Redbox Expands Advertising Capabilities Across Its Entire Entertainment Ecosystem with Screenvision Media

Partnership Bolsters National and Local Advertising Opportunities to Engage Seamlessly with Redbox's More than 40 Million Entertainment Lovers at the Kiosk, Digital, Mobile, Free On Demand, and More Redbox, America's destination for new-release movies and free streaming entertainment, is expanding opportunities for advertising to reach its millions of customers through a partnership with Screenvision Media, a national leader in delivering comprehensive advertising representation services for top-tier theatrical exhibitors,…

Virtually Human Studio Signs Three-Year Agreement With ATARI Boosting Entertainment Experience on the Blockchain

Video game industry pioneer ATARI and entertainment startup Virtually Human Studio (VHS) announce they have signed a three-year deal to further bring the beloved and iconic ATARI brand into blockchain and NFT gaming.  VHS, creators of ZED RUN, a game of skill and strategy built on the Ethereum network, allows players to interact with non-fungible tokens in the form of cryptographically unique racehorses. VHS and ATARI will work together to introduce rare and collectible in-game items designed to reflect ATARI's most…

Loop Insights Appoints Danny Spataro as Sr. Director of Sales, Sports, and Entertainment

Loop Insights to Launch ‘The Loop Experience’ Podcast, Featuring Industry Leaders, Partners, and Technical Experts Loop Insights Inc., a provider of contactless solutions and artificial intelligence (“AI”) to drive real-time insights, enhanced customer engagement, and automated venue management for the brick and mortar space, is pleased to announce that the Company has appointed Danny M Spataro as Sr. Director of Sales, Sports, and Entertainment, effective January 11th. Marketing Technology News: Verint Expands Customer…

StarNews Mobile Inks Deal with Sony Music Entertainment in Africa

StarNews partners with Sony to launch its entertainment network and promote Ivorian talent, monetize content and offer smartphone users with entertainment via its contract with MTN Group Limited operator StarNews Mobile, a Santa Monica based company and mobile video platform allowing celebrities and brands to monetize their fan bases in Africa, announced its partnership with Sony Music Entertainment to promote Ivorian artists and monetize their content. StarNews Mobile is partnered with MTN Group Limited, a South African…

deepdub Launches AI Platform to Revolutionize Global Entertainment Experiences at the Click of a Button

Israeli Startup exits stealth to provide the entertainment industry the ability to localize content into multiple languages at the click of a button deepdub is thrilled to announce the launch of their platform to extend and retain audience experiences for entertainment organizations and content providers. Powered by advanced AI and deep learning technology, deepdub provides the industry the ability to localize content into multiple languages at the click of a button. For decades, the entertainment industry has seen…

fuboTV Adds Premium Entertainment Network EPIX to Programming Lineup

fuboTV has added EPIX, a suite of premium entertainment networks featuring original programming and blockbuster movies, to its live TV streaming platform. Starting today, fuboTV subscribers can stream EPIX’s top entertainment programming, including hit movies, popular film franchises and critically acclaimed original series such as Godfather of Harlem and Pennyworth. EPIX’s programming also includes in-depth docuseries such as NFL: The Grind, a perfect complement to fuboTV’s sports-first offering. NFL: The Grind is…

BBTV Showcases Direct Advertising Branded Entertainment Achievements

BBTV Holdings Inc., a media tech company that uses technology-enabled solutions to help content owners become more successful, is sharing the following recent Direct Advertising Branded Entertainment highlights and achievements as part of its Plus Solutions: BBTV has secured a number of paid direct advertising branded entertainment campaigns across consumer verticals including gaming, entertainment, fashion and food, for brands including: Veritone, Garena, Barnes and Noble, The RealReal, AMC Shudder, ThriveMarket, Hybe,…

Sycamore Entertainment Group To Launch SEGI TV Network Across Roku, Amazon Fire TV, Apple TV, Samsung Smart TV, and More

Sycamore Entertainment Group, Inc. (SEGI) is pleased to announce the launch of SEGI TV, a new streaming network that will reach more than 100M U.S household televisions and 200M users via OTT (Over The Top) and mobile devices. SEGI TV will offer its viewers premium, mainstream and exclusive content via Advertising Video On Demand (AVOD). Including diversity, equality, sports, climate change and other multicultural subject matter. Content acquisition will be aided by partnerships with Vuulr and Rights Trade, both leading…

Snap Inc. Launches Spotlight, a New Entertainment Platform for User Generated Content within Snapchat

Snapchatters Can Submit their Best Video Snaps for an Opportunity to Earn a Share of More Than $1 Million USD Every Day Snap Inc. announced Spotlight, a new entertainment platform for user-generated content within Snapchat. Spotlight will surface the most entertaining Snaps from the Snapchat community all in one place, and will become tailored to each Snapchatter over time based on their preferences and favorites. Marketing Technology News: SOPHOLA, Announces Partnership with DGtraffic As a way to celebrate and reward…

Tencent Music Entertainment and Merlin Renew Multi-Year Licensing Agreement, Deepening Long-Term Partnership to Create a New Model of Global…

Tencent Music Entertainment Group, the leading online music entertainment platform in China, and Merlin, the global digital rights agency for the world's independents, jointly announced that the two parties have renewed their multi-year licensing and cooperation agreement. As part of the renewal, TME and Merlin will deepen their longstanding strategic partnership, explore ways to drive the creation of music value, and enhance the music experience for TME's users. Under this agreement, Merlin will also now license into…

The Walt Disney Company Announces Strategic Reorganization of Its Media and Entertainment Businesses

New Structure Designed to Further Accelerate the Company’s Direct-to-Consumer Strategy, in light of the Rapid Success of Disney+ Company’s Creative Engines Will Focus on Producing Content for DTC as well as Legacy Platforms, while Newly Centralized Distribution Group Will Oversee Commercialization and Distribution of All Content Globally Alan F. Horn and Alan Bergman, Peter Rice, and James Pitaro Will Lead the Company’s Three Content Creation Groups Kareem Daniel Named Chairman, Media and Entertainment Distribution,…

W2O Acquires Leading Influencer and Entertainment Marketing Agency starpower

W2O, the leading independent provider of analytics-driven, technology-enabled marketing, and communications solutions, announced the acquisition of entertainment and influencer marketing agency starpower. The agency, which has offices in New York and Los Angeles, was founded in 2007 by lifelong friends Matthew Lalin and Jared Weiss. Since then, starpower has been a leader in influencer, celebrity, and entertainment marketing, creating innovative and unique partnerships backed by data-driven social strategies for brands…

Howard University and Amazon Studios Announce Continuation of Howard Entertainment Program

Howard University and Amazon Studios announced a second year of the Howard Entertainment program, an experience designed to diversify the entertainment industry by creating a pipeline for African-American students and other underrepresented populations to train and study alongside entertainment executives. Applications will open Monday, Sept. 28, with the program set to restart in January 2021, with increased slots available for current Howard students. "The continuation of Howard Entertainment is a testament to the…

NTN Buzztime Enters Asset Purchase Agreement to Sell Entertainment and Advertising Assets

NTN Buzztime, Inc. signed a definitive asset purchase agreement to sell its social entertainment, customer engagement, and advertising technology assets to eGames.com Holdings LLC (eGames.com) for $2.0 million in cash. The proposed transaction is expected to close in the fourth quarter of 2020 subject to the satisfaction or waiver of closing conditions in the purchase agreement. Marketing Technology News: Outbrain Launches Carousel, A New Interactive Smartad eGames.com is a game publishing business. Founder Aram Fuchs…

SoundExchange Appoints Entertainment Industry Leader Esther-Mireya Tejeda as Chief Marketing and Communications Officer

SoundExchange announced the appointment of Esther-Mireya Tejeda as chief marketing and communications officer, strengthening the company's executive team as it works to reshape and modernize the music industry. Tejeda will report to SoundExchange President and CEO Michael Huppe. Tejeda will oversee the company's brand strategy and marketing, global communications and public relations, industry relations, and public policy groups as well as a team of nearly two dozen marketing and communications professionals, multiple…

Veritas Entertainment and Anzu.io Bring Real-life Brand Ads Straight Into Video Games and Esports in New Partnership

Veritas Entertainment, a company that develops physical esports and gaming venues across the globe named LVL, and Anzu.io, the world’s leading in-game advertising platform, have announced a new partnership. Together, the two companies, both innovators in the bustling gaming and esports industries, will team up to offer advertisers unprecedented opportunities to connect with hyper-engaged audiences in games, in esports tournaments, and in live streams. Meanwhile, the gamers will benefit from the enhanced user interface…

NAB Show Launches NAB Amplify, Serving Global Media and Entertainment Community

Year-Round Digital Platform Supports Networking, Discovery, Education and Commerce NAB Show, the world's leading convention for media, entertainment and technology professionals, is launching NAB AmplifyTM, a dynamic year-round digital platform designed to extend the impact of NAB Show throughout the year by providing opportunities for networking, discovery and education. Launching in November 2020, NAB Amplify will engage and grow the global NAB Show community through an innovative and interactive online experience.…

Universal Filmed Entertainment Group and Microsoft Azure Announce Partnership to Accelerate Live-Action and Animation Productions

Companies pledge to bring together cloud and production expertise to create production asset platform for Universal and DreamWorks Animation films Universal Filmed Entertainment Group and Microsoft Corp. on Friday announced a strategic partnership to cloud-optimize live-action and animation productions. The partnership aims to empower the creative community with cloud-based production workflows that enable frictionless remote collaboration and content creation. Working together, the teams will extend DreamWorks…

Degy Entertainment Hires “Director & World Operations Coordinator” to Run New Virtual Events Platform

Degy Entertainment (Degy Booking International, Inc. and Degy World LLC.) announced the hiring of Natalie Sitter as “Director & World Operations Coordinator,” and Adam McMichael, “World Support Coordinator” following the recent launch of Degy World, an immersive and customizable virtual event platform. With the innovative new offering, Degy World delivers a variety of online event spaces including expo halls, stages, ballrooms, team suites, auditoriums, classrooms, and more. The two hires are a direct reflection of Degy…

Technomedia Wins Three 2020 Thea Awards From the Themed Entertainment Association

Mood Media’s specialty division, Technomedia, celebrated for their excellence and innovation in the international visitor attractions industry Mood Media, the world’s leading in-store media solutions company dedicated to elevating the Customer Experience, announced that its specialty division Technomedia has won three 2020 Thea Awards from the  (TEA). The 26th Annual Thea Awards credit Technomedia, an advanced AV systems integrator that develops large-scale immersive audio-visual experiences globally, among the…