Digital Transformation: Setting Yourself up for Success
Of the many challenges currently faced by CMOs, digital transformation ranks top of the priority list. Here are some statistics that suggest it is perhaps the number one priority for many CMOs:
87% of companies think that digital transformation is a competitive opportunity.
27% of senior executives think digital transformation is now a matter of survival.
33% of organizations see digital transformation as a huge challenge.
Today’s executives estimate their companies are 25% of the way towards realizing the…