New capability lets organizations use the AI models they already trust while maintaining control over data, governance, and cost.

Organizations are investing heavily in AI, but many are finding themselves locked into vendor-selected models, fragmented tools, and rising costs. Appspace introduced Bring Your Own Model (BYOM), a new capability that allows enterprises to connect the AI models they already trust directly to the Appspace platform.

Appspace will showcase BYOM at InfoComm 2026, which begins tomorrow.

With BYOM, organizations can apply AI across employee communications, knowledge discovery, workplace services, space reservation, visitor management, and other employee and workplace experiences from a single platform.

While many workplace AI offerings focus primarily on chat and content generation, Appspace applies AI across the workplace experience, from communications and knowledge discovery to employee services, space reservation, and workplace workflows.

“Most organizations already have a preferred AI strategy, whether that’s Microsoft, Google, or another provider,” says Carolyn Voelkening, Chief Delivery Officer at Appspace. “BYOM allows customers to extend those investments into the workplace experience and choose the models they trust while maintaining control over security, compliance, and cost.”

Marketing Technology News: Feature-Rich to Functionally Effective: Adjusting your Martech Strategy

AI on the Customer’s Terms
Rather than requiring organizations to adopt a specific model or ecosystem, BYOM enables them to extend existing AI investments and provider relationships.

Because requests are routed through the customer’s own AI environment and API keys, organizations maintain control over data governance, provider agreements, compliance requirements, and usage costs. This flexibility allows them to select the best model for each use case, from content creation and workplace insights to employee services and workflow automation.

Built for Enterprise Choice and Governance
BYOM helps organizations address some of the most common barriers to enterprise AI adoption, including governance, cost control, and vendor lock-in. Organizations can leverage existing enterprise agreements while maintaining control over policies, compliance requirements, and data governance as AI technologies evolve.

“Most workplace AI products sit on top of a single model,” Voelkening adds. “Appspace takes a different approach. We give organizations the flexibility to use the right model for the right task, whether that’s creating content, surfacing knowledge, improving employee experiences, or automating workflows. That flexibility allows customers to apply AI across the entire workplace experience. That’s what transforms AI from a chatbot into a workplace intelligence platform.”

Marketing Technology News: Natterbox launches AI Assistants and AI Agents to resolve over 70% of customer queries

BYOM is part of Appspace’s broader AI strategy, which also includes MCP-based integrations that connect AI assistants to enterprise systems and workplace workflows. Together, these capabilities help organizations move beyond AI-powered answers to AI-powered actions across the workplace.

Appspace BYOM will support Microsoft Azure OpenAI, Azure AI Foundry, and Google Gemini at launch, with additional models planned. InfoComm attendees can visit the Appspace booth C7228 (Central Hall) to see Appspace Intelligence in action and learn more about the new Bring Your Own Model (BYOM) capability.