Bambuser Launches Social Multistreaming, Bringing Live Video Shopping Events to Facebook, YouTube & More

New capability empowers retailers to grow audience while retaining ownership of the customer journey Bambuser today announced the launch of social media multistreaming, a new capability that empowers retailers to broadcast Live Video Shopping events across popular social channels. The feature will amplify the impact of retailers' interactive shopping implementations, enabling them to capture large, highly-engaged audiences on third-party sites and drive them to owned e-commerce properties for engagement and conversion.…

Marketing Technology Highlights of The Week: 24th May Featuring Bambuser, mParticle, Informatica, ZoomInfo and more!

The depth of Martech tools available to Marketers today leads to large amounts of data at at their disposal. How are some of the industry’s leading marketers using martech to plan effective marketing cadences?  Catch more in this MarTech weekly highlight: ______ MarTech Quote-of-the-Week! The best marketers understand that marketing is in everything – in sales, HR, customer service, and even tech and legal. You need to make sure that the whole company is on the same page. You can’t have different messaging. -Philip…

Bambuser Acquires MarTech Company Relatable to Create a Powerhouse Platform for Livestream Social Commerce

$24 million acquisition to fuel Live Video Shopping by accelerating growth in influencer marketing and social commerce globally Bambuser today announced the acquisition of Relatable, a global marketing technology company, for approximately $24 million. The purchase will bring together significant core competencies and proprietary technologies for Live Video Shopping and creative influencer marketing campaigns, which will better enable brands and retailers to scale high-impact livestream shopping implementations and drive…

BESTSELLER Brands Embrace Live Shopping E-commerce Trend in Partnership With Bambuser

NAME IT and VERO MODA are entering the world of live shopping, in partnership with Bambuser. NAME IT became the first BESTSELLER brand to launch a live shopping broadcasting platform, which they have dubbed NAME IT LIVE. NAME IT LIVE will broadcast several times per week, with prominent Danish influencers on occasion taking part as hosts or guests. Initially limited to a Danish audience, NAME IT LIVE's debut broadcast kicked off on Monday 22 February 2021. "We are extremely proud of being the first-ever Danish…

Bambuser Expands Live Video Shopping Production Capabilities for with Launch of Dual Hosting & External Camera Compatibility

Latest platform developments bring retailers greater flexibility and control over creation and delivery of interactive e-commerce experiences Bambuser announced the launch of new dual host broadcasting capabilities and compatibility with external cameras and software, two in-demand features that give brands and retailers greater flexibility and control over their Live Video Shopping productions. The product updates closely follow several other major platform enhancements released to help customers increase awareness of…

Bambuser Augments Live Video Shopping Platform with New Features for Audience Engagement and Accessibility

Latest platform updates focus on increasing viewership of retailers' shoppable live streams Bambuser announced the launch of several new features enabling retailers to increase the impact of their Live Video Shopping initiatives. The added capabilities are designed to drive awareness and audience growth while enhancing engagement and facilitating social sharing of interactive e-commerce experiences, before, during and after live events. Marketing Technology News: Comm100 Appoints Stijn Hendrikse and Kalle Radage to Board…

Ombori and Bambuser Enter Strategic Partnership for Digital Omnichannel Experiences

Partnership combines live streaming with seamless display and mobile experiences in public environments to delight visitors and build relationships with brands Interactive live shopping provider Bambuser and interactive retail technology company Ombori announce a strategic partnership to jointly launch the next generation of digital store experiences. For several years, retail has faced new challenges and changed at a rapid pace. As a consequence of the ongoing pandemic, that pace of change has increased dramatically,…

Daniel Wellington and Bambuser Enter Into a Global Partnership

Interactive live video shopping provider Bambuser and award-winning Swedish watch and accessories brand Daniel Wellington, announced a global partnership to jointly launch and expand Live Video Shopping into new markets. Daniel Wellington and Bambuser, which both have their headquarters in Stockholm, are well known for their first-mover strategies and scalable business models. Now the companies are joining forces in a global partnership to roll out Live Video Shopping into new emerging markets with a strong social media…

Bambuser and Entropia Join Forces to Launch Live Video Shopping in Malaysia

Interactive live video shopping provider Bambuser and award-winning full-service agency Entropia, announce a strategic partnership to launch MEDICI Live, a new e-commerce service by Entropia powered by Bambuser's proprietary live streaming technology. In 2019, Bambuser launched Live Video Shopping, the first B2B live stream shopping solution in the western world. Since then, Bambuser has seen an apparent increase in interest from companies operating in the Asia Pacific, especially in Southeast Asia. Marketing Technology…

Bambuser Partners with Fhits

Interactive live video shopping provider Bambuser and South America's largest digital media house Fhits, announce a strategic partnership to bring Bambuser's proprietary live streaming video solution to Brazil, one of the world's fastest-growing e-commerce markets. In late 2019, Bambuser became the first in the western world to launch a live shopping solution outside Asia. Today, Live Video Shopping is used by some of the world's largest brands and e-retailers spread across six continents to increase online sales and…

Zington and Bambuser Enter Strategic Partnership

Scandinavian digital consultancy firm Zington, and interactive live video shopping provider Bambuser, announce a strategic partnership to bring interactive live video shopping to Nordic e-commerce companies. In the spring of 2020, Zington noted an increased interest in live shopping solutions in Europe and began work on finding the best solution for its customers. Bambuser, a pioneer in mobile live streaming since its inception in 2007, launched Live Video Shopping based on its proprietary technology in September 2019.…

Bambuser Launches New Shopify App for Live Video Shopping

Interactive live video shopping provider Bambuser announces the launch of a powerful new app for merchants using Shopify, one of the world's most popular e-commerce platforms. The Shopify custom app is provided free of charge to Bambuser's clients using Shopify e-commerce platform to reduce development costs and time to market when implementing Live Video Shopping on their site. The app takes care of implementing the codes necessary to run Live Video Shopping and offers a user-friendly interface within Shopify for managing…

Ahlens Partners with Bambuser to Enable Live Video Shopping

Åhléns, Sweden's leading department store chain, has partnered with interactive live video streaming provider Bambuser to enable live video shopping in Åhléns' digital marketplace. Åhléns will enable Bambuser's highly interactive and engaging Live Video Shopping technology for two exclusive live broadcasts of which the first kicks off on, Tuesday 27 October 2020. In tonight's exclusive live show on åhlens.se, viewers will meet Ebba Kleberg von Sydow, one of Sweden's most influential fashion and lifestyle bloggers. Ebba…

Bambuser Launches New Features for Enhanced Live Video Shopping Experiences

Interactive live video streaming provider Bambuser announced the addition of several new features to the company's Live Video Shopping platform. The new capabilities enable retailers to drive deeper customer engagement and maximize the impact of their live streaming e-commerce initiatives, both during and after the events. Marketing Technology News: Time to Spend More on Influencer Marketing Across Multimedia Channels, Including OOH and Online Radio Major feature enhancements include: Multi-domain broadcasting: …

Bambuser Partners With Dept to Bring Interactive Live Stream E-Commerce Experiences

Partnership marks Bambuser's expansion into DACH and BENELUX Interactive live video shopping provider Bambuser and Dept, an award-winning international digital agency of experienced thinkers & makers, announce a partnership to bring interactive live video shopping to global consumer brands through integration with Salesforce Commerce Cloud. This partnership marks Bambuser's expansion into DACH and BENELUX, closely following the opening of its new offices in London and New York. Dept has seen an increase in demand…

Bambuser and AMF Fastigheter to Launch The Lobby Live

Interactive live video streaming provider Bambuser and AMF Fastigheter, one of Sweden's largest real estate companies, announce that The Lobby Live, a unique space in which brands and retailers can build compelling shopping experiences combining online and offline interactions, will open in MOOD Stockholm in November. The initiative brings retailers the ability to secure short-term space in one of Sweden's most fashionable retail districts. In addition to space for in-person shopping, The Lobby Live offers a studio in…

Bambuser Announces New Integration With Salesforce Commerce Cloud

Interactive live video shopping provider Bambuser announced that it has launched Live Stream E-Commerce Experiences, a new integration with Salesforce Commerce Cloud, the fastest path to unified commerce. Commerce Cloud enables brands to provide personalized omnichannel experiences for shoppers that span web, mobile, social, and in-store. Now, as part of the world's #1 CRM platform - Salesforce brands can deliver completely unified experiences for customers that extend beyond commerce to include marketing, customer service,…

Bambuser and AMF Fastigheter Partner to Bring Omnichannel Shopping Opportunities to Physical Stores

Interactive live video streaming provider Bambuser and AMF Fastigheter, one of Sweden's largest real estate companies, announced a strategic partnership to bring Live Video Shopping into physical stores to link in-store salespeople and experts to customers at home for an interactive and personal experience. This first-of-its-kind interactive concept will make physical stores more experience-based using innovative technical solutions to strengthen retail both online and offline and open up new opportunities for Bambuser to…

Bambuser Establishes U.K. and U.S. Business Operations Following Remarkable First-year Momentum for Live Video Shopping Solution

Geographic growth enables company to accelerate customer acquisition as proven ability to engage and convert customers attracts growing list of brands including Samsung, FRAME, Moda Operandi and LUISAVIAROMA As brands and retailers increasingly seek innovative ways to engage with and convert digital audiences, interactive live video streaming provider Bambuser revealed that, after just one year since launch of its flagship Live Video Shopping technology, the company is establishing Bambuser U.K. Ltd. and Bambuser U.S.A. …

Bambuser Partners With Kjell & Company to Offer One-On-One Shopping Experiences to Digital Customers Using Live Streaming Video

Interactive live video streaming provider Bambuser and Swedish electronics chain Kjell & Company announced a partnership that will enable the retailer to provide customers with live, one-on-one shopping experiences via digital platforms. The initiative expands upon the capabilities of Bambuser's flagship, pioneering Live Video Shopping technology, and heralds the future of interactive e-commerce experiences. Kjell & Company, which first implemented Live Video Shopping with Bambuser in early 2020, is collaborating…