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Zylotech

Zylotech Names Ernie Cormier as Chief Executive Officer

Industry Veteran Brings Strong Operational and Strategic Expertise to Build on Zylotech’s Phenomenal Growth Zylotech, the customer intelligence platform building strong customer connections for B2B enterprises, announced the appointment of veteran tech executive Ernie Cormier as Chief Executive Officer and President. Mr. Cormier steps in as the company prepares to scale on the heels of their 145% year-over-year growth in 2019. The company looks to expand initiatives across all departments and increase market presence.…

MarTech Interview with Abhi Yadav, Founder and CEO at Zylotech

"Using AI and ML to improve and make the customer experience more exciting and personal is intriguing." Tell us about your role and journey into Technology. What inspired you to start at Zylotech? My Co-Founder, Iqbal Kaur and I spent years building analytics software and innovation engines for enterprise brands. We were both struck by how difficult it was for businesses to manage and consume their customer data. Despite heroic efforts to plan data discovery, schemas, build connectors, transform data, and do advanced…

Zylotech Cited in the Gartner Hype Cycle for Digital Marketing and Advertising, 2019 and the Gartner Hype Cycle for IT in GCC, 2019

Zylotech, the self-learning customer data (CDP) platform company, announced it has been cited as a Sample Vendor in both the Gartner Hype Cycle for Digital Marketing and Advertising, 2019 and the Gartner Hype Cycle for IT in GCC, 2019, in the category of Customer Data Platforms. According to the Gartner Hype Cycle for Digital Marketing and Advertising, 2019, Gartner defines the CDP as, “A customer data platform (CDP) is a marketing system that unifies a company’s customer data from marketing and other channels to enable…

Zylotech Identified as One of the Most Significant Providers in B2B Customer Data Platforms (CDP) Report by Independent Research Firm

Zylotech, the self-learning customer data (CDP) platform company, announced it has been identified as one of the most significant providers in “The Forrester New Wave™: B2B Customer Data Platforms, Q2 2019” report. Forrester profiled the 13 most significant vendors in the emerging CDP market, after extensive research work as explained by Forrester analyst Steve Casey. The report found that the ability to provide third-party data for augmentation and enrichment; develop unified profiles at the account, buying center, and…

Zylotech Unveils Revenue Operations Framework to Optimize B2B Customer Life-cycle

To help B2B companies better manage the evolving complexities of redefined relationships between businesses and customers, Zylotech, the self-learning customer intelligence (CDP) platform company unveiled its Revenue Operations (RevOps) Framework. Designed to streamline customer engagement practices, Zylotech’s RevOps Framework provides B2B organizations with the necessary guidance to break through marketing, sales and customer operations silos to establish alignment across customer-facing teams. The Zylotech RevOps…

Zylotech Appoints Chief Revenue Officer to Support Next Phase of Growth

Zylotech announced the expansion of its management team, appointing Patrick O’Brien as the company’s Chief Revenue Officer (CRO). In an increasingly evolving landscape, the role of the CRO has become increasingly important in establishing operating procedures that keep organizations oriented towards success. In this new role, Patrick O’Brien will be responsible for leading Zylotech’s sales and business efforts to support the company’s next phase of growth and its expanding go-to-market plans. While being a key member of the…

Zylotech AI-Powered Customer Data & Analytics Platform Awarded Marketo Certification

Marketing Technology News: AI Integrated Offering Enables Marketers to Gain Actionable Insights for Account-Based Marketing (ABM) Zylotech, an AI-powered customer intelligence platform company, announced it has completed a certified integration with Marketo and is now a member of LaunchPoint, by Marketo, an Adobe company, as part of the Innovate partner program. The integrated offering provides B2C and B2B marketers with powerful customer data and embedded analytics for greater customer retention opportunities. Armed with…