In the age of Brexit, GDPR and Cambridge Analytica scandals, CMOs are finding it harder to navigate effective data management, especially as consumer privacy concerns continue to grow. In fact, some CMOs say their businesses are losing millions of dollars every year due to poor data handling skills, a new survey revealed. Silverbullet’s new report Whose data is it anyway? How UK marketers navigate data management as consumer privacy concerns grow, surveyed 100 UK CMOs and a wealth of consumers to uncover the ongoing…

Bringing shippers clarity around what matters most throughout a shipment's lifecycle UWL, a top 25 American-owned NVOCC and leading provider of Global 3PL services, launches WorldScope, a propriety supply chain data management platform built upon industry-leading logistics software, CargoWise. WorldScope gives shippers an upgraded, easy-to-use platform for accessing real-time shipment data that can be uniquely tailored to business requirements. Marketing Technology News: Validic Announces Real-Time, Remote Symptom…

Distinction is based on feedback and ratings from end-user professionals with experience purchasing, implementing, and using Alation Alation Inc, the leader in enterprise data catalogs, announced it has been named a 2020 Gartner Peer Insights Customers’ Choice for Metadata Management Solutions. The Gartner Peer Insights Customers’ Choice distinction is based on feedback and ratings from end-user professionals and is given to up to seven vendors that meet the criteria. For this distinction, vendors needed a minimum of…

Terminus launches product capabilities that enable marketers to manage full-funnel ABM in a single solution Terminus, the #1 rated account-based marketing (ABM) execution platform and leader of the ABM movement, announced several product updates, affirming Terminus as the most complete B2B marketing solution available. These updates and features make full-funnel marketing easier, smarter and more impactful through a single platform. New offerings supply marketers with additional engagement opportunities, better data and…

Company Highest in All Six Use Cases Among 12 Other Master Data Management Vendors Informatica, the enterprise cloud data management leader, announced the company received the highest scores in Gartner's 2020 Critical Capabilities for Master Data Management Solutions report in every use case. According to the Gartner report, "Master data management solutions serve a range of use cases. This assessment of their critical capabilities will help data and analytics leaders take a use-case-based approach to weighing…

Acquisition focused on accelerating Veeam's growth and extending the company's leadership position in the U.S. market Veeam Software, the leader in Backup solutions that deliver Cloud Data Management™, announced that Insight Partners has completed its acquisition of the company, which was announced on January 9, 2020, at a valuation of approximately $5 billion. Following an investment from Insight Partners at the beginning of 2019, the acquisition of Veeam, the clear market leader with over $1 billion in annual sales and…

Companies eager to maximize the value of their digital data are taking small steps to establish the strong foundational policies and practices needed for managing data, a new report published by CompTIA, the leading trade association for the global information technology (IT) industry, finds. Three areas of activity are emerging, according to the CompTIA report "Trends in Data Management." First, companies are evaluating the sources of their data, how it flows through the organization and how often it is processed for…

With Fresh Funding, New Executive Hires, and Now the Acquisition of Synthio in Just the Past 6 Months, Vertify Is Positioned for 100% Growth in 2020 Vertify Inc., a customer data intelligence company announced that it has acquired Atlanta-based, Synthio Inc., a data quality and enrichment technology company. The addition of Synthio rapidly advances the Vertify roadmap by adding a data technology asset that is foundational for the Vertify customer intelligence platform (VCIP). The VCIP is built for revenue teams to connect…

Company that Modernized Master Data Management Focuses on Connected Customer Data for the Experience Economy, Exceeding Capabilities of Legacy Competitors Reltio, an award-winning software as a service (SaaS) company at the heart of helping innovative Global 2000 companies win in the experience economy, started the new year with a new go-to-market (GTM) strategy to begin its next chapter of growth. The company is uniquely positioned to meet the growing business requirements for connected customer data in the experience…

Teradata announced that Forrester Research has named the company a Leader in "The Forrester Wave: Data Management For Analytics, Q1 2020," written by principal analyst Noel Yuhanna, on February 12, 2020. Forrester analyzed and scored the top vendors in the Data Management for Analytics market according to 25 criteria, giving Teradata the highest score in the Current Offering category. Forrester’s positioning of Teradata in the Data Management for Analytics wave evaluation is based on the company’s Vantage platform,…

Informatica Positioned Highest on Ability to Execute and Furthest to the Right on Completeness of Vision Axes Informatica, the enterprise cloud data management leader, announced that Gartner, Inc., a leading IT research and advisory firm, has positioned Informatica as a Leader in its 2020 Magic Quadrant for Master Data Management Solutions report. Informatica is positioned furthest on the completeness of vision axis for the fourth consecutive time, and highest on the ability to execute axis for second consecutive time.…

H4 Technology has announced that it has partnered with Paramount Management Group (PMG) to provide Accountable Care Organizations (ACOs) decision support, analytic, and data management solutions paired with management services with a focus to improve outcomes, lower cost and mitigate downside risk. At the beginning of the year, Clarkson Regional Health Services joined Blue Cross Blue Shield of Nebraska in a partnership with Think Whole Person Healthcare.  Paramount Management Group is a subsidiary of Clarkson Regional…

Semarchy, the Intelligent Data Hub company, is positioned again this year in the Challengers’ Quadrant of Gartner's Magic Quadrant for Master Data Management Solutions. Semarchy believes this recognition confirms their market footprint year over year, attributed to the not only high levels of customer satisfaction but also the maturity, flexibility and ease of use of their Intelligent Data Hub. The research and advisory firm Gartner, Inc. evaluated 13 different providers from all over the world. Marketing Technology News:…

Profisee, a leading data management software company, announced that Gartner has positioned Profisee as a Challenger for the second time in a row in its 2020 Magic Quadrant for Master Data Management Solutions. According to the report, "The MDM market is showing a significant move from high cost and complexity to license flexibility and implementation agility. Data and analytics leaders can use this Magic Quadrant to help them navigate through a wide choice of enterprise MDM solutions." Profisee VP of Marketing Reed…

Riversand, a leading SaaS Master Data Management (MDM) and Product Information Management (PIM) solution provider, announced today that Gartner, Inc., a global research and advisory firm, positioned Riversand in the Visionaries quadrant in the Magic Quadrant for Master Data Management Solutions, published on Jan. 13, 2020. Riversand is the only MDM solution provider listed as a Visionary for the fourth consecutive time. “Riversand’s cloud-native MDM platform offers the best data management solution for an increasingly…

Averna Deploy Test Package Manager Is Now Available Averna announced they have developed a new off-the-shelf test package manager software solution with the release of Averna Deploy, the latest in their smart data management suite. Deploy ensures all manufacturing activities remain accurate and reliable with the most up to date software versions installed on systems throughout smart facilities. With this off-the-shelf tool, all updated software revisions are automatically deployed to every test…

Agreement adds over 4 million kilometers of AccuMap seismic to SeismicZone e-brokerage Katalyst Data Management announced that they have entered into a commercial agreement with IHS Markit to display seismic data from AccuMap on Katalyst’s SeismicZone.com website. The partnership will bring over 60 years’ worth of seismic data available for license to the public website. SeismicZone.com visitors now have access to over 4.7 million linear kilometers of 2D and 440,000 square kilometers of 3D data, along with key…

Accelerating Enterprise Journey to Hybrid and Multi-Cloud With Industry-Leading Capabilities For Instant Copy Data Re-Use, Self-Service, Elasticity Actifio, the pioneer of multi-cloud copy data management software, announced Actifio 10c, the newest version of the industry's most comprehensive, secure, cloud-centric copy data management platform that helps enterprises consume, migrate and use cloud services faster and at lower costs for data-driven transformation initiatives. Marketing Technology News: Rakuten Marketing…

New Solutions Enable Enterprises to Discover All Their Data; One-Stop-Shop for Accessing Enterprise Data; and Intelligent, Scalable Data Quality Via iPaaS Informatica, the enterprise cloud data management leader, announced extensive updates across its Intelligent Data Platform, powered by Informatica's AI-powered CLAIRE engine, enabling enterprises with leading data management solutions. The industry-first innovations include the launch of Informatica's Catalog of Catalogs, Data Marketplace, and the industry's first Data…

Ataccama Corporation, a leading provider of AI-augmented data management solutions for digital transformation, has announced a partnership with MANTA, a unified lineage platform. "MANTA is our go-to vendor for data lineage," stated Ataccama CEO Michal Klaus. "With this partnership, we have enriched our offering and added a crucial piece of data management functionality. MANTA enhances our augmented data management capabilities by providing our clients with a truly enterprise-wide picture of their data flows." Marketing…