video campaigns

Revolutionizing Partner Marketing with AI-Powered Demand Automation Optime, the leader in channel marketing automation, announced the launch of Video2Market® (V2M), a groundbreaking platform that redefines how vendors and partners…
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CTV might still be thought of as the shiny medium, but it’s been around for a while. The first smart TVs came out 20 years’ ago and CTV has been a household staple since 2015. Statista forecasts that 62.6 million millennials and 56.1…
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Ask most advertisers about audio, and they’ll tell you it’s great for driving awareness, but maybe not much else. That’s because even though consumer behavior as it pertains to digital audio has evolved tremendously, marketers have been too…
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Expanded partnership delivers media quality authentication for advertisers using Spotify Ads Manager DoubleVerify ("DV"), the leading software platform for digital media measurement, announced a new integration with Spotify to…
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What can help modern marketers boost their CTV ROI? Here's what Amy Guenel, VP, Product Marketing at Nexxen has to say: _________ Welcome to this MarTech Series chat, Amy, tell us about your marketing journey and more about your role…
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Prontopia, a visionary in the field of AI-driven technology, announces the official launch of its cutting-edge Software as a Service (SaaS) platform designed to revolutionize video production for businesses. Leveraging the capabilities…
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A+E Networks, FOX Corp and soon TelevisaUnivision are early adopters of Cross-Platform Planner Nexxen launches first-to-market auto-allocation feature allowing for budget optimization in a single step across linear and…
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Connatix, the leading video technology company for premium publishers and advertisers, announced it has integrated with Google's Display & Video 360. Now, advertisers using Display & Video 360 can simply opt-in to directly access…
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SaaS based video technologies are a great way to execute your business marketing. A video is an important medium to explain your product and service as it helps in promoting your brand effectively in a short span of time. Further, it…
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New global report from Innovid highlights sustained growth in CTV as retail advertisers prioritize reach and performance Among retail advertisers, connected TV (CTV) accounted for half (50%) of global video impression share in 2022, an…
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Adaptive streaming company SeenThis announces the hiring of Steve Alpe, Laura Horsley, Jordan Scott and Frankie Tsoi to boost presence in the Australian market. SeenThis’ technology allows high quality video and image ads to be streamed…
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Advertisers Can Easily Activate IAS's Verification Solutions Across All Campaigns in Flight Control, Clinch's Omnichannel Campaign Management Platform Clinch, the leader in the dynamic ad serving, personalization and creator of Flight…
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Josh Dorward, Managing Director at Cloudinary and (former CEO/Co-founder at Indivio, acquired by Cloudinary) takes us through Indivio's journey and takeover while sharing a few thoughts on the growing use of video in B2B: _______…
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DoubleVerify , a leading software platform for digital media measurement, data and analytics, and Innovid, a leading independent connected TV (CTV) advertising delivery and measurement platform, today announced an expansion of their…
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Veritone Discovery Offers a Comprehensive, Customisable Analytics Suite for Audio and Video Data Veritone, Inc. , creator of aiWARE, a hyper-expansive Enterprise AI platform, announced a new collaborative effort with Bauer Media UK, part…
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Impressive engagement statistics now sees GVC Holdings rolling out the strategy with Gala Bingo and other brands 88% of customers that received the Personalised Video redeemed reward Idomoo, specialists in fusing the power of video and…
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Bridging the Gap Between Performance & User Connection KERV Interactive, a multi-award-winning interactive video company revolutionizing the performance of digital advertising with its patented technology, partnered with AdWeek on…
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The revenue of the 10 biggest private corporations in the world matches the combined GDP of more than 180 countries, and according to the OECD, public employment accounts on average for only 15-20% of the total work force. This number is…
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In a chat with MarTech Series, Nuxeo's Uri Kogan Predicts that AI Is Going to Be Critical in Creating the Millions of Variants That a Global Content Strategy Demands In 2018,  what would failure sound like? Running a marketing strategy…
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