Performance marketing agency reveals new name in support of expanded capabilities with expertise in media, creative and commerce SocialCode, a performance marketing agency, announced the company is changing its name to Code3, reflecting…
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SocialCode announced it is splitting into two separate companies to scale more quickly, capitalize on key opportunities and solve for brands’ biggest challenges, present and future. SocialCode’s agency business will continue as a leading…
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CodeAudio will offer podcast, streaming and voice AI capabilities, helping brands find their voice through the power of audio marketing SocialCode, the digital media marketing partner, announced the launch of its new audio division,…
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Acquisition Bolsters SocialCode’s Full Service Offering on Amazon, Walmart, Jet.com, Home Depot, and Wayfair SocialCode, the leader in digital media marketing solutions, announced it has acquired Marketplace Strategy (MPS), a…
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"Data is at the core of everything we do, whether it’s powering creative or pinpointing the best audiences." Tell us about your role and how you got here? What compelled you to be a part of SocialCode? I am SocialCode’s proud…
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Criteo S.A., the global technology company powering the world's marketers with trusted and impactful advertising, announced Todd Parsons' appointment to Chief Product Officer. In this role, Parsons will lead and oversee Criteo's product…
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Adobe Recognized Based on Completeness of Vision and Ability to Execute Adobe announced that Adobe has been named a Leader by Gartner, Inc. in the “Magic Quadrant for Personalization Engines” (July 2020) research report for the third…
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With 10x faster integration velocity, Tray Embedded’s new offerings and features enable product, sales, and services teams to prototype and deploy customer integrations at enterprise scale Tray.io, whose General Automation Platform enables…
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Consumer research explores consumer interest in cloud gaming and online gaming services New research from Parks Associates finds the US cloud gaming market could generate nearly $3 billion in annual subscription revenue, as 30% of US…
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SAP SE said that it would plant one tree for every online purchase made on SAP Store and SAP App Center to help the company reach its goal of planting 5 million trees by 2025. This is in addition to what SAP is already doing to embed…
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The two companies are carrying out the world’s first Dual-Mode /Dual-Active V2X deployment, in which Autotalks’ chipsets are installed in roadside units such as traffic lights in Georgia, Texas and Hawaii Autotalks, which specializes in…
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Former Web.com VP of Brand and Product Marketing Set to Drive Global Marketing Strategy and Growth SparkPost, the world's largest email delivery and analytics engine that delivers nearly 40 percent of the world's email, announced Natalia…
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One of Asia’s fastest growing Ed Tech Retailers, Zookal, has successfully revamped its entire ecommerce operation in just 50 days, as it gears up for the back to school season. Oz-based Zookal provides textbooks and edutech services to…
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Partnership enables Eddie Bauer to generate real-time personalized creative based on cross-channel behavioral and contextual data Movable Ink, the leading software company powering creative personalization for the world’s largest brands,…
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Companies to unlock the potential of a truly walk-through airport experience NEC Corporation and SITA announced a global partnership to develop market-leading solutions that enable a secure walk-through travel experience at airports,…
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S4M, the Drive-to-Store Platform, announced a global partnership with VIOOH, a leading planning and trading platform for the programmatic buying and selling of Out-of-Home (OOH) advertising, allowing marketers to effectively combine mobile…
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Deal will bring first-of-its-kind esports audience access to digital marketers AcuityAds Holdings Inc. a technology leader that provides targeted digital media solutions and OverActive Media (OAM),  announced a multi-faceted partnership…
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GoodData, a leader in end-to-end analytics solutions, announced that Zalando, Europe’s leading online platform for fashion and lifestyle, is using GoodData technology to provide brands with detailed access to data to help them better target…
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xCross-Platform Leader, Zach Friedman, to Oversee U.S. Revenues for Fast-Expanding Independent OOH Media Specialist Talon Outdoor, a leading independent Out of Home (OOH) media specialist, today announced the appointment of Zach Friedman…
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