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        MarTech Interview with Hugh Fletcher, Global Head of Consultancy and Innovation at Wunderman Thompson Commerce
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        MarTech Interview with Parker Morse, Founder and CEO at H Code
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        MarTech Interview with Dennis Becker, Chairman and CEO at Mobivity
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        MarTech Interview with Steve Gershik, CMO at inRiver
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        MarTech Interview with Howard Brown, Founder and CEO at ringDNA
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        Prediction Series 2019: Interview with Scott Webb, CEO at Avionos
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        TechBytes with Robert McGovern, CEO at PreciseTarget
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        TechBytes with Daniel Winterstein, Co-Founder at Good-Loop
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        TechBytes with Priya Patel Dockerty, Marketing Director UKI and Nordics at Magnolia
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        TechBytes with Joe Toscano (BEACON) and Darren Guarnaccia (Crownpeak)
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        Fireside Chat with Brandon Logsdon President and GM, Marketing Cloud Solutions at PDI
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        Fireside Chat with Mike Davie, CEO at Quadrant
      • Fireside Chat with Mitch Ratcliffe Marketing Expert at Metaforce
        Fireside Chat with Mitch Ratcliffe, Marketing Partner at Metaforce
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        Fireside Chat with James Ontra, Co-Founder at Shufflrr
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        Fireside Chat with Cameron Church
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      • Social Selling Is Risky Business: How to Mitigate the Dangers
        Social Selling Is Risky Business: How to Mitigate the Dangers
      • How Can Marketing Team Up with Sales on Personalization’s ‘Last Mile’?
        How Can Marketing Team Up with Sales on Personalization’s ‘Last Mile’?
      • Why GDPR Changes Everything … for the Better
        Why GDPR Changes Everything…for the Better
      • A-Z Glossary For Good TV Marketing - Part 3
        A-Z Glossary For Good TV Marketing – Part 3
      • A-Z Glossary For Good TV Marketing - Part 2
        A-Z Glossary For Good TV Marketing – Part 2
    • Guest Authors
      • Social Selling Is Risky Business: How to Mitigate the Dangers
        Social Selling Is Risky Business: How to Mitigate the Dangers
      • Ad Fraud: The New Way to Launder Money
        Ad Fraud: The New Way to Launder Money
      • What’s Up, Doc?: How Digital Technologies and AI Are Changing Healthcare
        What’s Up, Doc?: How Digital Technologies and AI Are Changing Healthcare
      • Where Are NFPs Going Wrong with Their Advertising?
        Where Are NFPs Going Wrong with Their Advertising?
      • We Sent a Photographer to Profile the Lives of Translators Around the World, Here’s What We Learned
        We Sent a Photographer to Profile the Lives of Translators Around the World, Here’s What We Learned
    • Staff Writers
      • 75 Inspiring Martech Leaders Who Are Prepared for 2020
        75 Inspiring Martech Leaders Who Are Prepared for 2020
      • Tech Fraternity Finds Inspiration in Sundar Pichai's Promotion as the New CEO of Alphabet
        Tech Fraternity Finds Inspiration in Sundar Pichai’s Promotion as the New CEO of Alphabet
      • Uberflip's SnapApp Acquisition Welds Personalized Content with Lead Qualification
        Uberflip’s SnapApp Acquisition Welds Personalized Content with Lead Qualification
      • Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Should Learn from Rakuten Arena's Omnichannel Media Marketing
        Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Could Learn from Rakuten Arena’s Omnichannel Media Marketing
      • What Louis Vuitton (LVMH) Buying Tiffany & Co. Means for Retail Marketing
        What Louis Vuitton (LVMH) Buying Tiffany & Co. Means for Retail Marketing
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Analytics

The Latest MarTech News about Marketing Analytics, Marketing Attribution, Data Visualization and B2B Data Management Platforms.

Black Friday Brick-and-Mortar Sales Up 4.2% According to SpendTrend Data
E-Commerce and Mobile Commerce, People-Based Marketing

Black Friday Brick-and-Mortar Sales Up 4.2% According to SpendTrend Data

Black Friday shopping at physical stores saw a 4.2% increase in sales compared to 2018, according to First Data Insights. …

Business Wire5 days agoDecember 3, 2019 0 223
Amadeus and Sigfox Partner to Transform the Travel Industry’s Tracking Capabilities
B2B Commerce, Customer Data Platforms

Amadeus and Sigfox Partner to Transform the Travel Industry’s Tracking Capabilities

Amadeus and Sigfox announce the launch of PinPoint, a strategic alliance to provide reusable, affordable, and globally connected tracking solutions …

Business Wire5 days agoDecember 3, 2019 0 194
PoliteMail Research Reveals Internal Corporate Communicators Struggle with Measurement
Analytics

PoliteMail Research Reveals Internal Corporate Communicators Struggle with Measurement

One third of survey respondents do not measure any internal communications, citing lack of time, tools and budget PoliteMail Software, …

Business Wire5 days agoDecember 3, 2019 0 180
Kaspersky Research Finds Cybercriminals Stealing Guests’ Credit Card Data From Hotels Worldwide
Privacy and Regulations, Technology

Kaspersky Research Finds Cybercriminals Stealing Guests’ Credit Card Data From Hotels Worldwide

Kaspersky’s research of the RevengeHotels campaign has confirmed that over 20 hotels in Latin America, Europe and Asia have fallen …

Business Wire5 days agoDecember 3, 2019 0 175
TIBCO Adds Support for Apache Pulsar to Messaging Solution
Data Visualization, Technology

TIBCO Adds Support for Apache Pulsar to Messaging Solution

Continued Focus on Open Source Architectures Offers Customers Advanced Application-to-Application Messaging Capabilities TIBCO Software Inc., a global leader in integration, …

PRNewswire5 days agoDecember 3, 2019 0 244
Top 5 Technology Trends to Impact the Digital Infrastructure Landscape in 2020
Data Management Platforms, Privacy and Regulations

Top 5 Technology Trends to Impact the Digital Infrastructure Landscape in 2020

Equinix Predicts Hybrid Multicloud, Artificial Intelligence, Cybersecurity, Data Regulation and Sustainability Will Be Key Factors Influencing How Organizations Undergo Digital …

PRNewswire5 days agoDecember 3, 2019 0 363
Introducing Kibana Lens: an Easy, Intuitive Way to Explore Data
Data Visualization

Introducing Kibana Lens: an Easy, Intuitive Way to Explore Data

Elastic Introduces a Simple and Flexible Way to Build Data Visualizations in Kibana Elastic N.V., the company behind Elasticsearch and …

Business Wire5 days agoDecember 3, 2019 0 192
InterSystems Named a Leader in 2019 Gartner Magic Quadrant for Operational Database Management Systems
Data Management Platforms

InterSystems Named a Leader in 2019 Gartner Magic Quadrant for Operational Database Management Systems

InterSystems Recognized for Ability to Execute and Completeness of Vision InterSystems, a global leader in high-performance information technology platforms that …

Business Wire5 days agoDecember 3, 2019 0 243
Syncsort Completes Acquisition of the Pitney Bowes Software and Data Business
Data Management Platforms

Syncsort Completes Acquisition of the Pitney Bowes Software and Data Business

Creates World-Class Data Management Software Company that Enables Enterprises Across All Major Industries to Maximize the Value of their Data …

PRNewswire5 days agoDecember 3, 2019 0 302
McKay Brothers Adds Market Data Distribution in Mumbai at the Lowest Known Latency
Data Management Platforms, Data Visualization

McKay Brothers Adds Market Data Distribution in Mumbai at the Lowest Known Latency

UK and US-Sourced Futures Market Data Available at Mumbai’s BKC Data Center McKay Brothers International (MBI) announced an expansion of …

PRNewswire5 days agoDecember 3, 2019 0 172
Tru Optik and Anzu.io Announce Multi-Year Exclusive Agreement to Bring Audience-Based Targeting to In-Game Advertising
B2B Commerce, Data Management Platforms

Tru Optik and Anzu.io Announce Multi-Year Exclusive Agreement to Bring Audience-Based Targeting to In-Game Advertising

Partnership Enables Enhanced Audience Targeting On Gaming Consoles Tru Optik, the most widely used audience intelligence and data-management platform (DMP) …

PRNewswire6 days agoDecember 2, 2019 0 240
TruFactor Intelligence-as-a-Service Now Available on AWS Data Exchange, Powering AI and Machine Learning At-Scale
B2B Commerce, Data Management Platforms

TruFactor Intelligence-as-a-Service Now Available on AWS Data Exchange, Powering AI and Machine Learning At-Scale

At re:Invent, TruFactor, debuts 40+ offerings as a Launch Partner for AWS Data Exchange, making consumer intelligence easily accessible to …

MTS Staff Writer6 days agoDecember 3, 2019 0 297
Matillion Advances Speed And Simplicity Of Data Integration With Release Of Matillion Data Loader
Data Management Platforms

Matillion Advances Speed And Simplicity Of Data Integration With Release Of Matillion Data Loader

Free SaaS solution enables every data professional to quickly and easily load data into the most popular cloud data warehouses …

PRNewswire6 days agoDecember 2, 2019 0 262
Media Giant Meredith Corporation Selects Nasuni To Help Move Traditional On-Premises File Infrastructure To Amazon Web Services
Data Management Platforms

Media Giant Meredith Corporation Selects Nasuni To Help Move Traditional On-Premises File Infrastructure To Amazon Web Services

Meredith cut CapEx costs significantly, eliminating traditional backup and reducing its on-premises NAS infrastructure by 80% Nasuni, a leading provider …

PRNewswire6 days agoDecember 2, 2019 0 309
Polte IoT Cloud Now Available on AWS Marketplace
B2B Commerce, Location Data

Polte IoT Cloud Now Available on AWS Marketplace

Polte receives exclusive invite to demo the company’s geolocation API in the AWS Partner Solutions Experience at AWS re:Invent Polte …

Business Wire6 days agoDecember 2, 2019 0 171
Factual Introduces New Machine Learning-Based Predictive and Loyalty Audiences
Location Data, Native & Programmatic Advertising

Factual Introduces New Machine Learning-Based Predictive and Loyalty Audiences

New Segments Identify Affinity or Intent Using Actionable Insights From Real-World Consumer Behavior to Identify, Reach and Engage Customers Factual, …

Business Wire6 days agoDecember 2, 2019 0 223
Revenue Analytics Unveils FareVantage™, Next-Generation Revenue Management for Passenger Rail
Analytics, Customer Experience Management

Revenue Analytics Unveils FareVantage™, Next-Generation Revenue Management for Passenger Rail

Revenue Analytics’s First-of-its-Kind Software will Give Modern Train Operators Big Gains in Ridership, Revenue, Team Efficiency, and Customer Experience Revenue …

Business Wire6 days agoDecember 2, 2019 0 194
3radical Extends the Power of Voco With New Content Hosting Interface
Audience Data, Content

3radical Extends the Power of Voco With New Content Hosting Interface

Enables Third Parties to Integrate Their Own Interactive Digital Mechanics into Voco’s ­­Audience Engagement Capabilities 3radical, developer of the Voco …

PRNewswireNovember 27, 2019, 8:55 pmNovember 27, 2019 0 407
ForgeRock-Appoints-Maria-Walker-to-Board-of-Directors
Customer Identity Management

ForgeRock Appoints Maria Walker to Board of Directors

ForgeRock, the leading provider in digital identity, announced the appointment of Maria Walker, CPA, to the company’s Board of Directors. …

Globe NewswireNovember 26, 2019, 9:50 pmNovember 26, 2019 0 253
X-Mode and the Anti-Human Trafficking Intelligence Initiative Announce Partnership to Fight Human Trafficking
B2B Commerce, Location Data

X-Mode and the Anti-Human Trafficking Intelligence Initiative Announce Partnership to Fight Human Trafficking

Company Debuts ‘Picket’ Initiative to Help Nonprofits Use Location Data for Good X-Mode, the privacy-conscious location data company, announced it …

Globe NewswireNovember 26, 2019, 8:20 pmNovember 26, 2019 0 457

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