Passport launches a new and convenient way to pay for parking through Google Pay Passport, a transportation software company, announced that Passport Parking and its private label brands are now available in the new Google Pay app, which will make paying for parking quick and easy for users across its client base. Google Pay is designed to make commuting stress-free and help save commuters time. When users download Google Pay on iOS and Android, Passport Parking will be made available through the Google Pay app. This…

Zixi, an industry leader for enabling dependable, live broadcast-quality video over any IP, and award-winning architect of the Software-Defined Video Platform (SDVP), announced an alliance with Google Cloud that allows companies in the media, telecommunications, and entertainment verticals to deliver end-to-end broadcast-quality live video solutions over IP using Google Cloud. Marketing Technology News: Terminus Introduces Unified Platform Enhancements In an innovative collaboration with Google, the Zixi SDVP has been…

The panel is the largest and most influential ever assembled for a media prize in Africa, with Nitin joining more than 100 luminaries from diverse organizations like Twitter, Canon, the NBA, Microsoft, FIFA, Dangote and many more APO Group, the leading pan-African communications and business consultancy, is delighted to announce that Google’s Sub-Saharan Africa Director, Nitin Gajria is joining the African Women in Media Award judging panel. The Award recognizes, celebrates and empowers African women in the media who…

DoubleVerify (“DV”), a leading software platform for digital media measurement, data, and analytics, announced the launch of Authentic Brand Safety targeting on Google Marketing Platform's demand-side platform (DSP), Display & Video 360. “At a time when it has never been more important for brands to align their values with their advertising buys, we are excited to bring the power of Authentic Brand Safety to Display & Video 360,” said Mark Zagorski, CEO of DoubleVerify. “With our proprietary Authentic Brand Safety…

Model-driven enterprises accelerate their data science journey with team collaboration, process efficiency, and reproducibility on powerful data science management solution Domino Data Lab, provider of the open enterprise data science management platform trusted by over 20% of the Fortune 100, announced it has joined the Google Cloud Partner Advantage Program. The Domino Data Science Platform offers an open, secure way to centralize enterprise data science efforts across silos and departments. It serves as an…

The Campaign for Tobacco-Free Kids along with 179 organizations from 62 countries today called on Google to adopt a new policy prohibiting applications that encourage the purchase or consumption of smoking and vaping products in the Google Play store and to remove all current apps promoting smoking or vaping from Google Play. Apple, Amazon and many other companies have already adopted similar policies that prohibit the promotion of tobacco or vaping products. Following a November 2019 announcement by Apple that the…

Stitch Fix Inc., the leading online personal styling service, announced that Neal Mohan has joined Stitch Fix's Board of Directors, effective October 21, 2020. Neal Mohan is Chief Product Officer at YouTube. He is responsible for YouTube products, user experience, and trust and safety on all platforms and devices globally. This includes YouTube on mobile, desktop and TV devices, experiences like YouTube Music, Kids, and VR, and YouTube's two subscription services, YouTube Premium and YouTube TV.  Previously, Neal was…

The inbox is now open for business. Gmail users can view real time product options and checkout from inside email, powered by Skipify Google and Skipify, inc., the frictionless commerce network, have teamed up to enable shopping, and purchasing, inside of Gmail. Email has historically been the highest-ROI marketing channel, and with online revenue growing at nearly 5x pre-COVID levels, email has never been more important to brands. But in our world where cars drive themselves, it still takes shoppers nearly two minutes…

Tata Elxsi, a design and technology services company, has announced its selection as a 3PL certification partner for Google Widevine, to deliver secure content protection for Broadcast, Media, Consumer Electronics and Automotive applications. This certification partnership further expands Tata Elxsi’s offerings in the broadcast, media, consumer devices and automotive domains, and enables leading brands, content distributors, OTT providers and operators with a seamless development, integration and certification service for…

Citrix itself acknowledges that Google Cloud has always been the best place to run Citrix Workspace. That's why they are now extending their deep collaboration to include Google’s BeyondCorp solution as a member of the BeyondCorp Alliance to provide a user-centric unified experience to access their applications in a remote environment. Citrix Workspace allows the unification of applications within the same workspace portal. Citrix Workspace users can access desktops, Windows and Linux applications to expand usage of…

The world's most trusted website and mobile webpage analytics tool, Google Analytics has announced a series of new features and Machine-learning based consumer behavior tracking capabilities. These ML-based website analytics features would help millions of Google Marketing Cloud users who use Google Analytics to track, analyze and plan their content marketing and mobile marketing strategies. By enabling superior customer behavior analysis and creating suitable customer experiences across all platforms, Google is transforming…

Vyopta is now the first Unified Communications (UC) monitoring and analytics provider to support Google Meet. This integration enables organizations that use Google Workspace (formerly GSuite) to efficiently manage their Google Meet collaboration experience. Vyopta's purpose-built UC monitoring platform enables organizations to efficiently support the surge in remote collaboration by empowering both UC experts and front-line support teams to investigate and resolve issues. Enterprises and educational institutions across…

Tobii Dynavox, the global leader in assistive technology for communication, announced a new collaboration with Google to integrate Google Assistant into their communication devices via the software Snap Core First. For people with disabilities, this partnership enables easy access to Google Assistant and all its functionalities such as smart home control and enjoying entertainment. The integration is the first part of a collaboration between the two companies to develop solutions that enable greater access to technology and…

MonetizeMore, an early pioneer of the ad optimization model has been accepted as a Google Certified Publishing Partner. This seal of approval is a testament to MonetizeMore's ability to tackle complex ad monetization challenges and consistently exceed publisher expectations via sophisticated ad tech and an expert team of 170+ around the world. Marketing Technology News: Study: Brands Have Yet to Create the Post-COVID-19 Digital and Mobile Experiences Customers Value Most Google Certified Publishing Partners are…

Google Cloud announced Google Workspace, a new brand identity that reflects a new deeply integrated product experience, plus new editions to purchase tailored to customers' needs. Google Workspace thoughtfully brings together messaging, meetings, docs, and tasks—all built with trusted Google security and powered by the cleanest cloud in the industry. "This is the end of the 'office' as we know it," said Javier Soltero, Vice President and General Manager of Google Workspace. "From here on out, teams need to thrive without…

Integral Ad Science (IAS), the global leader in digital ad verification, and Google Campaign Manager, the largest global ad server, announced the first automated tag to seamlessly wrap campaigns with both ad server and third-party verification tags for Campaign Manager. Time spent manually wrapping tags is one of the biggest pain points for digital advertisers today. With IAS's new automated tag, they will now be able to reduce time spent wrapping tags. Additionally, advertisers will have a central location to…

TargetBay, an Ecommerce Marketing Cloud, used by thousands of online stores across the globe, has partnered with Google to share high-quality product reviews from TargetBay's clients on Google Product Search and Google Shopping Ads. Ecommerce store owners and managers can use product reviews to drive more qualified shoppers to their website and gain more visibility across Google. TargetBay is excited to announce that it is now a Google-approved product reviews aggregator. Marketing Technology News: Consumer Trends…

Google Cloud announced a collaboration with Reckitt Benckiser (RB) to drive stronger customer engagement as the consumer health, hygiene, and nutrition company embarks on wide-scale digital transformation. The alliance, which is a result of RB's multi-year digital transformation, will see Google Cloud unify the company's extensive data landscape, building new capabilities around consumer identification, journeys, and behaviors. In addition, the partnership will provide the foundation to enable RB to manage data and…

Marketcircle, developers of award-winning small business CRM, Daylite, unveiled integration with other calendars like iCloud, Google, Exchange and more on the iPhone and iPad. The new calendar integration in Daylite for the iPhone and iPad allows users to manage every aspect of their schedule, whether work or personal, all in one place. Rather than switching between multiple calendar apps to check availability, Daylite users can now quickly view all their events with one app Marketcircle, developers of the award-winning…

Bidmath, the leading programmatic consultancy, launches Display & Video 360 training academy with an aim to increase the adoption of programmatic industry knowledge. DV360 is Google’s unified solution for all programmatic buying and can be used to easily manage end-to-end programmatic campaigns across display, video, native, TV, and audio.  The skills taught in the academy will help advertisers plan, build, execute, optimize and analyze campaigns whilst upgrading their programmatic skills across specific topics such…