It’s no longer breaking news that subscriptions are on the rise, and that growth will only continue. Look at your …
Five AdTech Trends to Watch in 2020
Digital Advertising is constantly changing with new channels, new ways of buying and new ways to measure response. Here’s what …
Bob Mankoff and Scribit Create World’s First Robotized Cartoons
Bob Mankoff, president of Cartoon Collections and former cartoon editor of The New Yorker, teams up with Scribit, the write&erase …
Out with the New, in with the Old: Nostalgia’s Increasing Role in Content, Personalization, and Consumer Choice
In a digital world where consumers can have nearly every novelty, we’re seeing something old and familiar to catch their …
Tic Tac Mints Partners With Spotify To Launch Spotify’s First Branded Live Event Series, Hear For It
The Fan Experience Will Bring Listeners Offline and into an Immersive World That Embodies the Essence of the Tic Tac …
Next Gen Streaming Video Guide “Minnow” Makes Splashy Debut
New Service Combines Streaming Platforms For Free; Eliminates Wasted Search Time for Favorite Movies and TV Series Minnow, a next …
Right Right Place, Right Time: How B2B Marketers Can Turn Location Data into Strategy
We used to attribute being “in the right place at the right time” to luck or good karma. However, today’s …
Bango Adds Spotify as Business Partner to Delight Millions of New Customers
Bango, the mobile commerce company, and Spotify, have entered into a business partnership to increase access to the world’s most …
The Future of Audio
Mary Meeker Shows the Promise of Podcasts – If Spotify Doesn’t Take Over. Publishers took the medium mainstream, and shouldn’t …
The Evolution of Audio Advertising and What’s Next in 2019
While Audio Advertising has been relatively consistent for the better part of 50 years, it’s now going through a massive …
MarTech Interview with Rob May, CEO at Talla
"The key trends that businesses need to be thinking about and when it comes to customer service are automation and …
TechBytes with Lucas Persona, Chief Digital Evangelist at CI&T
Tell us about your role and the team/technology you handle in your current company. My primary role at CI&T is …
TechBytes with Jason Maynard, SVP of Global Field Operations, Oracle NetSuite
Tell us about your role at Oracle NetSuite and the team/technology you handle. I oversee the global go-to-market strategy for …
MarTech Interview with Charli Rogers, VP of International Client Services, Yext
"The biggest change in consumer behaviour is the rapid adoption of voice devices and this will create more location-based business …
TechBytes with Gregory Raiz, Chief Innovation Officer, Rightpoint
Tell us about your interaction with new-age technologies such as AI, Machine Learning and Mobile Applications. We've been working with …
TechBytes with Randy Frisch, CMO, Uberflip
Tell us about your vision for ABM and the role it plays in the current Marketing-Sales alignment. Talking vision in …
Spotify Launches in India
World’s Most Popular Music Streaming Service Launches a Personalised Experience, Upgraded for India Spotify, the world’s leading music streaming service, …
Marketing Technology Bulletin Covering the Week Gone By
Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By Our staff writers compile a bulletin covering …
Spotify Chooses Placed for Offline Attribution Measurement
Brands That Leverage Spotify for Their Sales and Marketing Initiatives to Benefit with This Partnership Offline attribution is one of …
Marketing Technology Bulletin Covering the Week Gone By
Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By Our staff writers compile a bulletin covering …