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Predictive Marketing

Buyers Demand Visibility and Transparency: New Merkle Report Predicts Seismic Shifts for B2B by 2030
Customer Experience Management

Merkle Customer Engagement Report (CER) Finds 93% of Marketing Teams are Misaligned on Technology Use, Offers Guidance for Better Collaboration & Efficiency

PRNewswire -
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Conversational Marketing Statistics – How Its Growing and Latest Trends
AI/ML

Conversational Marketing Statistics – How Its Growing and Latest Trends

MTS Staff Writer -
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Picnic named a flexible company to work for, with 89% verification score
Predictive Marketing

Picnic Named a Flexible Company to Work For, With 89% Verification Score

MTS Staff Writer -
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Unlocking Digital Advertising Potential Through 2030 and Beyond
Native & Programmatic Advertising

Unlocking Digital Advertising Potential Through 2030 and Beyond

PRNewswire -
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New Omdia data confirms enterprise enthusiasm for Generative AI surged in late 2023
AI/ML

Omdia: Generative AI Applications Expected Grow From $6.2 Billion in 2023 to $58.5 Billion in 2028

PRNewswire -
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Top 5 Marketing Trends Shaping the Digital Future
AI/ML

Top 5 Marketing Trends Shaping the Digital Future

Patti Boyle -
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Act-On Launches AI Predictive Lead Score for Marketers to Target Strongest Customer Leads
AI/ML

Act-On Launches AI Predictive Lead Score for Marketers to Target Strongest Customer Leads

Globe Newswire -
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Authenticating Our Way to Trusted Email Marketing
Email Marketing

Authenticating Our Way to Trusted Email Marketing

Roshni ShahChin -
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New NTT Survey: Social Sustainability Boosts Enterprise Revenue an Average of $710 Million
Predictive Marketing

New NTT Survey: Social Sustainability Boosts Enterprise Revenue an Average of $710 Million

Business Wire -
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PandaFantasy invites fans to monetize their sports knowledge by using the first fantasy stock market for sports
AI/ML

Neurons Unveils New AI Feature that Predicts Brand Attention in One Click

MTS Staff Writer -
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Hudson MX Releases Findings of New Study, Revealing Four Stages of In-House Media Buying and Strategic Insights from Sixteen Top Advertisers
Native & Programmatic Advertising

Hudson MX Releases Findings of New Study, Revealing Four Stages of In-House Media Buying and Strategic Insights from Sixteen Top Advertisers

Business Wire -
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Zeta Global Launches The Zeta Economic Index, An AI-Powered Barometer Of The US Economy
Native & Programmatic Advertising

A New Era for Digital Out-of-Home Campaigns: Quotient Launches New Brand Safety Capability to Maximize DOOH Campaign Targeting

Business Wire -
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Nearly 75% of Small Businesses Concerned AI Development and Adoption is Outpacing Regulation
AI/ML

Nearly 75% of Small Businesses Concerned AI Development and Adoption is Outpacing Regulation

prweb -
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Businesses Worldwide Grappling with ESG Reporting Complexity, According to New Survey by Workiva
Predictive Marketing

Businesses Worldwide Grappling with ESG Reporting Complexity, According to New Survey by Workiva

Business Wire -
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Before Jumping on the AI Bandwagon, Focus on the Data
AI/ML

Before Jumping on the AI Bandwagon, Focus on the Data

Erika McGrath -
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New Perception Point and Osterman Research Report Shows Over 91% of Organizations Have Experienced AI-enhanced Email Attacks and 84% Expect Continued Use of AI to Circumvent Existing Security Systems
Predictive Marketing

New Perception Point and Osterman Research Report Shows Over 91% of Organizations Have Experienced AI-enhanced Email Attacks and 84% Expect Continued Use of AI to Circumvent Existing Security Systems

PRNewswire -
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From Crisis to Connection: How Media Trends Can Help Shape ESG Communication
AI/ML

From Crisis to Connection: How Media Trends Can Help Shape ESG Communication

Chelsea Mirkin -
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AUDIENCEX Teams Up With Yobi to Unlock AI-Driven Predictive Modeling for Agencies and Brands
AI/ML

AUDIENCEX Teams Up With Yobi to Unlock AI-Driven Predictive Modeling for Agencies and Brands

Globe Newswire -
0
Catchpoint Introduces New Capabilities that Make the Internet Better
Analytics

Marketing Attribution and Performance Management Platforms – A Quick Breakdown

MTS Staff Writer -
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