New Study Reveals the Struggles that Many Businesses Face in Getting Paid During the COVID-19 Pandemic

96% of businesses are waiting on outstanding payments for 10+ days 96% of businesses have had outstanding payments for 10+ days over the last year, according to a new Forrester Consulting study1 commissioned by GoCardless, a leading fintech for recurring payments. The study, 'Rethink Your Payment Strategy To Save Your Customers And Bottom Line', examines how companies can use recurring payments2 solutions to boost their payments strategy, shorten DSO (Days Sales Outstanding), and protect their bottom line. Forrester…

5 Key ABM Tactics for Retail during the COVID-19 Pandemic

COVID-19 has forced marketing teams to shrink their martech and marketing ops budgets. During such challenging times, we can learn from recent ABM Tactics for Retail We have covered the Account Based Marketing concepts extensively in the past. And, knowing its delicate role in Lead Gen Marketing and Sales Acceleration operations, ABM remains a hot topic discussed by MarTech leaders around the world. Even the customers from emerging markets have begun to pick ABM tools and practices to not just target larger accounts but…

COVID-19 Pandemic to Disrupt Consumer Holiday Shopping Plans and Sales

The COVID-19 pandemic is expected to negatively impact retail holiday shopping plans this year.  According to the latest survey findings, more than half of consumers (54%) expect to participate in sales events and 42% plan to spend less than a year ago. 91% of those who will participate will shop for deals online exclusively rather than doing it in a physical brick and mortar store. However, these online holiday shopping plans differ significantly across markets,  categories and products that the users shop for. The…

New Salesforce Research Reveals That Effective Use of Technology Will Help SMBs in India Pivot Through the COVID-19 Pandemic

30% of SMB respondents in India expect business to be as usual post the COVID-19 pandemic Meeting customer expectations and financial management and growth are the top challenges for Indian business growth currently and in the future Salesforce, the global leader in CRM, released its fourth edition of Small & Medium Business Trends Report capturing insights from Small and Medium Business owners and leaders worldwide. This research was conducted by The Harris Poll in two parts, with a study in March 2020 and a…

What will Stop the Dip in Retail Sales During the COVID-19 Pandemic?

Even fast-food is not selling like it used to in the Pre-COVID days -- that's the kind of challenge we are witnessing in retail sales.  It’s been an extraordinarily daunting year for the retail industry so far. With global consumers switching to online commerce platforms, retailers already had a tight noose around their existence. With COVID-19, things have only become much clearer as to where the future of retail actually lies. With every retailer scrambling to adapt to the daily changes in the pandemic conditions forcing…

Trick or Treat: Pin Your High Hopes on Email Marketing Strategies during COVID-19 Pandemic

The life of an email marketer has changed enormously during the COVID-19 pandemic. When most parts of the world is either closed for business or slowed down due to the lockdown crisis, we would expect the number of emails sent to customers and prospects to dry up as sales take the hit. However, things are not slowing down for an email marketing team. In fact, there is so much done in the rapidly changing world around growing demands to stay “socially connected” via online conversation and messaging channels, including…

Chatbot Communications for Retailers in the Age of COVID-19 Pandemic

There’s no doubt that recent circumstances surrounding COVID-19 have reshaped the way retailers operate and connect with their customers daily.  Shelter-in-place ordinances and stay-at-home mandates have forced retail brands to rely on artificial intelligence (AI), machine learning (ML) and chatbot technology to manage much of the workload required for servicing their customers’ needs. In fact, retailers saw an 86% increase in customers using self-support sessions with Chatbot Communications from March to May. Technology…

Deloitte Survey: COVID-19 Pandemic Shifts Enterprise Cost Management and Transformation Strategies from ‘Save-to-Transform’ to…

Mid-cycle study finds companies should accelerate performance improvement and enterprise transformation actions in response to COVID-19 A new, mid-cycle Deloitte Global Cost and Enterprise Transformation Survey, "Save-to-Thrive: Enterprise transformation and performance improvement strategies during the COVID-19 pandemic," finds organizations that invest in key capabilities today to navigate a post COVID-19 business environment can position themselves to thrive in the "Next Normal." The survey also found that…

Gartner Says Marketers Should Accelerate Digital Marketing Initiatives Amid COVID-19 Pandemic

Now is the Time to Re-Evaluate Digital Marketing Strategies The coronavirus pandemic is accelerating brands’ move to digital, and now is the time for marketing leaders to re-evaluate their digital marketing initiatives, according to Gartner, Inc. Amid an economic downturn, marketing leaders are planning to increase investments in digital and social marketing, but pull back spend in areas like paid search and indirect ad buys. “Due to suppressed consumer demand – a direct result of the COVID-19 pandemic – a wide range of…

Braze Survey: One in Four Consumers Tried New Brand During COVID-19 Pandemic

New Report Highlights Challenges and Opportunities for Retailers as Pandemic Drives Permanent Shifts in Consumer Behavior This Holiday Season and Beyond Braze, a comprehensive customer engagement platform, released a new report titled "The Future of Retail: Opportunities for Brands in the New Normal." The findings assess COVID-19's immediate and long-term impact on the industry and serve as a resource for retailers navigating uncertain times. The report details the impact of COVID-19 on consumer behaviors and…

The Future of Design Agencies in the Wake of COVID-19 Pandemic

We are constantly creating relationships and collaborating with many design agencies, large and small. It has helped us to gain a unique perspective on how different studios work and their value to their clients’ businesses. Like technology, the digital mediums and outputs we design for are often moving targets, and agencies must adapt to help companies better serve their customers. Never has this been more true than in the wake of COVID-19, when companies are taking a hard look at their design and technology budgets,…

How Consumer Behavior and Attitudes Are Reshaping Life During and After COVID-19 Pandemic

The COVID-19 pandemic abruptly altered consumers’ behaviors and attitudes, upending brands’ marketing strategies and plans. Now, roughly four months into the pandemic in the U.S., we are just beginning to gain a better understanding of the impact of these changes in the short and long terms, and how brands must adapt to the ‘new normal.’ A recent survey of 10,000 U.S. consumers conducted by Acxiom, the data and technology foundation for the world’s best marketers, shines a light on consumers’ attitudes and behaviors amid…

IPFone Leverages Ribbon’s Intelligent Edge Portfolio to Deliver Best-in-Class Communications Services During COVID-19 Pandemic

Ribbon's EdgeMarc 2900 solution offers IPFone customers enhanced security, service assurance and site survivability Ribbon Communications Inc., a global provider of real time communications software and network solutions to service providers, enterprises, and critical infrastructure sectors, announced that IPFone, a provider of cloud-based business unified communications and telephony services, is leveraging Ribbon's Intelligent Edge portfolio to ensure that its customers could seamlessly work from home during the onset…

Three Ways the COVID-19 Pandemic is Shaping the Future of Customer Experience

As the COVID-19 pandemic is keeping many of us in our homes, the future of Customer Experience in online shopping is a big predicament for all e-commerce brands. As the COVID-19 pandemic is keeping many of us in our homes for the foreseeable future, online shopping has become the go-to way Americans are getting essential (and non-essential) items. In fact, the volume of online shopping increased by 25% since the start of March. But, with difficulty getting delivery time slots for groceries and slower shipping times for…

WISMOlabs Reports on The Dramatically Shifting eCommerce Landscape During the COVID-19 Pandemic

WISMOlabs Releases New Infographic Showing eCommerce Trends in 2020 "We compared year over year performance across dozens of verticals across hundreds of retailers," says Dmitri Rassadkine, President of WISMOlabs. "Different verticals and business categories display an increase of more than 600% amid COVID-19, while some suffer much more dramatic losses. Businesses within the same vertical display different performance due to their marketing and messaging. This is where the WISMOlabs post-purchase customer experience…

Parks Associates: 15% of US Broadband Households Report Increase in Telehealth Service Usage as a Result of COVID-19 Pandemic

Annual event shifts to virtual and highlights new challenges in delivering telehealth and independent living solutions, as well as integration opportunities with smart home markets New research from Parks Associates, fielded nationwide between March 8th and April 3rd, finds 15% of US broadband households report their usage of telehealth/remote doctor services has increased as a result of the COVID-19 pandemic. The research firm will feature new consumer and trending data at its 7th annual Connected Health Summit: Consumer…

Bright Pattern Contact Center Deployed by Large Financial Institution to Support Paycheck Protection Program Amid COVID-19 Pandemic

Bright Pattern is helping one of the largest US banks support small business clients navigate this challenging time with the launch of its Paycheck Protection Program Bright Pattern, a leading provider of AI-powered cloud contact center software, announced today that it was chosen by a major financial services institution to support the transition from traditional brick-and-mortar call centers to a virtual contact center with a remote workforce. This US-based financial service institution has always put the safety of…

Sentri360 by Everguard.ai Unveils New Platform for Worker Safety and Monitoring as Industries Reopen Amidst COVID-19 Pandemic

Everguard.ai, a developer of AI-based worker safety solutions, officially launched new applications to help industries reopen safely as the first COVID-19 lockdown loosens. Their flagship platform, Sentri360™ is an end-to-end safety solution that alerts management and workers in real time to potential safety hazards. The application can ensure employees are wearing personal protective equipment (PPE), adhering to social distancing guidelines, and can perform person-by-person skin temperature checks through advanced thermal…

Paychex Study Finds 63% of Business Owners Feel the Worst of the COVID-19 Pandemic is Behind Them

As business owners across the country focus on getting back to business, 63 percent feel the worst is behind them when it comes to the impact of COVID-19 on their operations, according to new research from Paychex, Inc., a leading provider of human resources, payroll, benefits, and insurance solutions for 670,000 small- and medium-sized businesses. However, 4 in 5 business owners are somewhat or very concerned about a possible second wave of infection. “Over the past couple of weeks, as all 50 states have begun some phase…

5 Reasons Why Small Businesses Turn to Digital Marketing to Survive The COVID-19 Pandemic, According to Digital Silk

7.5 million small businesses may be at risk of closing permanently during the COVID-19 pandemic. Digital Silk outlines the reasons why they turn to digital marketing to survive 7.5 million small businesses could shut down permanently as a result of the COVID-19 crisis. Digital Silk, a global digital agency, provided an overview of how digital marketing has been helping small businesses to get through the pandemic. The five reasons small businesses turn to digital marketing are: 1. People Spend More Time Online The…