Enterprises across the ASEAN are reshuffling their ICT priorities in 2020 to urgently address the COVID-19 impact. Against this backdrop, cloud, networking, mobility, communications and…
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Marketing analytics and attribution specialist integrates with leading app commerce software platform to help retailers unlock the power of mobile campaign data Native SaaS retail…
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The newest discovery that the Logica Future of Money Study uncovers is a paradox in money management during COVID-19. Below you’ll find some of the statistics revealed: Savings…
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The global pandemic is rewriting the rules of customer service. It has also disrupted the way we are going to move forward. The global leader in CRM, Salesforce has released India…
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EMERGING MEDIA COVERAGE FURTHER EXPANDS AD VISIBILITY Numerator, a data and tech company serving the market research industry, has introduced Paid Social Media and streaming ads in the…
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Seamless Budget Transfers Empower Teams to React Faster, Leverage Unexpected Opportunities and Optimize Spend Allocadia, the leader in Marketing Performance Management (MPM), announced…
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Enterprise go-to-market powerhouse joins Amplitude board to help company on its next phase of growth and global scale Amplitude, the global leader in Product Intelligence, announced…
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Provides marketers with data quality transparency. Bombora, ShareThis, and Affinity Answers first to be certified in respective categories Neutronian, a pioneer of independent data…
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Vendorpedia Questionnaire Response Automation Simplifies Questionnaire & RFx Completion Using Natural Language Processing powered OneTrust Athena AI OneTrust launched the OneTrust…
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New service gives industry a wide array of consumer data and actionable insights for this new form of distribution accelerated and influenced by COVID-19 Nielsen announced that it is…
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Privitar, the leading data privacy platform provider, announced the appointment of Lars Björk, former CEO of Qlik, to its Board of Directors. “I am pleased to have Lars join the…
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Investment will fuel Snowplow's transformation of behavioral data management and delivery Snowplow, the best-in-class behavioral data management platform, has raised $10 million in…
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Tracy Eiler to lead and scale the company’s marketing engine to drive continued growth in 2021 Alation Inc., the leader in enterprise data intelligence solutions, announced the…
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Nielsen announced that Caroline Clarke will join the company as Senior Vice President of Editorial Content Strategy, effective immediately. In this role, Ms. Clarke will lead the…
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In initial survey, leading snack brand saw double-digit brand attribution lift across multiple indicators Comscore, a trusted partner for planning, transacting, and evaluating media…
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It wouldn’t be the start of a new year without prediction articles, would it? And I couldn’t resist joining in the fun. While none of us could have accurately predicted how 2020 would…
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With an Unpredictable New Year Ahead, Consumer Data Gives Marketers Insight Into Ad Responses, Online Choices and Shopping Behaviors Allocadia, the leader in Marketing Performance…
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Eyeota, the leading audience technology platform enabling the intelligent use of data, today announced that Rob Armstrong has been appointed as Vice President of Product.…
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Breakthrough partnerships bring comprehensive audience segments to advertisers via Comscore's Predictive Audiences With third-party cookie deprecation fast approaching, advertisers…
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New capabilities will assist customer service agents by analyzing service calls in real time Pegasystems Inc., the software company that crushes business complexity, announced its…
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