The Harris Poll

Desire to engage with tech companies is high despite concerns that they are not transparent in how they use consumer data Ondot Systems, the digital card services platform for credit and debit issuers, recently commissioned a survey by The Harris Poll to gauge how much trust consumers have in technology companies like Google, Amazon, Apple and Facebook, to provide financial services. According to the survey, 64 percent of Americans would consider purchasing or applying for financial products from a technology company…

Collections by Glassdoor Enables Job Seekers to Manage and Organize Their Job Search From Start to Finish; Company Compare by Glassdoor Offers Job Seekers A Side-By-Side Comparison of Two Companies Across Fourteen Workplace Attributes and Insights Based on Employee Feedback According to a new Glassdoor survey (1), one in three U.S. adults (34 percent) are looking or plan to look for a new job in the next year.  As job searching heats up, Glassdoor is unveiling two new tools to empower job seekers: Collections and Company…

Millennial Shopping Surge to Help Spur Five Percent Total Increase in Holiday Spend OpenX released its annual holiday report in conjunction with The Harris Poll that examines trends in consumer shopping, media consumption, effectiveness of advertising and much more. The 2019 data paints a complex, yet optimistic picture for retail as consumers report a healthy appetite to spend this Holiday Season. For the first time in an OpenX/Harris Poll report, a majority of holiday shoppers plan to spend more on digital channels,…

Study Sheds Light into the Rise of OTT and the Possibility for New Revenue Models for Leading Providers Apple, Netflix, Hulu and Amazon OpenX announced the findings of a nationwide survey conducted by The Harris Poll, showing a massive consumer shift toward OTT video content consumption is well underway. With the majority of American adults now using at least one OTT service, and most subscribing to three separate platforms to stream content, the new study highlights how OTT has become the primary video content channel…

Research Reveals Major Gaps in Engaging Customers in a Relevant, Timely, and Consistent Fashion Across All Interaction Touchpoints RedPoint Global, a top provider of customer data platform and customer engagement technologies, announced a new research report examining the gap between marketer and consumer expectations surrounding customer experience (CX). Conducted by The Harris Poll and commissioned by RedPoint Global, the survey of more than 3,000 consumers and 450 senior marketers in the US, UK, and Canada reveals…

62% of Millennials Would Likely Recommend a Brand That Has an Exceptional Social Media Presence, Even If They Were Not Initially Happy with Their Product or Service A new survey commissioned by TELUS International, a global customer experience innovator that designs, builds and delivers next-gen digital solutions for global and disruptive brands, and conducted online by The Harris Poll to over 2,000 US adults, found that 62% of millennials (ages 18-34) would likely recommend a brand that has an exceptional social media…