Publishers have proven that they are ready for the deprecation of third-party cookies; Adform urges CMOs to play their part Adform, the only global, independent, and fully integrated advertising platform built for modern marketing, has…
Read More...

In environments that disallow third party cookies such as Firefox and Safari, eCPMs increased more than 30% when first party identifiers were utilized Magnite (Nasdaq: MGNI), the largest independent sell-side advertising platform, today…
Read More...

Semcasting, creators of the patented IP, location and device-targeting Smart Zones technology, announced its AudienceDesigner (ADS) platform was named a key partner for first-party data onboarding by Adform, one of the world's leading…
Read More...

As the growth of audio continues to accelerate, a new partnership between Adform and AdsWizz will provide audio inventory at scale for advertisers on the Adform DSP Adform, the Integrated Advertising Platform (IAP), has announced a direct…
Read More...

Anzu.io, the world’s most advanced in-game advertising solution, announced a new partnership with Adform, the only global, independent, and fully integrated advertising platform built for modern marketing. Anzu will now offer its exclusive…
Read More...

New global partnership brings new behavioural targeting streams for campaign activation to Adform’s customers. Audiencerate, the platform specialising in agile data monetisation, and data and addressability company Sirdata, have joined…
Read More...

Adform, the only independent global enterprise technology covering all aspects of the digital campaign lifecycle, receives PwC validation that its independent and integrated advertising platform, supplies modern marketers with transparent…
Read More...

Now brands can operate more easily in a cookieless world, thanks to a first-of-its kind integration between Adform, the only independent global ad management platform covering all aspects of the digital campaign lifecycle, and BritePool,…
Read More...

Gartner adtech leader creates world´s first independent and fully integrated tech platform, seeking to amplify business results for advertisers and agencies Adform, the only independent global ad management platform covering all aspects of…
Read More...

Adform´s New Platform for Effortless Modern Marketing Gartner adtech leader creates world´s first independent and fully integrated tech platform, seeking to amplify business results for advertisers and agencies. Adform, the…
Read More...

Shifting from third-party cookies to first-party IDs: Adform’s development and collaboration with major publishers and agencies shows the way forward for digital advertising with a proven product that’s ready to use now Adform – the…
Read More...

Adform, one of the largest European-basedadtech companies welcomes its new CEO. Troels Philip Jensen steps into the CEO chair from April 1stand leaves behind a position as COO for the Swedish softwaregiant Itiviti AB, which has more than…
Read More...

Global Independent Advertising Technology Platform Announces an “off the Shelf” Solution for New and Existing Clients Adform, one of the world’s leading independent advertising technology platforms, has launched its Trusted Partners…
Read More...

Teads, The Global Media Platform, announces its official partnership with Adform, one of the world's leading independent advertising technology platforms. Teads will now have a direct integration with Adform’s highly trusted programmatic…
Read More...

Independent Ad Tech Platform Continues Significant Global Growth, with Presence in Three New Regions and Multiple Senior Leadership Updates Adform, one of the world's leading independent advertising technology platforms, announced its…
Read More...

Adform, an Independent Adtech Platform Continues to See Double-Digit Yearly Growth as It Strengthens Its Position in the Market Adform, a leading independent advertising technology platforms, has announced a promotion for Oliver…
Read More...

Using 51Degrees, Adform Can Continue To Pave The Way in Providing Precise and Efficient Real-time Trading Optimization and Premium Advertising on any Device Adform, the leading independent AdTech company, is delighted to announce its…
Read More...

"Data Management and Customer Data Platforms are like a super sports car. They are beautiful, but if they are only parked in a garage, you are not getting what you have paid for." On Marketing Technology MTS: Tell us about your role and…
Read More...

Magnite, the world’s largest independent sell-side advertising platform, announced the completion of the first phase of a Publisher First-Party Segments Initiative which addresses the needs of buyers and sellers in a cookieless environment.…
Read More...