Technology provides enhanced targeting and brand safety for podcast advertisers, and scalable monetization for podcast publishers AdsWizz, the leading global …
Pandora Stories Launches Combining the Best of Podcasts and Playlists for Artists and Creators
Creators of All Types Now Able to Reach Tens of Millions of Pandora Listeners with Uniquely Personal, Music-Driven Stories Pandora, …
Are Americans More Likely to Listen to Podcasts Than European Listeners?
Smart Home Speakers, AI-Enabled Video Search, Speech Recognition and AR/VR Technologies Have Ensured a Surge in the Popularity of Podcasts Podcasts …
A Crash Course in Gen Z’s Obsession with Creator-Driven, Influencer-Heavy Streaming Content
Ads and retargeting are accepted, measurable Marketing channels, but if you’re trying to garner attention from the next wave of …
The Fastest Way to Kill Podcast Advertising
In 2019, the total number of people who have listened to at least one podcast surpassed 50% for the first …
2020 AdTech Predictions from the Industry Leaders
The digital advertising technology (AdTech) industry has recorded another blazing year in spending and product launches throughout 2019. The AdTech …
How to Readjust Your Influencer Marketing Strategy to the Trends to Come
We’re no way near the formal version of what we know as influencer marketing. This fresh industry keeps working at …
Saramonic + Benro Introduce the World’s First Complete Content Creation Kits for Musicians and Bands: The Roadieographer Collection Is Born!
Professional Audio Innovators SARAMONIC and World Renown Stabilization Company BENRO (Both Distributed by Mac Group) Release the ROADIEOGRAPHER CONTENT CREATION …
Sitel Group Announces New Podcast Series EmpowerCX NOW
EmpowerCX NOW launches January 23 hosted by podcast pros Joey Coleman and Dan Gingiss Sitel Group, a leading global customer …
Roku Arrives in Brazil
Roku TV Launches in Brazil in Partnership With AOC; Globoplay Channel Debuts on the Roku Platform Roku, Inc., the No. …
Why Audio Ads Should Be a Part of Your Advertising Strategy in 2020
The IoT allows more and more consumers to have an online presence almost 24/7 via devices: smartphones, tablets, smart boxes …
TechBytes with Lizzy Glazer, General Manager at CodeAudio, SocialCode
Hi Lizzy, tell us about your role and the team/technology you handle at CodeAudio. As General Manager of CodeAudio, I …
FOX News Media Forms Strategic Advertising Partnership With HEVĒ for Branded Content
FOX News Media has formed a strategic advertising partnership with Emmy ® award-winning branded content agency, HEVĒ, announced Jeff Collins, …
Crystal Gazing AI Trends: 20 Reasons Why 2020 Will Herald the Age of Intelligent Conversations
A Reflection on My Two Years of Journey Working in the Area of Conversational AI A spate of recent developments …
Podcasting: The Heartbeat of Your Marketing Strategy
Marketers have no shortage of responsibilities generating demand, nurturing leads, developing brand messaging, creating content, maintaining customer relationships, executing a …
Intrado Digital Media Introduces Podcast Monitoring and Reporting Through its Notified Platform
Newest Notified Feature Lets PR and Marketing Professionals Effectively Search, Monitor and Measure Podcasts for Brand Mentions and Media Exposure …
Apple Celebrates the Best Apps and Games of 2019
Apple revealed the best apps and games and the most powerful trends that drove app culture in 2019. Apps help …
Rewinding 2019: Top 200 News in MarTech that Sets the Bar for 2020-2024
“Study the past if you would define the future.” ― Confucius The first decade for Martech-as-a-service is coming to its end. …
MarTech Interview with Josko Grljevic, Chief Transformation Officer at Talon Outdoor
"Making interactions with technology intuitive and simple is absolutely essential to driving user adoption" You have a long track-record of …
Plex Launches Ad-Supported Video on Demand on Every Continent, Delivering Free Streaming of Thousands of Movies and TV Shows On Any Device to more than 200 Countries
Plex, the global streaming media company that brings your favorite content together in the highest-rated OTT video app, today announced …