Thryv Hosts Investor Day, Announces SaaS Revenue Target of $1 Billion in 2027

CEO Joe Walsh calls 2020s “The Decade of Small Business Automation” and says local firms across US and other developed countries are “ready to move to the cloud”

Thryv Chairman and CEO Joe Walsh will unveil his vision for “the decade of small business automation” and the future trajectory of SaaS revenues today at Thryv Holdings, Inc.’s  Investor Day starting at 9 a.m. EDT at the Nasdaq MarketSite in Midtown Manhattan. The Thryv small business platform transforms the way local businesses run, by automating their day-to-day functions with cloud software they access from their smartphone, tablet or laptop.

In connection with the event, the company is announcing it is targeting SaaS revenue of $1 billion by 2027 and $4 billion by 2032. The company is also re-affirming first quarter and full year 2022 financial guidance ranges that it released on March 10, 2022.

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“This is the decade that local, independent small businesses automate their operations and follow enterprises into the cloud,” said Walsh. “We put their office in their pocket so they can run their business from anywhere. And what’s exciting is that there are 10 times more small businesses than there are larger enterprises. The opportunity is so much bigger and, beyond that, more impactful to Main Street.”

The company will highlight Thryv’s continued dedication to ensuring small- to medium-sized businesses (SMBs) have access to the same types of tools that enterprise businesses use, scaled for the small business owner’s day-to-day needs. Today’s SMB owner needs a competitive advantage in a market where costs are increasing across the board – in the labor they hire, the supplies they buy, and even in the pay-per-click search advertising they purchase to acquire new customers. Thryv’s platform saves time and money for small business owners by automating time-consuming daily tasks and keeping their brand in front of customers and prospects via their smartphones.

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Some key takeaways from Thryv’s Investor Day conference:

• Centralized Inbox
  • A centralized platform to manage all aspects of their business in one dashboard
  • Expanded interoperability with other business tools
• Hub by Thryv
  • It is being widely adopted by franchises – primarily service businesses with 10 to 100 locations
• Canada
  • Thryv continues its international expansion, moving into Canada in Q1 2022
• ThryvPay Enhancements
  • In the US, Thryv’s proprietary digital payment tool will see new enhancements by the end of 2022, including:
    • Branded hardware for card-present transactions
    • ThryvPay Visa – giving business owners faster access to funds, segregating business and personal expenses, spending caps and expense tracking
    • Thryv Buy-Now-Pay-Later – enabling replacement versus repair as an option for the customer
  • ThryvPay will launch in Australia and Canada by the end of 2022
• Centers
  • Thryv is unveiling its “Centers” strategy
    • Enables small business owners to purchase subscriptions by business function creating an expandable platform to meet evolving SMB demands.
  • Thryv’s current offering will soon be renamed Business Center
    • Including Customer Relationship Management (CRM), scheduling, a secure client portal and everything an SMB needs to run their business, day-to-day
  • The new Thryv Marketing Center, currently in beta, will launch in the second half of 2022.
    • It will include consented attribution for online engagement in conjunction with Business Center, multi-channel in-app digital advertising, real-time and transparent marketing analytics, and a suite of fully integrated marketing tools.
  • Thryv announced at least three additional centers are in various stages of active development and will debut at future dates.

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