Browsing Tag

Streaming

BEN Broadens AI-Powered Influencer Campaigns in H1 as Brands

Q2 Defined by Record-Breaking Number of New Clients; Expanded Sales Team; and Introduction of New AI Tools BEN, the entertainment AI company that integrates brands into influencer, streaming, TV, music, and film content, announced a record-breaking H1. Since the beginning of the year, BEN has started new client relationships, added to its sales team, and developed groundbreaking influencer discovery tools for its proprietary AI technology. Despite the uncertainty and industry challenges related to COVID-19, BEN has…

Spotify Launches in Russia and 12 Additional European Markets

World’s most popular audio streaming subscription service now available to 250 million more people in Europe as Spotify expands to 92 markets worldwide Spotify is available for free, offering unrivaled personalized music discovery Spotify launched its service in 13 new markets across Europe including Russia, one of the world’s top 20 largest streaming markets. Already the world’s most popular audio streaming subscription service, with today’s expansion, Spotify now reaches a current total of 92 markets worldwide. Spotify’s…

Digital Realty Accelerates AI Solution Deployment

Digital Realty's PlatformDIGITAL and NVIDIA DGX Systems Power AI-ready Infrastructure Enabling Digital Business Digital Realty, a leading global provider of data center, colocation and interconnection solutions, launched Data Hub featuring NVIDIA DGX systems, which enables the rapid deployment of artificial intelligence and machine learning workloads on PlatformDIGITAL. The Data Hub solution accelerates digital transformation by removing data gravity barriers for enterprises. Marketing Technology News: iClick…

Vector Sells Triton Digital to E.W. Scripps for $150 Million

Vector Capital, a leading private equity firm specializing in transformational investments in established technology businesses, announced closing of the sale of Triton Digital, Inc. (“Triton”), a leading technology provider to the audio streaming and podcast industry, to The E.W. Scripps Company for $150 million. Based in Los Angeles, Triton provides audio publishers with measurement, streaming, ad serving and audience engagement solutions in over 40 countries. Triton’s diverse, blue chip customer base includes broadcast…

TechBytes with Dan Hess, Chief Product Officer, comScore

Dan Hess Chief Product Officer, comScore 55 petabytes of data every day! That's the kind of data deluge that comScore works with, day after day, to ensure their customers, largely marketers and media companies can effectively navigate through every phase of the cross-platform advertising life-cycle. Dan Hess, Chief Product Officer, comScore provides a sense of what it feels like to be working with so much data and how they intend to demystify Mobile Advertising.Tell us about your role at comScore and the team and…

Conviva Measures Explosive Growth in Streaming Video on the Internet

Apple TV Viewership Up 709% in Q1 2018 Compared to Q1 2017, While Android Pulls Ahead of iOS in Mobile Viewing Conviva, elevating the way OTT businesses use data-driven intelligence with its Video AI Platform, has released its quarterly measurement report on the state of OTT and the streaming video market, covering both the quantity and quality of streaming viewership. The report finds that, compared to this time last year, the audience for video delivered over the internet is experiencing astronomical growth across…

FreeWheel VMR Report: Premium Video On Demand Dominated Q4 2017

Video Monetization Report (VMR) Points Towards the Growing Love for OTT & VOD FreeWheel, recently revealed the findings of VMR of Q4 2017 which basically pointed towards the love of live viewing. Marketers followed up with the audience and saw a promising growth in numbers of Ad views across the US and Europe. This change facilitated publishers, operators, marketers to effectively target the audiences with innovative methods. The data from the VMR presented these major trends and shifts: Over The Top and Video on…

The State Of Play With OTT Sports Streaming

The starting whistle has blown, the spectators are watching eagerly, and a major metaphorical match has just kicked off in the world of media. Battling it out are the biggest ‘Over The Top’ (OTT) media streaming services, and sat on the sidelines, plugged into the wall and gathering dust, is cable TV. The prize at stake? The attention and subscriptions of millions of viewers, all tuning in to watch live coverage of sports. With OTT sports streaming already racing ahead as an area of growth, it’s time to take a look at…