RECUR and Tafi Partner to Bring Innovative Web3 IP Experiences to Market

RECUR the premier web3 platform driving enterprise-level NFT adoption—announced a partnership with web3 creative powerhouse, Tafi. Tafi will now harness the power of RECUR Builder to create and evolve select innovative IP experiences Powered by RECUR. Tafi’s experience developing metaverse-ready IP content, combined with the streamlined nature of RECUR Builder raises the bar of possibilities and represents a strategic partnership focused on ushering IP from the largest enterprises into the burgeoning world of web3.

Tafi is a leader in web3 that empowers brands to tell their stories. They give fans access to beloved IP and unforgettable experiences, including Warner Brothers, Coca-Cola, and more. Tafi will now utilize RECUR Builder to elevate iconic web3 IP experiences Powered by RECUR.

Marketing Technology News: The Future of Marketing with Generative AI

RECUR Builder is a suite of software tools built on top of RECUR’s robust platform. With this offering, RECUR provides a state-of-the-art web3 platform so businesses can integrate with web3 in a frictionless, scalable, and secure environment.

“We’re delighted to have Tafi as a creative partner leveraging the power of RECUR Builder to push fan engagement to a new level across IP experiences Powered by RECUR,” said Zach Bruch, RECUR CEO and Co-Founder. “RECUR’s mission is to make web3 simple and accessible for all and our goal is to bring our communities together to enjoy iconic characters in innovative realms across experiences Powered by RECUR. It’s made possible with RECUR Builder and we couldn’t be more excited to work with Tafi.”

“We’re thrilled to partner with RECUR and build these iconic fan experiences,” said Preston Woo, Tafi CFO and Head of Strategy. “At Tafi, we’re passionate about making branded digital content available to everyone who wants to level-up their digital personality. Now, we’re bringing content to life for the world-class IP experiences Powered by RECUR with the help of RECUR Builder.”

Marketing Technology News: MarTech Interview with Scott Klein, Chief Innovation Officer at Pixability