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Minnesota Vikings Selects Selligent Marketing Cloud to Deliver Engaging and Relevant Omnichannel Experiences to Diverse and Growing Fanbase

NFL Team to Leverage Artificial Intelligence to Extend Fan Access to Highly-Personalized Content During Unprecedented Off-Season Selligent, the intelligent omnichannel cloud technology company, announced that National Football League (NFL) team, Minnesota Vikings, have chosen Selligent Marketing Cloud to deliver content-led experiences for its growing fanbase. Using Selligent, the Vikings will leverage data to uncover fan insights, create new ways to interact with players, and use relevant content to ensure memorable and…

Minnesota Vikings Selects Selligent Marketing Cloud to Deliver Engaging and Relevant Omnichannel Experiences to Diverse and Growing Fanbase

Selligent, the intelligent omnichannel cloud technology company, today announced National Football League (NFL) team, Minnesota Vikings, have chosen Selligent Marketing Cloud to deliver content-led experiences for its growing fanbase. Using Selligent, the Vikings will leverage data to uncover fan insights, create new ways to interact with players, and use relevant content to ensure memorable and purposeful touchpoints with the team. In a time when professional sporting events have been suspended across multiple leagues,…

Selligent Marketing Cloud Study Reveal Digital Marketers Struggle to Deliver Consistent Omnichannel Experiences

41% of Marketers Surveyed Find It Difficult to Launch Integrated Campaigns Across Channels Global B2C marketing automation company, Selligent Marketing Cloud, announced the findings of a study that polled marketers about the integration of their technology stack to deliver an immersive, consistent customer experience. The survey of 221 digital marketers reveal that the omnichannel excellence struggle is real – with almost half of respondents saying that they find it ‘difficult’ or ‘very difficult’ to launch integrated…

Iconic Omnichannel Retailer Expands Next-Gen Digital Customer Experiences With eGain

eGain, the leading provider of customer engagement solutions, announced that a leading omnichannel retailer is now offering expanded self-service powered by eGain. The company selected eGain for its deep product capabilities and quick business value. With shoppers going digital in a hurry in the pandemic, the company needed to rapidly expand customer self-service, while controlling operating costs. Marketing Technology News: InMoment Announces XI Digital Transformation Solution to Help Top Brands Improve Digital…

Walgreens Boots Alliance Creates Personalized, Omnichannel Healthcare and Shopping Experiences Powered by New Customer Experience Management…

Company announces strategic partnership with industry leaders Microsoft and Adobe to launch second phase of digital transformation at the intersection of health and technology Walgreens Boots Alliance, Inc. announced an expansion of its strategic partnership with Microsoft and Adobe to launch a world-class digital experience and customer insights platform to deliver personalized healthcare and shopping offerings. It will provide Walgreens and Boots customers with products and services from its global pharmacy and retail…

Contentful and BVA Announce Partnership to Enable Brands to Build Omnichannel Digital Experiences

As a leader in digital commerce website development, BVA will use Contentful’s app framework to build leading-edge digital experiences  Contentful, the global leader in headless content management, today announced a new partnership with BVA, a leading Shopify Plus agency. BVA will leverage Contentful’s newly released App Framework to build services that help BVA’s customers deliver omnichannel digital experiences. Since BVA was founded in 2013, it has accelerated the growth of more than 100 brands including…

Contentstack Announces $31.5 Million in Series A Funding to Deliver Personalized, Omnichannel Digital Experiences

Led by Insight Partners, the funding will be used to extend Contentstack's position from core content infrastructure to a digital experience platform, accelerating digital transformation for companies of all sizes Contentstack, the headless CMS pioneer and enterprise Digital Experience Platform, announced $31.5 million in Series A funding led by Insight Partners with participation from existing backers Illuminate Ventures and GingerBread Capital. Teddie Wardi, Managing Director at Insight, will join Contentstack's Board of…

World’s Largest Sports Retailer Runs on MuleSoft to Deliver Omnichannel Customer Experiences

Anypoint Platform Enables Decathlon to Innovate at Scale, Launch New Products to Market, and Expand Its Presence to the United States and Beyond MuleSoft, provider of the leading platform for building application networks, announced that Decathlon, the world's largest sporting retailer, is using MuleSoft's Anypoint Platform™ to deliver connected customer experiences and broaden its reach to new regional markets. Anypoint Platform has enabled Decathlon to build a foundation of reusable APIs, making it easier than ever to…

Selligent and Servion Global Solutions Announce Partnership to Redefine Real-Time Omnichannel Customer Experiences

Collaboration Powers Connected Store Experience Pilot for Leading UK Grocery Retailer Global B2C marketing automation company, Selligent Marketing Cloud (Selligent) and leading specialist in Customer Experience Management (CEM) Servion Global Solutions (Servion), announced a strategic partnership that brings real-time omnichannel customer experiences to consumers around the world. The partnership leads the way in meeting the modern demands of B2C companies for integrated solutions across marketing, sales and support –…

Oracle Retail Omnichannel Suite Innovations Power New Consumer Experiences

New Cloud Service, Greater Inventory Visibility and Mobile Reporting Help Retailers Engage Customers While Improving Operational Efficiency and Insights National Retail Federation - Oracle Retail continues its momentum in enabling digital transformation in the retail community with the launch of Oracle Retail Xstore Office Cloud Service. The service centralizes all back-office elements of store operations, eliminating the need for data center investment, providing a faster implementation timeline and creating a more…

Twilio Announces Autopilot, Enabling Millions of Developers to Build Omnichannel Bot Experiences That Don’t Suck

By Relying on Twilio Autopilot to Handle the Complex Details That Typically Lead to Bad, Automated Customer Experiences, Developers Can Now Deliver an Omnichannel Self-Service Option to Customers at Scale Twilio, the leading communications platform, announced Twilio Autopilot, the first fully programmable, conversational AI platform for building custom bots, IVRs and home assistant apps. Consumers want a quick, self-service option when interacting with businesses but are often frustrated when that experience does not…

Bright Pattern’s Latest Release Delivers Effortless, Personalized, Omnichannel Customer Experiences

The Latest Release Provides Innovative Video Chat Escalation, Easy-To-Use Agent Interface Updates, GDPR Compliance Advancements, and Omnichannel Communication Enhancements Bright Pattern, leading provider of omnichannel cloud contact center software, released Bright Pattern Contact Center 5.2. Designed to improve customer experience through effortless and personalized omnichannel customer service, Release 5.2 enhances omnichannel communications with new video chat settings, support for private networks, features for PCI…

IKEA, Electronic Arts and Other Global Brands Share How They Are Responding to Market Changes by Launching New Digital-First Experiences…

“Fast Forward,” the conference on accelerating digital innovation, will feature brands known for cutting-edge digital experiences Contentful, the leading content platform for digital-first businesses, announced its Fast Forward customer conference lineup featuring some of the world’s most innovative brands. More than 1,500 digital leaders and builders will attend the free virtual conference Oct. 29. They will learn how to build for the digital-first era and rapidly adapt to digital demands driven by the ongoing pandemic and…

New Voice Gateway From Cognigy Advances Customer Service Experiences to New Levels

Voice-Based Conversational AI Champions CX Challenges; Enables Greater Customer and Employee Satisfaction Through Automation, Improving Accuracy, Efficiency Cognigy, a global leader in Conversational AI, announced the release of Cognigy Voice Gateway (VG), an artificial intelligence voice solution, which deploys virtual agents (naturally-conversing voice bots) for automated inbound and outbound voice calls, whether via phone, web or mobile. Cognigy VG is designed to empower enterprises to automate high volume customer…

Sendoso and Cameo Partner to Bring Celebrity Experiences to B2B Buyers

Sendoso Becomes Cameo’s First B2B Partnership, Enabling Revenue-Driving Teams to Connect with Hard-to-Reach Customers by Delivering Personalized Experiences from their Favorite Pop Culture Icons and Athletes Sendoso, the leading Sending Platform, announced their partnership with Cameo, the platform that connects fans directly with their favorite pop culture icons, to bring celebrity experiences to B2B buyers, delivering personal experiences at scale. In addition to its Cameo integration, Sendoso launched several new…

Cloudinary And Contentful Partner To Help Brands Create Visual-First Experiences More Efficiently, Easily

Contentful-Cloudinary Integration Brings Headless Dam to Users to Streamline the Media Management Process and Ensure a Flawless and Fast Digital Experience Every Time Cloudinary, the media experience platform for many of the world’s top brands, announced its partnership with Contentful, a pioneer and global leader in headless content management systems (CMS). With dozens of shared customers already benefiting from the relationship, the new partnership offers Contentful users seamless access to Cloudinary’s award-winning…

Global Survey Reveals Significant Shifts in Christmas Holiday Shopping Patterns as Shoppers Seek Safe In-Store and Online Experiences

Hybrid shopping model emerges blending technology with physical store experiences A new survey* of 2,000 UK and US consumers, conducted on behalf of JRNI, the experiential relationship management (XRM) platform for scheduling and managing personalized experiences at scale, reveals consumers are taking a more considered approach toward Black Friday and Christmas holiday season spending and behavior this year. One fifth (20%) of US shoppers plan to spend more this Christmas indicating that there’s a desire by some to shake…

MessageBird Raises $200 Million Series C, at $3 Billion Valuation, as Global Demand for Leading Omnichannel Platform-as-a-Service (OPaaS)…

MessageBird solves customer communication complexity with the world’s first and only Omnichannel Platform as a Service (OPaaS), comprising suite of tools including Inbox, Omnichannel Chat Widget and Flow Builder Latest investment, led by Spark Capital General Partner Will Reed, who will join the board, was raised remotely and makes MessageBird Europe’s newest unicorn with $3B valuation Omnichannel platform approach enables businesses anywhere in the world to communicate and share rich media with any customer instantly…

Bambuser and AMF Fastigheter Partner to Bring Omnichannel Shopping Opportunities to Physical Stores

Interactive live video streaming provider Bambuser and AMF Fastigheter, one of Sweden's largest real estate companies, announced a strategic partnership to bring Live Video Shopping into physical stores to link in-store salespeople and experts to customers at home for an interactive and personal experience. This first-of-its-kind interactive concept will make physical stores more experience-based using innovative technical solutions to strengthen retail both online and offline and open up new opportunities for Bambuser to…

SAP To Acquire Omnichannel Customer Engagement Leader Emarsys

SAP SE announced it has entered into an agreement to acquire Emarsys, a leading omnichannel customer engagement platform provider. Emarsys enables businesses to engage more effectively and more personally with their customers. Enhancing the SAP Customer Experience portfolio with Emarsys will create a new paradigm for how commerce is managed digitally as it will deliver hyper-personalized, omnichannel engagements in real-time, helping organizations ensure every engagement is relevant and impactful. "Adding the Emarsys…