Rakuten Marketing to Host the Premier Conference for Online Performance Marketing Leaders at the 2018 Rakuten Marketing DealMaker Event

Rakuten Marketing, a leading technology company that enables brands to increase sales through data-driven performance marketing, announced its 2018 affiliate marketing premier event, Rakuten Marketing DealMaker – previously known as Rakuten Marketing Symposium. Taking place in Scottsdale, AZ on January 31 – February 1 at the JW Marriot Scottsdale Camelback Inn Resort & Spa, this event will bring together over 500 attendees to experience thought leadership, business planning and partnership building.

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Rakuten Marketing DealMaker is a highly anticipated networking event whose attendees include hundreds of executives from top online businesses, representatives from leading and innovative publisher websites, and online marketers from the Rakuten Marketing client base of over 600 advertisers. Representatives from hundreds of companies based both nationally and internationally across a wide range of product categories attend this event every year. Those who participated in last year’s event showed an increase in their network performance.

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“The digital industry continually faces rapid change and new challenges. This year, effective marketing will require more innovation and quick adoption to ensure exceptional consumer experience and, therefore, success for advertisers and publishers,” said Tony Zito, Rakuten Marketing CEO. “Rakuten Marketing DealMaker provides a great opportunity for experts in the industry to get a head-start on this year’s challenges and opportunities through a fun and professional networking environment.”

Led by digital marketing experts and industry thought-leaders, the two-day agenda includes a keynote session with Geoff Ramsey, Co-Founder, Chairman and Chief Innovation Officer at eMarketer, as well as expert commentary on topics such as profitability strategies, in-store and online consumer-journey harmony, consumer-centric insights and more.

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