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StackAdapt Named a Strong Performer in Omnichannel Advertising Platforms, Q1 2026 Analyst Evaluation

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Recognition acknowledges that “StackAdapt is favored for its low total cost of ownership and transparent pricing”

StackAdapt, the leading AI advertising and orchestration platform, announced it has been named a Strong Performer in The Forrester Wave™: Omnichannel Advertising Platforms, Q1 2026.

The report evaluated top omnichannel advertising platforms across a comprehensive set of criteria across two categories—current offering and strategy—along with customer feedback. StackAdapt received the highest possible scores in three criteria, including self-serve capabilities, onboarding, training, and ongoing support, and pricing flexibility and transparency. The company also received above-average customer feedback, with the report stating that, “Customers appreciate the StackAdapt platform’s usability and cost-effectiveness, as well as StackAdapt’s customer service.”

StackAdapt participated in the first edition of The Forrester Wave™ evaluation on omnichannel advertising platforms and was recognized as a Strong Performer, marking a significant milestone in the company’s continued growth in the omnichannel advertising market.

“Being recognized as a Strong Performer in The Forrester Wave for omnichannel advertising platforms is an exciting milestone for StackAdapt,” said Yang Han, Co-founder and CTO at StackAdapt. “From the beginning, the goal has been to build a platform that makes sophisticated advertising accessible, intuitive, and performance-driven for marketers. To us, this recognition, along with the feedback from our customers, reflects the work the team has put into delivering both powerful AI capabilities and a seamless, supportive user experience.”

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StackAdapt’s platform enables brands and agencies to plan, activate, and optimize campaigns across multiple channels including connected TV, native, display, video, audio, in-game, and digital out-of-home. Built as a unified platform, StackAdapt enables marketers to manage and optimize campaigns across channels without the fragmented workflows often associated with legacy systems. The platform leverages AI and automation to help marketers drive measurable outcomes while simplifying campaign management across channels.

The report states that, “Advertisers don’t want to be systems integrators. They want comprehensive ad platforms offering robust capabilities across channels, disciplines, and types of AI (predictive, generative, and agentic).” StackAdapt’s vision reflects this evolution, bridging martech and adtech to help marketers better understand audiences, streamline workflows, and improve performance across the full customer journey.

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Over the past year, StackAdapt has continued to expand its platform capabilities while maintaining a strong focus on usability and customer success. The company has introduced new tools designed to help marketers consolidate media buying workflows, improve performance, streamline omnichannel execution, and access premium global inventory across emerging and established channels.

This recognition from Forrester positions StackAdapt’s among top omnichannel advertising platforms in the market. StackAdapt’s role in this new generation of advertising technology is to enable marketers to achieve enterprise-scale performance with greater efficiency, transparency, and support.

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