AppLovin Completes Acquisition of Adjust, a Mobile App Measurement Market Leader, to Expand its Global Technology Platform

AppLovin (Nasdaq: APP), a global technology and apps platform that provides developers a unified set of tools to grow their business, today announced it completed its pending acquisition of Adjust, a global mobile app measurement and marketing company. Adjust will retain its unique brand and culture and continue to operate as a distinct company. The closing occurred after completion of stockholder and regulatory approvals. Marketing Technology News: Sidecar Releases E-commerce Advertising Industry Benchmarks For 2021…

Fusion92 Takes On Investment Partners To Fund Acquisitions And Fuel Organic Growth

Fusion92 today announced it received a strategic investment from Austin-based middle market private equity firm, Serata Capital Partners ("SCP") in partnership with Boston-based family office Landon Capital Partners ("LCP"). Locally based Wintrust Bank became Fusion92's new lending partner. Marketing Technology News: Contentful Unveils New Features and Partner Apps at Second Annual Blueprints Conference Led by Founder and CEO Matt Murphy, Fusion92 is a technology-enabled and data-driven marketing services firm that…

Performanta Makes Key Acquisition Of Identity Experts To Bolster Microsoft IAM And Security Capabilities

Performanta acquires Identity Experts, a Microsoft Gold Security Partner and Identity & Access Management (IAM) specialist consultancy. Performanta, a fast-growing global provider of managed cyber security services to enterprise customers, has today announced the acquisition of Identity Experts, a Microsoft Gold Security Partner and Identity & Access Management (IAM) specialist consultancy. The move follows a significant investment round from Beech Tree Private Equity and will allow Performanta to extend important…

Making Science Enters U.S. Market with the Acquisition of 360 Conversion Analytics

Making Science enters the U.S. market by acquiring 360 Conversion Analytics, which closed the 2019 financial year with $3.7 million in revenue. Making Science, a European technology and adtech company specializing in ecommerce and digital transformation, further expanded its international reach by entering the United States market with the acquisition of 360 Conversion Analytics (previously branded as Multiplica US), which closed the 2019 financial year with $3.7 million in revenue and boasts clients such as Royal Caribbean…

Demand Science Completes the Acquisition of Two Companies, Furthering the Growth and Expansion of Its Buyer Intelligence Platform

UK and Ireland-Based Companies Add Capabilities and Scale to Demand Science's B2B Sales Enablement and Market Intelligence Solutions; 2021 Revenue on Track to Exceed $100 Million Demand Science, providing a Global Buyer Intelligence Platform with an integrated B2B solution suite that drives growth for hundreds of the world's largest software, technology and B2B services companies, today announced the acquisition of two companies: Internal Results, a demand generation platform with a global customer base and Leadiro, an…

Aptitude Research Recognizes iCIMS for its Global Talent Acquisition Capabilities and Superior Customer Support

iCIMS Continues to Lead the Market with Recognition from Leading Analyst Research Firm iCIMS, the leading talent cloud company, has been recognized by Aptitude Research in The Aptitude Index Report: Talent Acquisition Systems (2021) as a provider with strong global capabilities, superior customer support, and unique virtual communication capabilities for candidates and employees. The report highlights iCIMS' ability to enable customers to accelerate virtual hiring and integrate recruiting into the hiring team's flow of work…

Thoma Bravo Completes Acquisition Of Calabrio

Thoma Bravo, a leading private equity investment firm focused on the software and technology-enabled services sectors, today announced the completion of its acquisition of Calabrio, the customer experience intelligence company. Marketing Technology News: Flashtalking Launches Agency Partnership Services Program, Led by Agency Veteran Walt Cheruk Founded in 2007, Calabrio provides products and services to help companies streamline and enhance customer service operations and workforce management through cloud-first…

Loop Insights Completes Acquisition of Passcreator – A Growing German Based Mobile Marketing Technology Company

Further to the Company's press release dated March 29, 2021, Loop Insights Inc., a provider of contactless solutions and artificial intelligence (“AI”) to drive real-time insights, enhanced customer engagement and automated venue tracing to the brick and mortar space, is pleased to announce the receipt of TSXV approval and completion, on April 14, 2021, of the acquisition of mediahelden GmbH d/b/a/ Passcreator by Loop. Due to rounding, the number of common shares of Loop issued as consideration was revised to 1,301,425, all…

OneTrust Completes Acquisition of Ethics and Compliance Leader Convercent

The combined technology builds the technology platform of trust, bringing together privacy, ethics and compliance, data governance GRC, third-party risk, and ESG OneTrust, the #1 fastest-growing company on the Inc. 500 and category-defining enterprise platform to operationalize trust, today announced it has completed the acquisition of ethics and compliance leader Convercent. Join OneTrust CEO Kabir Barday and Convercent CEO Patrick Quinlan at CONVERGE 21: Workshop Edition as they lay out their joint vision for the…

Talend Announces Expiration of “Go-Shop Period” Related to the Planned Acquisition by Thoma Bravo

Talend , a leader in data integration and data integrity, announced the expiration of the 30-day "go-shop" period as of 12:01 a.m. PT on April 10, 2021 under the terms of the memorandum of understanding between Talend and Thoma Bravo previously announced on March 10, 2021. Pursuant to the memorandum of understanding, Thoma Bravo intends to commence a tender offer to acquire all of the outstanding ordinary shares and American Depositary Shares ("ADSs") of Talend for $66.00 in cash per ordinary share and ADS (each ADS…

Microsoft Accelerates Industry Cloud Strategy for Healthcare With the Acquisition of Nuance

Acquisition will combine solutions and expertise to deliver new cloud and AI capabilities across healthcare and other industries Microsoft Corp, and Nuance Communications, Inc., today announced they have entered into a definitive agreement under which Microsoft will acquire Nuance for $56.00 per share, implying a 23% premium to the closing price of Nuance on Friday, April 9, in an all-cash transaction valued at $19.7 billion, inclusive of Nuance's net debt. Nuance is a trusted cloud and AI software leader representing…

Hyland Completes Acquisition Of Nuxeo

Hyland deepens position as content services leader, reinforces commitment to cloud, open source Hyland, a leading content services provider, has completed its acquisition of Nuxeo, a content services platform and digital asset management (DAM) provider. The successful acquisition brings the entire Nuxeo business, including products and technology, under Hyland. Marketing Technology News: Samba TV and 605 Partner To Create An Unparalleled Omniscreen Addressable TV Footprint Following Hyland's acquisition of Alfresco…

Blockchains Strengthens Decentralized Identity Capabilities with Acquisition of evan GmbH

Blockchains, Inc., a Nevada-based blockchain technology company committed to protecting and empowering individuals, today announced its acquisition of evan GmbH. Headquartered in Dresden, Germany, evan focuses on building for the new economy through its blockchain-based decentralized identifier solutions. Marketing Technology News: SuiteCentric Ranks No. 62 on Inc. Magazine’s List of California’s Fastest-Growing Private… “Developing a trust infrastructure based on digital identity is key for cooperation on the…

Multilingual Video Conference Platform, KUDO Closes $21m in an Oversubscribed Series A Funding to Support Talent Acquisition and More

KUDO Inc., creator of the only cloud-based video conferencing platform with real-time multilingual interpretation supporting 100+ languages and 147 sign languages, announced the close of its $21M Series A funding led by Felicis Ventures. Felicis, who also participated in the seed round for the multilingual meeting platform, is joined by a group of investors including Maverick Ventures, Elephant VC, FJ Labs, Global Founders Capital and billionaire activist investor Bill Ackman in the oversubscribed round. This focused,…

Loop Insights Announces Definitive Agreement To Complete $2,000,000 Acquisition Of Passcreator, A Leading European Digital Wallet And Mobile…

Loop Insights Inc., a provider of contactless solutions and artificial intelligence (“AI”) to drive real-time insights and enhanced customer engagement to the brick and mortar space, is pleased to announce the signing of a definitive agreement to acquire Mediahelden GmbH, d/b/a Passcreator (“Passcreator”) (the “Transaction”). Based in Munich, Germany, Passcreator is a leading European digital wallet and mobile marketing company with Tier-1 clients such as Mercedes-Benz and BMW. Marketing Technology News: AVEVA and OSIsoft…

Capgemini Completes the Acquisition of RXP Services

Unique combination of expertise will make Capgemini a market leader in Australia and New Zealand across digital, data and cloud and support the Group’s growth ambition in the Asia-Pacific region Capgemini announced today that it has completed the acquisition of RXP Services (ASX: RXP). With the addition of more than 550 professionals, the deal expands Capgemini’s operations in Australia. The acquisition by way of scheme of arrangement was approved by the requisite majorities of RXP Services shareholders and by the Federal…

Refocus Your Omnichannel Acquisition Efforts On Quickly Qualifying Shoppers

If you’re responsible for customer acquisition across all channels —  e-commerce, chat, SMS, telesales, in-store —  your daily feed is almost certainly spoon-feeding you business advice about tools, technologies and resolutions for 2021 to maximize customer engagement. However, there is a universal problem that faces all acquisition marketers, which is balancing the yin-yang relationship between maximizing revenue/sales and customer experiences. The two often clash on a fundamental level, indirectly and directly muddling…

Equifax Announces Acquisition of i2verify

Acquisition of verification provider supports growing Workforce Solutions business unit Equifax®, announced today that it has closed the acquisition of i2verify, an income and employment verification provider.  With this acquisition, Equifax expands its suite of automated verification capabilities and brings incremental efficiencies to both consumers and credentialed verifiers. Known for pioneering the automation of income and employment verifications, Equifax, through its flagship service - The Work Number® - has helped to…

WebPros Announces Acquisition of NIXStats

WebPros, a leader in hosting infrastructure, billing, and virtualization automation, today announced the acquisition of NIXStats, the company best known for its intelligent server performance and uptime management platform. NIXStats joins other WebPros companies, including hosting management solutions cPanel, Plesk, and WHMCS, to provide a comprehensive suite of solutions and broaden their capabilities to their expanding set of partners and customers. Marketing Technology News: B2B Advertising on CTV…

Four Awards And An Acquisition: NetSapiens Makes Waves In The Unified Communications Space

NetSapiens, a B2B provider of Unified Communications and Collaboration (UC&C) and Contact Center solutions to service providers, is proud to announce that it has won four awards over the past four months. These awards include: The 2021 TMCnet Remote Work Pioneer Award The 2020 Video Conferencing Excellence Award The 2020 Cloud Computing Backup & Disaster Recovery Award The 2020 Unified Communications Excellence Award Marketing Technology News: Metis Alumni Win Honors at International Competition For…