Browsing Tag

Verizon

FBE Adds Veteran TV and Digital Executive to Team

Nneka Enurah is Multiplatform Media Company's New Head of Development & Partnerships As FBE continues to expand from its digital roots to traditional TV and multiplatform offerings, the company is excited to announce the hiring of veteran digital and TV executive Nneka Enurah as FBE's new Head of Development and Partnerships. Enurah was most recently the Director of Digital Development and Production at Hello Sunshine, the media company founded by Emmy Award-winning actress, producer and entrepreneur Reese…

Omdia Index Ranks HERE as Top Global Location Platform for Enterprises

“HERE is once again in pole position, widening the gap with Google” - Omdia Mitsubishi Corporation and NTT’s investment in HERE highlight company’s industry strength and global appeal Business and industry analysts at Omdia have placed HERE Technologies on top of their most recent Location Platform Index. The company overtook Google in the 2018 and 2019 Indexes, and this year Omdia extended the lead for HERE based on the core geospatial capabilities of its location platform and market reach for users. The Omdia…

Unruly Appoints Former Verizon Director Toby Williams as VP Business Development, APMEA

Video ad tech company Unruly, part of Tremor International,  announces the appointment of former Verizon director, Toby Williams, to the position of Vice President of Business Development in the APMEA (Asia Pacific, Middle East and Africa) regions. In his new role, Williams will be responsible for driving Unruly’s media footprint across the Asia-Pacific (APAC) region by building strategic partnerships with publishers and media companies. Williams will be based at the Unruly APAC HQ in Singapore, and will report to Phil…

Levels Beyond Appoints Ralf Jacob, President, Verizon Digital Media Services to its Board of Directors

Levels Beyond announced that it has named media technology pioneer, innovator, and former President of Verizon Digital Media Services, Ralf Jacob, to its Board of Directors. This appointment is effective immediately and supports the continued growth of Levels Beyond by enhancing its visionary leadership facilities. Jacob further strengthens the marked expansion of the Levels Beyond Board, joining recent appointee Skarpi Hedinnson, formerly of Disney Digital and current CTO of SoFi Stadium and the Los Angeles Rams.…

Verizon Buys BlueJeans to Open New Opportunities in 5G-Era of Remote Conferencing

Today, Verizon has announced it has struck a deal to acquire its rival, B2B Video Conferencing software company BlueJeans. The transactional details of the deal remain undisclosed at the time of this reporting. BlueJeans founders and key management team will join Verizon to lead the continued growth and innovation of the business. BlueJeans employees will become Verizon employees immediately following the close of the deal. In an official announcement, Verizon Business announced that BlueJeans Network will enable the…

Verizon Business Enters Into Agreement to Acquire BlueJeans

Cloud-based video conferencing and event platform expands Verizon Business portfolio offerings Verizon Business announced that it has entered into a definitive agreement to acquire BlueJeans Network, a trusted enterprise-grade video conferencing and event platform. The acquisition expands Verizon’s immersive unified communications portfolio. BlueJeans’ cloud-based video service currently serves a wide variety of business segments from small organizations to some of the world’s largest multinational brands, and has played a…

People + Work Connect Brings Together Leading Companies to Keep People Employed During COVID-19 Crisis

New global employer-to-employer initiative powered by Accenture’s analytics-driven platform As unemployment surpasses record highs due to COVID-19, a group of leading companies from multiple industries has formed People + Work Connect, an employer-to-employer initiative that brings together companies laying off or furloughing people with those companies in urgent need of workers. There is no cost for employers to join and participate. People + Work Connect was designed by CHROs from Accenture, Lincoln Financial Group,…

Verizon Announces $5 Million Dollar “Future Fund” to Support Emerging Female Talent

Verizon “Future Fund” Supports Females in Entertainment and Technology Verizon announced the creation of the Future Fund, a $5 million dollar commitment to support new and emerging female talent across entertainment and technology. In addition to funding, Verizon will provide Future Fund recipients with access to state-of-the-art production facilities, including the Verizon Media RYOT 5G Studio in Los Angeles and Verizon 5G Labs, as well as distribution opportunities across the Verizon Media ecosystem, which reaches…

Verizon and HERE Join Forces to Create Revolutionary Safety and Navigational Systems

Verizon’s 5G Ultra Wideband and low-latency Mobile Edge Compute (MEC) infrastructure, combined with HERE Technologies' highly precise mapping and advanced edge AI perception, are coming together to reimagine a future of enhanced road safety and precise localization for navigation. Today, HERE Technologies, and Verizon announced a partnership to explore cutting-edge applications of Verizon’s 5G Ultra Wideband network and multi-access edge compute (MEC) platform, 5G Edge, coupled with HERE location, data technology and…

Thinking Back and Looking Ahead at the Programmatic Ecosystem – Brand Safety is No Longer a Pipe Dream

Back in 2017, the programmatic marketplace was tainted by multiple controversies—all surrounding concerns around brand safety and the legitimacy of content where ads were being placed. Most notably, brands began pulling ads from YouTube due to instances where advertisements were being programmatically placed alongside various forms of controversial content (from extremist propaganda to hate videos and more). Google was quick to respond with more than just an apology—mapping out a plan for how they would continue to…

Sprint, Verizon, AT&T & Boost Mobile Black Friday 2019 Deals: List of Early Cell Phone & Internet Deals by Consumer Walk

Save on AT&T, Verizon, Boost Mobile, Sprint and Straight Talk phones and plans at the Black Friday 2019 sale with our round-up of the best early Black Friday cell phone deals Searching for the top cell phone and Internet plan deals for Black Friday 2019? Deal reviewers at Consumer Walk have published their list of the best early Boost Mobile, Verizon, AT&T, Sprint and more deals for 2019. Find their updated list of links to deals below. Best Sprint deals: Save up to 84% on Samsung Galaxy S10, S9, Note 10…

Mobile Advertising Needs More Than Just 5G

The mobile advertising market is booming – it’s expected to account for 43% of all media ad spend next year – and brands are actively trying to reach consumers engaging in daily mobile activities, from payments and bookings to communication and entertainment. This year, time spent on mobile devices will exceed the time spent watching TV and will reach an average of 3 hours 43 minutes per day, explaining the high demand for mobile advertising. As mobile continues to grow, advertisers can further develop techniques to…

DMEXCO 2019: How Technologies Help to Promote Trust

Trust is the most important component of every relationship, including the business one. In Marketing and Digital Advertising, where nothing could be referred to as "simple," making internal systems transparent to your customers and partners is the only way to avoid a vicious circle of suspicion. This year DMEXCO was focused on transparency more than on all other subjects, and that’s why "Trust in you" was established as a core motto of the exhibition. Media giants like Microsoft, Facebook, Verizon, and the vast of 1,000…

Onapsis Completes Acquisition of Virtual Forge

Onapsis, the global leader in business application cyber resilience, announced it has finalized its acquisition of privately-held Virtual Forge, headquartered in Heidelberg, Germany. Founded in 2006, Virtual Forge is the leading provider of solutions to automatically prevent, detect and remediate cybersecurity and compliance risks in customizations and extensions of SAP® applications. The addition of Virtual Forge’s technology to Onapsis’s award-winning business application cyber resilience platform delivers unparalleled…

Why Bot-Driven Email Data Solutions are Problematic

Google will stop all third-party use of Gmail inbox data to inform an email data staple called “panel data” on March 31. For the uninitiated, much to the frustration of privacy-minded individuals, email panel data broke down behaviors of real people and provide information about email engagement, activity and success. The loss of Gmail’s data is especially problematic for vendors who rely on panel data for recipient and engagement information, despite its known shortcomings. They need a new way to provide comparable…

The Customer Experience Just Got Smarter with New Verizon Artificial Intelligence-Based Tools

Verizon’s Digital CX with Managed Service to Help Large Businesses Intelligently Improve Customer Interactions Verizon launched a world-class suite of solutions that blends human and artificial intelligence to enhance the customer engagement experience. Digital Customer Experience (CX) is an end-to-end managed service that deploys automation into enterprise and business owner’s customer experience tools. Through Digital CX, consumers who contact a business – whether on social media, chat, email, text, or over the phone –…

TIM Launches in an Attempt to Introduce Ethics into Measuring Advertisements

With Global Conglomerates Withholding Data Behind Iron Fortresses, TIM Ventures into Other Avenues to Find Solutions for Precise Measurement of Advertising TIM (Truth in Measurement) has established itself as an industry category that intends to infuse transparency in the Advertising Technology Landscape. TIM’s vanguard is known as Thunder Experience Cloud, which is essentially an ad server built on technology that will target people instead of cookies for advertisements. CEO Victor Wong is indicative that they are trying…

Claritas Advances Media Analytics with Barometric’s Acquisition

Claritas Is an Established Market Player in Data Management for Their Clients. The Company Now Adds Barometric’s Media Tracking and Performance Measurement Capabilities Strengthening Its Technological Inventory Targetted advertising is one of the best ways to win and retain customers. In order to initiate targeted advertising campaigns, brands need hands-on access to a large chunk of clean data. Brand values shrink for customers if they are at the end of being exposed to unrelated advertising. Subsequently, this also…

20 CMOs to Follow on Twitter

MarTech Series Is Jotting down 20 Chief Marketing Officers That Leverage Twitter to Talk About a Variety of Topics And, of Course, Promote Their Brand Being a CMO is a tough job! As business atmosphere rapidly changes all over the world, its the CMO who needs to be on the toes, all the time and adapt continuously. This compels the CMO to develop certain qualities that help deliver on business expectations. So, what are these qualities? We recently did a piece on must-have qualities for the twenty-first century CMO.…

Sandi Lin Declared One of 2018’s Top Women Leaders in the SaaS Domain

The SaaS Report (TSR) Chose 50 Women Leaders Exclusively in the SaaS Sphere for the Recognition. Leaders Were Chosen out of 3,500 Nominations Received by TSR Skilljar was quick to announce that Sandi Lin, the company’s CEO & Co-Founder, has been recognized as a top woman leader in SaaS. The company is one of the leaders in Enterprise Customer Training Platforms. Out of the 3,500 nominees, the top 50 were chosen based on a number of factors. The assessment was carried out on key qualities such as integrity,…