VOD

Qumu Corporation , a leading provider of cloud-based enterprise video technology, announced the addition of 360° video on demand (VOD) to the Qumu Video Engagement Platform. The platform—which enables the creation, management and delivery of live and on-demand video—now gives users the tools to create even richer video content using the 360-degree VOD capability. As a result, organizations can further enhance employee and customer engagement while leveraging Qumu’s trusted security, editing, analytics and storage…

UPshow, the leading in-venue entertainment and marketing platform that develops interactive digital TV networks, is creating the first hyperlocal, immersive sports fan experience built specifically for retail and hospitality venues across the country. Home Team will be the first professional sports channel, and the NHL® on Home Team will showcase top hockey video-on-demand (VOD) clips, highlights and recaps on TVs inside of retail venues. The hyper-relevant and immersive content offered by UPshow promises to draw the…

SyncWords, the leader in cloud-based video captioning and subtitling, is now integrated into PheedLoop’s cloud-based end-to-end event management and automation platform.  Now virtual event production companies can schedule and utilize SyncWords’ media localization technology for translating and captioning in over 100 languages. Localization of live meetings through real-time translation and subtitles is key for inclusion and accessibility of a global audience that join virtual conferences remotely. Delivering live…

DocuBay, the global membership VOD offering from IN10 Media Network designed to showcase the best of international, non-scripted content has launched a global linear feed, adding to its existing VOD service. Sharing his views on the launch of the linear feed Mr. Aditya Pittie, Managing Director, IN10 Media Network said, "Enhancing our offerings through a linear feed is an extension to our promise of providing the best factual entertainment in the most intuitive manner possible. A linear feed will go the distance by…

Promethean TV, a digital solution to drive ROI from live & VOD video, announces details of its case studies with the True Digital Group. Promethean’s IGNITE VIDEO product has offered high-performing interactive overlays for English Premiership League Football matches, primetime broadcasts of Show Me The Money rap battle show and behind the scenes content for the upcoming Miss Universe Thailand 2020 pageant. Interactivity is the next frontier for brands to acquire, engage and monetise customers for sports, music and…

VIDIZMO LLC announced the availability of VIDIZMO's live and on-demand video streaming and enterprise video (EVCM) and digital asset media (DAM), digital evidence management (DEM), and content management system (CMS) for purchase and deployment directly in AWS Marketplace. This announcement comes amid the novel coronavirus pandemic and provides Amazon Web Services (AWS) customers -- such as enterprises, educational institutes, governments, law enforcement agencies, and religious organizations -- discounts on various…

As data confirms streaming surge in global hot spots, AnyClip provides free Google-funded resource to support the industry’s need to keep the public apprised To support the need for organizations of all types to keep the public informed of the latest news on the Coronavirus (COVID-19) crisis, video data and technology company AnyClip announced that it is offering free implementation of the beta version of its VOD platform, Luminous Watch, which is supported by the Google News Initiative. The offer enables media companies,…

"Today, the definition of “TV” means linear and digital video. Since the advertising industry has traditionally operated in silos, it began segmenting digital and linear TV into separate buckets." Could you tell us about your role and journey within the marketing industry? What inspired you to join TVSquared? The majority of my professional career was spent in the FinTech space – an industry that trailblazed the use of Big Data analytics. I was introduced to the world of TV advertising after Calum Smeaton, TVSquared’s CEO,…

Plex, the global streaming media company that brings your favorite content together in the highest-rated OTT video app, today announced its global ad-supported video on demand (AVOD) offering is now available, making it the most widely available AVOD offering in the industry, reaching users in more than 200 countries. The free service brings thousands of Oscar-winning movies, cult classic favorites, documentaries, popular TV shows, and more to media lovers on every continent, accessible via almost any device, with…

Chicken Soup for the Soul Entertainment Inc., a growing media company building online video-on-demand (“VOD”) networks that provide video content for all screens, announced that the new Crackle Original, ‘Going From Broke,’ from executive producer Ashton Kutcher, Chicken Soup for the Soul Entertainment and Matador Content has driven over five million views in just four weeks since its October 17th launch on Crackle, the free, ad-supported service. Also Read: CMOs Asked for Voice Call Integration with CRM. Salesforce…

New report finds a high level of anticipation for Disney+ in the US, with thousands of consumers planning to cancel existing streaming subscriptions in favour of the service Disney+ only went live yesterday but 40% of US consumers planning to sign-up are already considering canceling their subscriptions to other streaming services. Of these, one third (33%) are considering canceling their Netflix subscription in favor of Disney+ according to a new report from the technology-based market research company AudienceProject,…

The Gabbcon ABBI Awards Honored Cadent for Innovative Addressable Campaigns and Audience-Based Buying Technology Cadent, the advanced TV platform company, was recognized for Most Innovative Use of Audience-Based Buying Technology, Most Innovative Use of Addressable Television and Impact, at the Gabbcon ABBI (Audience-Based Buying Innovation) awards last night. The awards event, held in Beverly Hills during LA TV and Innovation Week, celebrates the most innovative companies in audience-based buying as judged by a panel of…

Expansion Adds Millions of New Viewers to the Wurl Network Wurl, the leading provider of streaming video distribution and advertising services for connected TV, announced that it has further expanded into the European market through an agreement to deliver programming and advertising to Samsung's TV Plus streaming service in Europe. The Wurl Network currently delivers 125 live, linear and video on demand (VOD) channels to more than 50 million viewers in the U.S. This European expansion will enable millions of additional…

Wrapping up my manual of TV Marketing metrics – we kick off with digital and TV worlds merging. P – Programmatic TV Traditional ad slots were once bought and sold over the phone, but automated trading is increasingly the go-to. ‘Programmatic’ is an umbrella term for all ad inventory purchased via platforms such as DSPs (Demand Side Platforms). With PWC predicting that Programmatic TV will account for a third of global TV ad revenue by 2021, marketers can no longer afford to leave programmatic off the agenda. Programmatic…

The popularity of Video on Demand (VOD) streaming services is driving tremendous growth and the space just keeps getting hotter. Digital advertisers can learn a lot from how VOD providers have managed to scale their audience with varying degrees of success. A recent ONS survey shows that close to half of all adults said they had watched Netflix, Now TV, Amazon Prime Video or a similar internet-based service over the past three months. It’s clear that more people are moving away from traditional TV services, preferring to…

fuboTV Would Leverage SpotX’s Robust Monetization Capabilities for OTT Content, Massive Scale, and Deep Agency Relationships Throughout 2018 Barely weeks before the start of the Winter Olympics 2018, SpotX has announced a strategic partnership with fuboTV, the leading sports-first streaming TV service. Through this partnership, the leading video ad serving platform is powering the programmatic monetization of fuboTV’s live, over-the-top (OTT) content - including more channels that carry sports in a base package than any…

According to a Nielsen report, Video On Demand trends are on a rise as viewers express comfort in ordering programmable video content streaming for maximum engagement. Recognizing the power of live video for video business owners, Intelivideo has announced the newest component of its Subscription Video On Demand platform, Live Streaming. Intelivideo becomes the first On Demand platform to offer native live streaming embedded in its technology stack. This announcement comes on the heels of the $ 5.6 million funding round and…