Leading livestream ecommerce and shoppable video platform provider, Firework, announced today the addition of four key executives to its growing roster of high-profile personnel Livestream commerce platform provider Firework announced four…
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Revenue growth platform - 6sense, closed $200 million in a Series E funding round. The new funding more than doubles 6sense’s valuation to $5.2 billion, this is just ten months after its $125 million Series D round. This latest funding…
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In a recent study steered by the Department of Marketing and International Business of Lingnan University in Hong Kong, it is found that online product reviews with mandatory disclosure of incentives provided by advertisers, in comparison…
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Being a successful digital marketer necessitates having the appropriate martech tools as part of your toolbox. Digital marketers need solutions that automate procedures to save time and money, assuring a solid return on marketing…
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Trident AB, an intuitive A/B testing tool for marketers, announced its launch on the Shopify App Store this week with both free and low flat cost plans A/B testing is one of the most important ways for online marketers and D2C brands to…
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By launching new digital experiences for their guests on the industry's most advanced engagement and gamification platform, Fridays continues to create fun and engaging ways to interact with their brand. CataBoom, a marketing software as a…
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Buy Now/ Pay Later, virtual doctor visits, and wearables tech to intensify Supply Chain software should see surge of adoption Workplace demographics to leverage AI/ ML to achieve more diversity The ‘creator…
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EngageSmart, the leading provider of vertically focused software solutions for essential tasks and services, today announced the appointment of Alan Canzano as Executive Vice President, Corporate Development and Strategy, to the Company’s…
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New Semrush integration allows users to incorporate SEO and competitive analysis into Swydo reports; key step in goal to expand partnerships with industry leading platforms. Swydo, a global leader for custom digital…
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A growing number of customer-facing enterprises are choosing a Direct to Consumer (D2C) strategy, which eliminates the intermediaries. Manufacturers may now control the whole supply chain, from production through distribution, marketing,…
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Dubai-based B2B marketing agency Cactix is now the first certified Semrush partner agency in the UAE as per Semrush’s new partner program which was launched in November 2020. Semrush is a leading online visibility management SaaS…
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Appointment Reflects Continued Focus on Accelerating Growth and Market Position Tangoe, a market leader in technology expense management and managed mobility services, today announced that Becky Carr has joined…
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Oro, the company behind OroCommerce, the B2B eCommerce platform, is thrilled to have Nadine Giguet lead its European marketing team. She will play a principal role in strategic and operational marketing activity in the region. Since the…
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Digital marketing is evolving with new trends every day. To stay in the game, marketers need to stay upgraded with the latest knowledge and information. Fortunately, there are plenty of on-demand courses that can help. There are…
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94% Want to Support Local Businesses But Communication Remains a Challenge A new survey shows 93% of consumers who support local businesses want both text and voice options when communicating with them depending on the…
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A quick-dive into some top performing B2B Marketing strategies and how they’ve grown in importance over the years Someone rightly said, “A strategy without tactics is a daydream and tactics without a strategy is a nightmare”. When it…
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Conversational marketing or simply put, marketing models that are built to talk to consumers via enhanced live chats, chatbots, AI powered voice assistants or other such formats all encompass conversational AI. A robust conversational…
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Ranosys is all set to organise the 4th edition of Meet Magento Singapore - a global digital commerce event where industry leaders, experienced developers, iconic online merchants and technology partners come together to discuss the future…
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The Shopify integration is the latest in a series of new monetization features available for creators and businesses on Linktree Linktree, the market-leading linking platform, today announced it has integrated with Shopify to bring a…
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The holiday season is almost upon us and while marketers and salespeople give the last few working weeks of the last quarter a jolt to drive maximum ROI, this is a time for marketers and sales teams to get together and identify fruitful…
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