MWM Immersive Expands into Video Game Publishing, Rebrands to MWM Interactive

Ethan Stearns Promoted to EVP Content; Alyssa Padia Walles Joins as SVP Publishing

MWM Immersive, the interactive entertainment division of MWM, has announced that it has expanded to form a new video game publishing arm and rebranded as MWM Interactive.

Ethan Stearns has been promoted to EVP Content and will continue to oversee the creative vision and strategy for MWMi’s upcoming slate of titles. Co-lead of the division Alyssa Padia Walles has joined as SVP Publishing, and will oversee distribution and marketing, bringing more than two decades of experience in the video game industry to the team.

Known for creating groundbreaking immersive virtual reality experiences “Chained: A Victorian Nightmare” and “War Remains” as well as co-producing “Groundhog Day: Like Father Like Son” with Sony Pictures Entertainment, MWMi will continue to produce and publish innovative VR content while also expanding into premium narrative and artistic games for PC and console platforms. The first game published by MWMi will be “Creature in the Well,” from Flight School Studio. The game is a top-down, pinball-inspired, hack-and-slash dungeon crawler launching September 6 on Steam, Nintendo Switch, and Xbox One.

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“In a relatively short amount of time, the team at MWMi has set the bar with genre-defining, boundary-pushing projects like ‘Chained: A Victorian Nightmare’ and Dan Carlin’s ‘War Remains,’ said Clint Kisker, President and Co-Founder, MWM. “MWMi’s expansion into the publishing space allows this incredibly talented group to empower storytellers across a broader range of interactive media and expands MWM’s ability to deliver deeply engaging story-driven experiences to fans worldwide.”

“Our publishing deal with Flight School is the next step in a long-term relationship we plan to build across multiple projects with this deeply talented multimedia studio,” said Stearns. “At MWMi, we are looking for partners who share our passion for the creative exploration of interactive entertainment.  While working together on ‘War Remains,’ we realized how well our studios aligned and decided to forge this new path together, telling stories and bringing amazing experiences to larger audiences through games.”

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“We found a like-minded creative partner in MWM,” said co-founder and CEO Kyle Clark, Flight School Studio. “Both companies strongly believe in creating an environment that supports creators and their visions. Our new publishing relationship will extend the reach of ‘Creature in the Well’ beyond launch, as we look to expand the game’s universe into additional storytelling platforms, regions and creative spaces.”

MWM is a diversified media and entertainment company co-founded in 2015 by award-winning producer Gigi Pritzker and Clint Kisker. MWM empowers creators to cross-pollinate content between film, television, live events, digital video, AR/VR, and video games in order to grow brands in a more enriching, entertaining and engaging way.

Flight School Studio was founded in 2017 by award-winning creatives to tell stories in emerging technology including VR, AR, games and immersive entertainment. Their previous releases include Daytime Emmy® Award nominated “Manifest 99” and “Island Time VR.”

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