and create exciting video content for their TikTok audiences. Emplifi, the leading unified customer experience (CX) platform, announced…
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Matt Kaminsky joins as Vice President of Business Development Mediavine, the largest exclusive full-service ad management firm in the U.S. comprising over 9000 independent publishers, welcomes Matt Kaminsky as the Vice President of their…
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PUMA has entered New Tokyo, the virtual city 10KTF calls home. The shop is known for its streetwear offerings and is owned by Wagmi-san, a digital artisan whose collections and NFT community recently welcomed the global sports brand.…
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