Bango, the mobile commerce company, and Spotify, have entered into a business partnership to increase access to the world’s most …
The Future of Audio
Mary Meeker Shows the Promise of Podcasts – If Spotify Doesn’t Take Over. Publishers took the medium mainstream, and shouldn’t …
The Evolution of Audio Advertising and What’s Next in 2019
While Audio Advertising has been relatively consistent for the better part of 50 years, it’s now going through a massive …
MarTech Interview with Rob May, CEO at Talla
"The key trends that businesses need to be thinking about and when it comes to customer service are automation and …
TechBytes with Lucas Persona, Chief Digital Evangelist at CI&T
Tell us about your role and the team/technology you handle in your current company. My primary role at CI&T is …
TechBytes with Jason Maynard, SVP of Global Field Operations, Oracle NetSuite
Tell us about your role at Oracle NetSuite and the team/technology you handle. I oversee the global go-to-market strategy for …
MarTech Interview with Charli Rogers, VP of International Client Services, Yext
"The biggest change in consumer behaviour is the rapid adoption of voice devices and this will create more location-based business …
TechBytes with Gregory Raiz, Chief Innovation Officer, Rightpoint
Tell us about your interaction with new-age technologies such as AI, Machine Learning and Mobile Applications. We've been working with …
TechBytes with Randy Frisch, CMO, Uberflip
Tell us about your vision for ABM and the role it plays in the current Marketing-Sales alignment. Talking vision in …
Spotify Launches in India
World’s Most Popular Music Streaming Service Launches a Personalised Experience, Upgraded for India Spotify, the world’s leading music streaming service, …
Marketing Technology Bulletin Covering the Week Gone By
Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By Our staff writers compile a bulletin covering …
Spotify Chooses Placed for Offline Attribution Measurement
Brands That Leverage Spotify for Their Sales and Marketing Initiatives to Benefit with This Partnership Offline attribution is one of …
Marketing Technology Bulletin Covering the Week Gone By
Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By Our staff writers compile a bulletin covering …
Spotify Reviews Its Ad Platform and Tells Us What’s Next
Following Its Success with Huge Brands, Spotify Launched Its Ad Platform for Small and Medium Businesses in September 2017. Spotify …
20 CMOs to Follow on Twitter
MarTech Series Is Jotting down 20 Chief Marketing Officers That Leverage Twitter to Talk About a Variety of Topics And, …
Aiden.ai Secures $1.6 Million for Their AI-Powered Virtual Marketer
Aiden.ai’s Promising Technology Is Adding a Whole New Dimension to Optimizing Paid Advertising Nowadays, marketers are finding it increasingly complex …
Scripps to Acquire Triton, the Industry Leader in Digital Audio Infrastructure; Measurement
The E.W. Scripps Company is acquiring Triton, the global leader in digital audio technology and measurement services, helping Scripps advance …
Why Refrigerator TV Is the Next Cool Ad Opportunity
If you want to see the future of connected computing, check your fridge. Many prognosticators believe that the mobile era …
Spotify Deepens Relationship with Nielsen to Measure Effectiveness and Reach of Its Global Advertising Platform
Spotify and Nielsen announced an expansion of their relationship to include the adoption of Nielsen Brand Effect across Spotify in …
Record Video Growth for Rubicon Project in First Half of 2018 Driven by Private Marketplace Deals
Platform Achieves 70 Percent Year-Over-Year Increase in Video Ad Spend Rubicon Project, the Global Exchange for Advertising, shared highlights of …