EverTrue, the leading donor engagement software platform, announced the acquisition of Pledgemine, the education sector's preferred personalized on-demand direct mail ordering and segmentation solution. Pledegemine's production…
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“Hybrid Experiences Bring Direct Mail Into the Digital Age” Opportunity Snapshot Study Highlights the Increasing Need for Direct Mail Marketing and Personalization to Bolster Digital Efforts PFL, the leading hybrid experience company,…
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Two leading platforms unite to provide advertisers with cross-channel retargeting capabilities AdQuick.com, the leading out-of-home (OOH) advertising platform in the world, today announces a partnership with Lob, the leading direct mail…
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Automation, HTML personalization and real-time tracking help drive increased engagement Vericast, a leading marketing solutions company, announced its Direct Mail Manager solution now enables marketers to mail fully personalized,…
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New marketing solution enables measurable, omnichannel campaigns at enterprise scale and allows marketers to break through digital noise; driving notable company growth Lob, the leading direct mail automation platform, announced…
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Dataman Group launches direct mail online ordering site, expanding lead-generation technologies to include customizable results-based mailers Dataman Group Direct is pleased to announce the launch of its online direct mail portal, where…
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Acquisition of Intellus Marketing Mail Division Assets Will Allow for Faster Speed to Market for Customers’ Direct Mail Campaigns Nahan, a full-service, direct marketing and print solutions provider, announced it has acquired the mail…
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Prime Data eliminates the carbon footprint of a typical direct mail piece. Prime Data, an award-winning leader in digital era direct mail, has launched “Carbon Neutral Direct Mail - From Tree to MailboxTM” the first net-zero carbon direct…
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FSSI announces the launch of Splash, its advanced direct mail marketing division. Splash builds on the tried-and-true critical mail processes applying security practices and individual mailpiece tracking to modern direct mail. Investing…
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Partnership Enables Joint Customers to Easily Insert Direct Mail as an Orchestrated Step in the Buyer Journey and Create Impactful Hybrid Experiences at Scale PFL, a leading hybrid experience company, today announced its partnership with…
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PFL’s “2022 Hybrid Audience Engagement Survey” Reveals Fully Remote and C-level Audiences Are Experiencing Significant Levels of Digital Fatigue In today’s business landscape, the competition for impressions,…
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Research Reveals Direct Mail Delivers More Than 67% Higher ROI Compared to Other Marketing Channels Direct mail is seeing a dramatic uptick as enterprises double investments in this channel to engage customers at different points…
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Canada Post welcomes the innovation to the Canadian market, saying it will benefit business Businesses can now automate the creation, sending, and tracking of direct mail with innovative software that has just launched in Canada.…
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After a successful and collaborative two-year market test with the United States Postal Service (USPS), PlusOne – Valpak's stand-alone postcard mailer – was recently approved by the Postal Regulatory Commission (PRC) as an official USPS…
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Starting 2022, Action joins ranks with the high-tech mail service providers providing advanced services and track each piece of mail into the hands of consumers Action Mail Services, a central Florida leader in direct mail services has…
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Taradel's 2022 Small Business Marketing Survey provides valuable insights into SMB marketing practices, channel efficacy, and campaign management preferences. Taradel LLC, a 12-time Inc. 5000 martech company, released a new survey that…
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Brands See High Return on Ad Spend with Modern iO Direct Mail Retargeting MODERN POSTCARD - The current trends indicate that this will be the busiest E-commerce holiday season in history. eMarketer reveals in their new study…
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Pat Mercuri Founder of Managed Direct Response Outlines Why Direct Mail Remains An Even More Powerful Marketing Tool Today Pat Mercuri, The President of Managed Direct Response continues to promote the power of Direct…
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Most of us know what direct mail is. But let us have a clear outline before we move ahead.  Direct mail consists of sales and marketing activities through direct mail campaigns of entitled goods and services by organizations, in short -…
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The "Direct Mail Advertising Global Market Report 2021: COVID-19 Impact and Recovery to 2030" report has been added to ResearchAndMarkets.com's offering. Marketing Technology News: MarTech Interview With Yaroslav Kholod, Director Of…
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