ActiveNav Changes the Game for Risk-Aware Organizations with Revolutionary Data Mapping as a Service (DMaaS)

File analysis software leader launches ACTIVE-Inventory to help organizations understand their data health and effectively manage risk ActiveNav, the data privacy and governance software provider, announced the launch of a new software category: Data Mapping as a Service (“DMaaS”). DMaaS will transform the way data professionals manage their data universe by giving them actionable insights that can aid in a range of risk management tasks. As part of this category creation, ActiveNav is changing the future of data mapping…

StrategyBox Announces $2 Million In Seed Financing To Make Customer Journey Mapping

StrategyBox, a marketing analytics platform that makes it easy to understand what marketing activities drive sales, has closed a $2 million seed round with Fuel Ventures of London, England. This investment is a first in Canada for Fuel Ventures. Mark Pearson, General Partner of Fuel Ventures, said, “Our team sees StrategyBox as the future of marketing reporting. They show a company the journey a customer takes from first touch to sale. Then provide AI-powered recommendations on what content, ads and activities most…

Decooda’s CX Workout Software Ranked as a Leader in Customer Journey Mapping Platforms Evaluation

CX Workout achieves top scores in Journey Testing and Optimization (tied), and Planned Enhancements criterion, highest scores possible in Client experience, and Usability criteria Decooda International was among the select companies that Forrester invited to participate in its report: The Forrester Wave™: Journey Mapping Platforms, Q2 2020. In this evaluation, Decooda's top scores were in Journey Testing and Optimization (tied), User Research, Planned Enhancements and Services, Client experience, and Usability.…

Barchart Releases Commodity Data Mapping Technology within cmdtyView

Barchart, a leading provider of market data and technology services to the financial, media and commodity industries, has announced the release of new commodity data mapping technology within cmdtyView Pro. This suite of geospatial tools provides cmdtyView Pro users with powerful mapping tools to visually analyze any agricultural, energy, or advanced weather dataset in our data ecosystem. This includes local and regional grain prices, basis values, and fair value indexes along with fuel prices and advanced crop factors like…

Introhive and Deltek Partner to Further Power Project Success Through Intelligent Relationship Mapping

Introhive’s data automation and AI-powered platform combined with Deltek’s CRM bring increased productivity and higher ROI for firms Introhive has announced a new partnership with Deltek, a leading provider of software for project-based businesses, to deliver CRM enablement tools that architecture, engineering and construction (AEC) clients need to remain agile and further enhance client experience management. Together, Introhive and Deltek will offer unique functionality and business relationship tools to Deltek customers.…

M-Files for Esri ArcGIS Integrates Global Mapping Technology and Intelligent Information Management Systems to Provide a Unified User…

Solution delivers fast, in-context access to data, documents and information directly from the M-Files and Esri ArcGIS User Interfaces M-Files Corporation, the intelligent information management company, announced the general availability of M-Files for Esri ArcGIS. The solution integrates the M-Files intelligent information management platform with Esri's world-leading geographic information system (GIS) for mapping and analytics, offering a new way to manage documents and other information by integrating and using maps…

DATAVERSITY and OCTOPAI Survey Reveals 86% of Business Technology Professionals are Frustrated by the Amount of Time Spent Manually Mapping…

Octopai, a leader in metadata management automation for BI & Analytics, announces today that a recent survey conducted with Dataversity reveals that 86% of business technology professionals are frustrated with their current metadata management tools and the amount of time they spend on manual data mapping to deliver results to the business.. The majority (66%) of respondents stated that it takes them days and weeks to find the source of an error in a report and to conduct impact analysis ahead of making a change to a…

Inpixon Wins Contract to Supply Indoor Mapping Platform for Dozens of Shopping Centers in Europe and Asia

Inpixon, a leading indoor data company that specializes in delivering indoor intelligence, today announced it has secured a contract with a new customer to provide indoor maps for more than two dozen shopping centers in Europe and Asia. The contract is expected to generate both up-front professional services revenue as well as recurring software license revenue. Marketing Technology News: Coursera Taps Dr. Betty Vandenbosch as New Chief Content Officer The Inpixon mapping solution will allow consumers to effectively…

TomTom Expands Mapping Deal with Verizon by Providing Maps APIs and SDKs

TomTom, the location technology specialist, announced that Verizon will integrate TomTom’s Maps APIs and SDKs into its location services offering, making it easier for the developer community to build upon and integrate the platform. This agreement is an expansion of the existing TomTom and Verizon agreement, where TomTom provides location-based services to enhance Verizon’s current suite of location-based data, navigation, and intelligence. “We look forward to continuing to build upon and evolve our product suite with…

Esri and FEMA Provide Free Access to Data and Mapping Technology in Response to COVID-19

Advanced Software Solutions to Aid Non-Federal Governmental Entities Esri, the global leader in mapping and location intelligence,announced that it has been working closely with the Federal Emergency Management Agency (FEMA) to provide its mapping and analytics technology in support of an integrated, multi-agency geospatial platform for supporting COVID-19 response. This includes distribution of its technology to FEMA partner entities and organizations across the country. This collaboration leverages Esri’s enterprise…

HERE Continues to Lead as Counterpoint Research’s Top Location & Mapping Platform

For the third year in a row, HERE Technologies was named by Counterpoint Research as the world’s number one location platform. The 2020 Counterpoint Research Location Platforms Evaluation and Analysis compared the 25 leading location platform vendors, including Google, TomTom and Mapbox, in capabilities and execution. Neil Shah, Vice President of Research, notes: “HERE continues to emerge as the world’s leading and most comprehensive location platform in our evaluation. Over the last eighteen months HERE has widened its…

HERE Continues to Lead as Counterpoint Research’s Top Location & Mapping Platform, Ahead of Google And TomTom

HERE Technologies was named by Counterpoint Research as the world’s number one location platform. The 2020 Counterpoint Research Location Platforms Evaluation and Analysis compared the 25 leading location platform vendors, including Google, TomTom and Mapbox, in capabilities and execution. Neil Shah, Vice President of Research, notes: “HERE continues to emerge as the world’s leading and most comprehensive location platform in our evaluation. Over the last eighteen months HERE has widened its lead compared to the…

Esri to Provide Mapping Resources to WHO Member States

Advanced Geospatial Technology Offered to Global Communities During COVID-19 Crisis Esri, the global leader in mapping and location intelligence, announced they will provide a COVID-19 Response Package for Ministries of Health and Global Outbreak Alert and Response Network (GOARN) partners which will enable these organizations to have access to Esri’s geospatial platform and tools that can be used for reporting and analysis of cases and deaths, public health and response activities at the national level, in addition to…

Inpixon and OmniExperience Partner for Walt Disney World Swan and Dolphin Resort Indoor Mapping Experience

Inpixon, a leading indoor data company that specializes in delivering indoor intelligence, announced it is collaborating with OmniExperience, a digital experience solution provider, to fulfill a contract for indoor mapping and interactive wayfinding solutions for Walt Disney World Swan and Dolphin Resort. OmniExperience provides tools to manage dynamic content across all digital marketing channels. Their omnichannel focus provides consistent visitor, guest and customer communication across devices including mobile…

ChannelAdvisor Announces New Patent for Template Mapping System

Leading e-commerce solution provider granted second U.S. patent to help brands and retailers streamline product listings across multiple marketplaces ChannelAdvisor Corporation, a leading provider of cloud-based e-commerce solutions that enable brands and retailers to increase global sales, announced that the United States Patent and Trademark Office has issued U.S. Patent 10,552,420 titled "Systems and Methods for Compressing and Extracting Information from Marketplace Taxonomies." The patent, issued on February 4,…

Pipeliner CRM Releases Enhancements to its Visual Relationship Mapping Features

CRM Mapping Tools Empower Salesforces to Visually Identify New Opportunities and Key Influencers Pipeliner CRM announced new features for its relationship mapping tool that visually identifies new opportunities, key influencers and naysayers. With so many people influencing the buying process, from inside and outside a company, these new capabilities ensure that all opportunities and influencers are recognized. The result is greater clarity and facilitation of the sales lifecycle, leading to stronger close rates.…

ConcreteDirect Selects Here as Mapping and Location Service Provider

ConcreteDirect, a brand of LafargeHolcim, has selected HERE Technologies, a global leader in location platform services, as its mapping and location services provider to support the future growth of this digital solution. ConcreteDirect is a simple way to manage orders and track deliveries of concrete through a mobile application, available on iOS and Android. The application makes the life of ConcreteDirect users and customers easier by reducing the complexity and workload. Customers can place, amend and confirm orders…

Revegy Reimagines Collaboration and Whitespace Mapping

New features in the Revegy account planning platform help leading companies drive revenue Revegy, the enterprise account planning platform for revenue optimization, rolled out two new features in its Fall Release: Whitespace+ and Contacts+. Whitespace+ See the optimal path to revenue in key accounts. Revegy reimagines whitespace mapping with its new Whitespace+ package. Whitespace+ aggregates data from across the account plan and summarizes it at a decision-making level. Both qualitative and quantitative…

OpenText Core Experience Insights Delivers End-to-End Customer Journey Mapping for Data-driven Marketers

OpenText Provides Fresh Insights on Campaign Performance and Customer Sentiment OpenText, a global leader in Enterprise Information Management (EIM), launched OpenText Core Experience Insights, a SaaS application that provides marketing leaders full visibility over their customer's journey – from website interactions to email engagement, social media content and call center performance. Core Experience Insights is being premiered at Forrester CX SF 2019 on October 17-18 in San Francisco. "Modern, insight-driven…

eDataSource Launches First-Ever Email Journey Mapping Technology

AI-Powered Product Provides Unprecedented Insight into How Companies and Their Competitors Reach Consumers on the Path to Conversion eDataSource, Inc., the industry leader in email deliverability and performance optimization, announced the release of a groundbreaking new tool now available to clients who use the company's Competitive Tracker solution: Journey Mapping. An industry first, Journey Mapping provides unprecedented insight into how users respond to sequenced email campaigns, enabling marketers to drill down on…