Amazon Maintains the Title of World’s Most Valuable Global Retail Brand Increasing Its Brand Value +91% to $315.5 Billion Innovative …
BCW Expands Strategic Planning and Analytics Groups with Key New Hires
BCW (Burson Cohn & Wolfe), a leading global communications agency, announced that Johanna Skilling has joined the firm as Executive …
China’s Most Valuable Brands Grow a Record 30% to $889.7 Billion in 2019 BrandZ Top 100 Most Valuable Chinese Brands Ranking – With Alibaba the New Number One
Entertainment Sees Largest Category Growth of 186%; Technology Accounts for 26% of Total Value Alibaba has been crowned the most valuable …
TechBytes with Jeremy Arditi, Chief Commercial Officer, Teads
Tell us about your role and the team/technology you handle at Teads. I currently oversee several teams at Teads including …
MarTech Interview with Trevor Kaufman, CEO, Piano
"Getting users to manifest the behaviors that best benefit the business and maximizing their gratification in those moments is increasingly …
Comscore Announces Enhancements to its Board of Directors and Senior Management Team to Enable Next Phase of Growth
Irwin Gotlieb, Joanne Bradford and Kathi Love Appointed as Directors Comscore, Inc., a trusted partner for planning, transacting, and evaluating …
Amit Seth Named GroupM’s Global Chief Product & Data Officer
GroupM has appointed Amit Seth as Global Chief Product & Data Officer. In this new role, Seth will lead product development …
Marketing Technology Bulletin Covering the Week Gone By
Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By Our staff writers compile a bulletin covering …
WPP Reveals Branding for Its Newly Merged Brands Wunderman and Thompson
Landor, WPP’s In-House Design Factory, Was Engaged in Defining the New Brand— Wunderman Thompson Two months ago, we covered the …
Marketing Technology Bulletin Covering the Week Gone By
Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By Our staff writers compile a bulletin covering …
WPP Merges JWT’s Legacy With a More Future-Ready and Data-Driven Wunderman
Founded in 1864, JWT, Which Is Now a Part of the WPP Group, Was a Pioneer in Airing Commercials on …
Devon MacDonald Named As The New CEO of Mindshare Canada
Devon MacDonald, Currently Chief Strategy Officer, to Assume CEO Role August 1, 2018, after Karen Nayler Retires in July This …
WPP’s Data Investment Management Division Launches Growth Consultancy Kantar Consulting
Kantar Consulting is Formed From The Merger Of Four Founding Brands; Kantar Added Value, Kantar Futures, Kantar Vermeer and Kantar …
WPP and Sitecore Launch Global Partnership
World-Class Digital Solutions At Scale Will Reduce Marketing Complexity And Produce Greater Return On Investment WPP, the world’s largest communications …
GroupM Launches Motion Content Group, to Promote Premium Content
Introduced by GroupM, ‘Motion’ is All Set to Drive High-Quality Content GroupM, the world’s leading media investment group launched the …