Adapex and Dsquared Sales Form Advertising Sales Partnership

Native & Programmatic Advertising
By PRNewswire
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Adapex, a leading provider of full-service, full-stack Header Bidding technologies has partnered with Dsquared Sales, a full-service direct sales firm offering top-level, premium advertising sales experience nationwide.

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The partnership aims to fortify Adapex’s position in the marketplace as a provider of programmatic and direct deals for agency/brand campaigns for our rapidly expanding roster of publisher partners.

Debra Fleenor, CEO, and Founder of Adapex says, “thanks to our explosive growth we wanted to continue to enhance our strategic relationships with advertisers and agencies to create more PMP opportunities for both sides. Partnering with Dsquared Sales was a natural extension for this initiative.  We are thrilled with the new partnership.”

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Dsquared Sales is led by its President David Drucker and has experienced account executives in NY, Chicago, Los Angeles, and Florida.  Drucker says, “we are excited to partner with Adapex to help strategically deliver their amazing story to the digital ad world. Through our sales experience and extensive client relationships, we look forward to introducing the Adapex Network and sharing the value it delivers to brands across many verticals.”

The Adapex Network is uniquely positioned to deliver a large scale audience with over 400 million unique visitors a month and 2 billion impressions.  The network is comprised of vetted, select publishers delivering quality content through targeted verticals.  Packages can be created to meet specific performance goals or by targeting a specific vertical (ie, Health, Beauty, News, Finance, Travel, Gaming, Entertainment, and others), or customized based on advertiser goals.

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PRNewswire

PR Newswire, a Cision company, is the premier global provider of multimedia platforms and distribution that marketers, corporate communicators, sustainability officers, public affairs and investor relations officers leverage to engage key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to- end solutions to produce, optimize and target content -- and then distribute and measure results. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire powers the stories of organizations around the world. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and Asia-Pacific regions.

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