Sytel Announces Softdial Contact Center (SCC) Client on Salesforce AppExchange, the World’s Leading Enterprise Cloud Marketplace

Sytel’s customers can now benefit from access to multi-session, multi-channel contact center functionality embedded within Salesforce Sytel announced it has launched SCC Client on Salesforce AppExchange, giving users easy access to the multi-session, multi-channel functionality provided by Sytel’s Softdial Contact Center (SCC) cloud platform. Marketing Technology News: Atlassian Launches Cloud Enterprise to Meet Large Customer Needs Softdial Contact Center (SCC)  SCC connects and manages inbound and outbound contact…

Ytel, Inc. Expands Use of Verified SMS and Verified Calls to Its Business Communications Platform

Ytel, a leading provider of business communication solutions, announced the addition of Verified SMS and Verified Calls by Google to the Ytel platform Ytel, a leading provider of business communication solutions, announced the addition of Verified SMS and Verified Calls by Google to the Ytel platform. These features enable Ytel’s business clients to build trust and prevent scams. With Verified SMS and Verified Calls, brands can leverage sender authentication and branding features to deliver highly secure, trustworthy…

babyTEL Rebrands as Cloudli Communications to Focus on Next Generation Voice, Data and Messaging

Cloudli Bolsters Leadership Team to Execute on Business Growth Goals and Product Strategy in North America Cloudli Communications, Corp. (Cloudli), a leading provider of voice, data and messaging solutions, announced a new corporate identity (formerly babyTEL). The repositioning of the company as Cloudli better aligns its brand with its mission to enhance how businesses of all sizes communicate internally and with their customers – how, where and when they want – without compromising security, reliability and efficiency.…

Industry Dive Launches studioID to Further ‘Brand to Demand’ Storytelling

Industry Dive, a leader in business journalism, unveils a reimagined content marketing business under the name studioID. studioID, a global content studio, combines Industry Dive's growing Brand Studio with NewsCred's former Licensed Content Marketplace, Content Hub, and content marketing services team. Under this new brand, business to business and business to consumer clients will have even more ways to reach customers with stories that fuel the journey from brand to demand. Marketing Technology News: Study: Brands…

Ceros Partners with Getty Images to Promote an Inclusive Storytelling Guide for Marketers, Developed in Conjunction with SeeHer

Ceros, an interactive SaaS design platform, announced an expanded partnership with Getty Images to promote the "Inclusive Visual Storytelling for Women" guide co-created by Getty Images and SeeHer, a division of Association of National Advertisers’ (ANA), a collective group of committed to creative advertising and content. The guide, which launched in May, was developed to educate marketers on how to use more inclusive imagery in their content. Ceros will join the two organizations to promote the guide through a series of…

Sytel Releases Multi-Tenant, Multimedia And Fully Blended Contact Center Platform

Sytel announces version 11 of their Softdial Contact Center (SCC)  hosting platform, supporting fully blended voice, chat, email, SMS, video, and all social channels. Marketing Technology News: Updated VIZIO SmartCast Now Available on Company’s 2021 TV Line-Up for Endless Entertainment Michael McKinlay, CEO of Sytel, commented “Rather than tell you that this new version takes hosting to new heights (which by the way, we think it does!) let me cut to the chase and pull out ten of the new features which we think are…

iFOLIO and Twilio Partner to Power Digital Storytelling by Text Message

iFOLIO announced their partnership with Twilio to radically enhance the sales story on mobile. Live, Twilio technology powers iFOLIO's digital sales and marketing platform to engage prospects & clients like never before. Marketing Technology News: Endemol Shine Launches Entertainment Channels on VIZIO SmartCast Sales is currently challenged with a time where you can't be face-to-face. iFOLIO modernizes sales and marketing campaigns that scale to millions of buyers with Twilio's leading cloud communications…

Mercer-MacKay Digital Storytelling Transcends Typical Marketing Offerings

Mercer-MacKay Digital Storytelling Brings an Innovative Application Just in Time for Microsoft Awards Mercer-MacKay Digital Storytelling, a marketing agency that helps technology companies rise above the noise by empowering data with story, is excited to announce general availability of the inaugural Software-as-a-Service marketing portal. This application is one of the first marketing automation software solutions that completely caters to technology companies. Winning Microsoft Awards Methodology Free to Use in Module…

Ytel Expands Their Contact Center Functionality by Unifying With the Flexible Ytel CPaaS APIs

Ytel, a leading CPaaS & Cloud-Based Contact Center Software company that helps businesses engage customers using multi-channel communications, has seen the way communications have evolved over the past few years, and as a result, Ytel continues to develop products that focus to meet the needs of an ever-changing market and its users Ytel, a leading CPaaS & Cloud-Based Contact Center Software company that helps businesses engage customers using multi-channel communications, has seen the way communications have…

Behind Brand Storytelling: What Makes Your Website Story Work

More often than not, when people hear the word storytelling, they think of novels, short stories, poetry. But as the world is moving forward, driving forth every existing concept, no idea remains unchanged. Storytelling is no exception—it’s becoming a pivotal foundation of Content and Brand Marketing. When telling the story of your brand on your website and social media, in email newsletters and videos, what is it that you should always focus on? Your target audience, of course. Character-driven storytelling is relatable,…

Corporate Visions Expands Visual Storytelling Capabilities by Acquiring Neuroscience-backed Persuasive Presentation Company Memzy

Company known for science-backed whiteboard storytelling adds science-backed presentation content development and training capabilities Corporate Visions, the leading marketing and sales messaging, content, and skills training company has acquired Memzy, a company specializing in designing memorable, neuroscience-backed communications and presentation content. "Decision science-backed visual storytelling has been part of our consulting and training for many years, most notably through our research in the area of…

Slidetown Launched to Integrate Powerful Storytelling for Presentations That Engage and Persuade

Slidetown, a new firm, has been launched to help businesses incorporate remarkable storytelling into high-impact presentations. The goal of the founders, Danielle Daly Sabaris and Joni Galvao, is to simplify complex messages and manifest that simplicity in a powerful story to dramatically improve business communications and empower presenters with the tools to engage, influence and persuade their audiences. Marketing Technology News: Helsinki-based Apps and User Feedback Management Service AppFollow.io Secures $1.1…

New Value-Based Selling Book Shows Sellers How to Close More Deals Through Impactful Storytelling and Improved Sales Enablement

Mediafly creates a first-of-its-kind guide for sales teams to assess their performance and evolve customer engagements  Mediafly, a provider of sales enablement technology, content management, and advisory services that create interactive, value-based selling experiences, recently released its book entitled, “Evolved Selling: Optimizing Sales Enablement in the Age of Frugalnomics,” written by Mediafly Chief Evangelist, Tom Pisello. The new book provides value selling, sales enablement and content marketing best practices to…

Chatbox Named a Gartner 2019 Cool Vendor and Inks New Partnership with Ytel

Innovative Approach to BI-Directional Text Messaging and Instant Apps Attracts Analysts and Partners Chatbox, a leading provider of enterprise messaging solutions, announced its inclusion in the May 2019 Cool Vendors in CRM Customer Service and Support report by Gartner, along with a new partnership with Ytel. Chatbox is a leading enterprise texting platform that makes it easy to build, operate and automate bi-directional text messaging for marketing, sales, and service at scale.  SMS-based conversations driven by the…

Shuttlerock Wins Facebook Storyteller Award at Cannes

Mobile Video AD Company Recognized for Sportchamps Direct Response Campaign Shuttlerock, the preeminent provider of mobile-first creative, announced the company has been awarded a Facebook Storyteller Award. Presented last Thursday during the Cannes Lions International Festival of Creativity, the award for Best Direct Response Story recognized its campaign for social and tournament betting app SportChamps. @shuttlerock wins @facebook Storyteller Award @Cannes_Lions, recognizing the importance of compelling brand…

Facebook Storyteller Awards at Cannes: Smartly.io Wins 1st Place in Two Categories

Campaigns for Sephora and Hopper take home the prizes in "Best in Retail" and "Best in Travel" Smartly.io, a leading creative and paid social automation platform, was named a winner of two Facebook Storyteller Awards which were announced at the Facebook Beach during the Cannes Lions International Festival of Creativity. Facebook Storyteller Awards celebrate the best execution of creative ideas for the mobile-first Stories format. The Smartly.io award wins include a campaign from beauty giant, Sephora (Southeast Asia),…

GES and EventMB Release Event Storytelling Playbook

Report Covers the Power of Storytelling for Content Marketing, Attendee Learnings and Channeling the Attendee Experience GES, a global full-service provider for live events, partnered with EventMB Studio on the Event Storytelling Playbook. The report provides insights for event planners, exhibitors and general marketers on getting more business by leveraging the power of stories. The Storytelling Playbook examines: What are stories and why do they work? Understand how a story-based event is an immersive,…

Cloudinary Identifies Opportunities to Raise Visual Storytelling Impact in its Inaugural State of Visual Media Report

Company Analyzes Billions of Media Asset Interactions Across More Than 700 Cloudinary Customers to Reveal Key Trends Redefining the Visual Web Cloudinary, the end-to-end media management platform for the world’s top brands, launched its inaugural State of Visual Media report, revealing the ways in which fully optimized rich media are vital to successful visual storytelling. Developed to help companies better understand how visual content is being viewed and consumed, the report’s visual media insights and trends are based…

Extreme Reach Launches AdBridge, the Complete Creative Asset Workflow Solution Designed for the Next Era of Brand Storytelling

Platform Integrates Every Path and Process Required to Manage and Move Creative at the Speed of Technology Extreme Reach (ER) officially announced the launch of AdBridgef, a creative asset workflow platform designed to automatically prepare and seamlessly connect all creative with any media placement across today's complex landscape—and position marketers to capitalize on the expanding storytelling opportunities ahead. AdBridge is the only solution that integrates asset preparation, TV delivery, video ad serving,…

Demand Gen Demands Data Visualization, Interactivity, and Storytelling

If I told you marketing departments were projected to spend loads of money in 2019, you wouldn’t be surprised. It’s true: Spending is what marketing departments do; it’s what marketing departments have always done. But this year, the allocation looks a lot different than what most of us are used to — and for humble demand gen professionals like me, it’s a very exciting time. According to the 2019 Demand Generation Benchmark Survey Report, marketing spend is going to shift to demand gen initiatives in a big way. Close to…