Gray Television, Inc. (“Gray”) (NYSE: GTN) has formed a new sales and sponsorship entity called Gray Sports + Entertainment Sales to represent the company’s internal content production portfolio to brands and advertising agencies. The new group is responsible for revenue generation of Gray-owned media and sponsorship assets. In addition to owning the largest portfolio of top-rated local television stations and digital assets in the country, Gray owns Raycom Sports, Tupelo Honey, and RTM Studios. These three video production…

Miroma SET, the global audience and customer amplification company built for an evolving media landscape, has launched to provide clients with branding, marketing, advertising, creative design, digital product development, production and data analytics services in the sports, entertainment and tech sectors. The company will hire data scientists, engineers, and e-commerce experts as part of its overall focus on digitally transforming its suite of companies. Miroma SET is expected to reach more than $100 million in revenue…

The Joint Production of the Domopalooza 2021 Opening Keynote Brings Home One Gold, One Silver and Three Bronze Awards Domo announced it and production partner JMills Entertainment are the recipients of five Telly Awards highlighting the joint achievement in producing the Domopalooza 2021 Opening Keynote in the 42nd Annual Telly Awards. The recognitions include a Gold Telly for the Online General-Show Opening Segment, a Silver for Online Craft-Set Design and three Bronzes for Online General-Virtual Events…

Drivers can use Cerence technology to access SiriusXM programming with simple and intuitive voice commands in vehicles equipped with SiriusXM satellite radios and next-gen SiriusXM with 360L radios Cerence Inc., AI for a world in motion, and Sirius XM Holdings Inc. (NASDAQ: SIRI), the leading audio entertainment company in North America, today announced that they are teaming up to bring Cerence’s conversational AI technology together with SiriusXM as part of a packaged offering for automakers. Marketing Technology News:…

Viva Entertainment Group, Inc (OTC: OTTV), a developer of OTT systems through which television services are delivered using the Internet, Is pleased to announce it has signed a deal with urban celebrity boxing for all their events. SimulTV is the leader in global media streaming platforms with over 100 plus channels.  Under a new partnership with Viva Live, SimulTV will stream them all to millions of viewers in US Central and South America Marketing Technology News: Strata Introduces Identity Orchestration Platform for…

Partnership offers media content owners a cloud-first storage solution, providing immediate access to archived assets and enhanced durability with a more cost-effective solution than LTO. Encompass Digital Media, a global managed service provider for TV networks, broadcasters, sports leagues and OTT platforms, and Telestream, a leading provider of workflow automation, media processing and quality monitoring solutions for the production and distribution of video, partner to offer broadcasters and content owners an accessible…

SOUTHWORKS announces support for the AWS for Media & Entertainment initiative from Amazon Web Services (AWS) to accelerate migration of media workflows and innovation for Direct-to-consumer and OTT Streaming. SOUTHWORKS, the global software development company people turn to for their most complex, high-profile projects, announced support for the AWS for Media & Entertainment initiative from Amazon Web Services (AWS) to accelerate migration of media workflows and innovation for Direct-to-consumer and…

Bitmovin, a leading provider of video infrastructure for global digital media companies, announced its support for the AWS for Media & Entertainment initiative from Amazon Web Services (AWS) to optimize video encoding workflows, enhance the consumer viewing experience and significantly lower cost. AWS for Media & Entertainment is an initiative featuring new and existing services and solutions from AWS and AWS Partners, built specifically for content creators, rights holders, producers, broadcasters, and…

Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, announced the appointment of John Tinker as Vice President of Investor Relations. Tinker, who will begin his duties on June 15, joins Comscore as the company harnesses its landmark strategic investment to continue executing on its mission to shape the next generation of advanced audience and advertising measurement. Marketing Technology News:  Avtex Wins 2021 Pandemic Tech Innovation Award Tinker most recently served as Director…

Arch Platform Technologies, provider of the Arch Platform, a SaaS platform to create and manage powerful, cloud-based studios for content creation, announced support for the AWS for Media & Entertainment initiative from Amazon Web Services (AWS) to accelerate and simplify the move to the cloud for the entertainment production industry. Marketing Technology News: MarTech Interview with Sean Creeley, CEO and Founder at Podsights “Arch is the best thing that’s happened to movies in the last five years” AWS for…

Estrella Media, a leading vertically integrated, multi-platform, Spanish-language media company, announced that it has selected Google Ad Manager for monetizing its live and on demand streaming TV platforms. Free ad-supported streaming TV (FAST) platforms will span across connected TV, gaming consoles, mobile, and online beginning with the EstrellaTV and Estrella News channels streaming live on multiple partner apps and on demand at estrellatv.com and on Estrella Media’s multi-channel network on YouTube. Plans are in the…

Clubhouse Media Group, Inc., an influencer-based marketing and media firm with a vast aggregate global social media reach, is excited to announce the addition of Perry Simon, former General Manager at PBS, former Managing Director at BBC Worldwide America, former President of Viacom Productions, and former Executive Vice President of Primetime at NBC Entertainment, to its official Advisory Board. Mr. Simon is currently the President of independent production company Shore View Entertainment. "Perry is an iconic figure…

45% believe that, without reinvention, their companies will cease to exist in five years 50% say they are seeking new ways to reach the end customer 48% cited the transformation of work as key to achieving their strategic goals Nearly half (48%) of media and entertainment (M&E) executives surveyed say that increasing resilience is their biggest post-pandemic priority. This is according to a new EY US survey and report, Building a resilient media and entertainment enterprise | EY - US, which analyzes the…

Content from Quibi Acquisition to be Re-Branded as Roku® Originals and Will Be Available to Stream Exclusively for Free Soon Roku, Inc., today announced that the content from the Quibi acquisition in January will be re-branded as “Roku Originals” and will be launched on The Roku Channel. "Roku Originals" will also be the brand name for future original programming for The Roku Channel, the home of free, ad-supported entertainment on the Roku platform, for viewers in the United Kingdom. Additional details on…

The Unique Collaboration Will Allow Advertisers to Benefit From Global Entertainment Consumption Insights, Trends and Prediction Intelligence Whip Media, the leading enterprise software platform and data provider to the world’s largest entertainment organizations, and entertainment company Free Turn, today announced a partnership to bring consumer viewing and engagement data into the development of brand-funded entertainment. Marketing Technology News: DoubleVerify Taps Doug Campbell As New Chief Strategy Officer The…

Adjust, the global app marketing platform, released its second global Mobile App Growth Report, in collaboration with Facebook. Charting app growth and retention trends in 2020, the report demonstrates the extraordinary resilience of the app economy, with the strongest growth in APAC, MENA and South America. Gaming is the world's fastest-growing vertical, led by Argentina, while India tops the charts as the fastest-growing region. Using its own Growth Score, Adjust created a global map to highlight mobile app trends…

Qumulo, the breakthrough leader in radically simplifying enterprise file data management across hybrid-cloud environments, today announced that Jam Filled Entertainment deployed the Qumulo® File Data Platform to centralize and accelerate its massive animation file stores. Jam Filled Entertainment is a Canadian animation studio based in Ottawa, Ontario. With clients including Nickelodeon and Netflix, Jam Filled helps create premier shows like Bubble Guppies, Casagrandes, Dino Ranch and Final Space. The fast-growing studio…

Major studios and networks around the world turn to Qumulo for industry leadership to successfully capture, collaborate and distribute file data Qumulo, the breakthrough leader in radically simplifying enterprise file data management across hybrid-cloud environments, has seen a significant increase in both the file data needs of media and entertainment (M&E) customers and in customer adoption. As global enterprises dramatically accelerate their digital transformation, the company today revealed it is managing more…

New website provides competitive performance data and analysis for world’s most popular esport Elo Entertainment (“Elo”), the advanced data analytics company best known for Dotabuff, announced today that it has launched TrackLoL, a new website providing analytics for League of Legends (“LoL”), the world’s biggest esport. With millions of fans around the globe, LoL has a huge audience that will benefit from TrackLoL’s advanced statistics, live-match experience, and engaging prediction leaderboards. Marketing…

Wattpad Brand Originals connects brands with Wattpad’s global community of diverse Gen Z writers to create branded TV and film projects As consumers spend more time in ad-free environments, Wattpad Brand Originals allow brands to partner with a new generation of Gen Z creators Wattpad, the global multi-platform entertainment company for original stories and leading social storytelling platform, today announced the launch of Wattpad Brand Originals, a new branded entertainment offering from Wattpad Brand Partnerships. …