Viva Technology show which took place in Paris June 15–19, LVMH Moët Hennessy Louis Vuitton (LVMH) revealed SeenThis as the winner within its category of the 6th LVMH Innovation Award. SeenThis, a creative technology company offering…
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Blotout announces its partnership with Fastly to help marketers meaningfully improve the ROI of their Meta spend amidst today's challenging online advertising landscape. Blotout, a customer data platform that solves data loss and builds…
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TelevisaUnivision, the world's leading Spanish-language media and content company, and VideoAmp, a market leading advertising measurement and optimization platform, today announced a new partnership in which TelevisaUnivision will…
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Blis will fast-track its opportunity to drive mass adoption of its privacy-first advertising technology Blis, the audience-first platform that doesn't rely on personal data, announced that LDC, the UK's leading mid-market private equity…
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Collaboration pairs one of the world’s largest ACR datasets with the largest independent SSP Magnite, the world’s largest independent omnichannel sell-side advertising platform, today announced a multi-year deal with LG Ads Solutions, the…
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PepsiCo, Unilever and GroupM Among First Users to Benefit from Transparent Measurement for Grocery Sales and Marketing Campaigns Global advertising technology leader The Trade Desk announced a partnership with Albertsons Media Collective,…
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Ads for good platform offers turnkey solution for brands and agencies looking to harness Scope3’s holistic ad tech data; Combined, this technology will allow advertisers to track, measure and reduce end-to-end carbon footprint of their…
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Company’s Proprietary Technology Protects Users’ Privacy While Still Allowing Effective Targeted Campaigns Through Contextual Intelligence and Real-World Data Swiss startup AdHash will showcase its innovative self-hosted advertising…
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IBM Delivers Open Source Toolkit to Identify and Mitigate Bias in Advertising Technology Today, leading companies committed to improving fairness in marketing campaigns. The initiative, announced at the Cannes Lions International Festival…
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Permission continues to grow its executive team and attract top talent from Big Tech to globally scale web3 advertising Permission.io, the leading provider of permission-based Web3 advertising, announced the appointment of long-time…
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Marketers are increasing their focus on first-party ID-based targeting and measurement for good reason. Not only has Apple limited the use of third party cookies and IDs on their devices and browsers, Google has announced that they are…
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The new first-of-its-kind offering will shed light on an advertiser’s digital carbon footprint DoubleVerify, a leading software platform for digital media measurement, data and analytics, today announced an exclusive partnership with…
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What should marketers keep in mind as they look to refining their martech stack? And how can marketers drive better engagement through improved micro-segmentation practices? Catch a few of the top tips and insights shared by industry…
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OpenX Technologies, Inc., a leading global omnichannel advertising exchange, announced that it is partnering with Scope3, Inc., a leader in supply chain emissions data, as part of OpenX's long-term effort to significantly lower the carbon…
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Under its new corporate entity, Big Village unites adtech, media, insights, and creative under one roof to solve the industry's biggest pain points and advance advertising forward for a new era ENGINE, a global advertising, technology,…
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Media Operations and Finance Leader Joins Fast-Growing Provider of CRM and OMS Solutions to Accelerate Company Growth Boostr, the only platform that seamlessly integrates CRM and OMS from pipeline to profits to address the unique…
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Persson takes the helm as the business readies itself for its next phase of growth Cavai, the leading conversational advertising cloud, has appointed Mats Persson as CEO. The appointment comes as Cavai’s presence continues to expand…
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The ad tech company’s latest hire brings extensive experience and a valuable network as Adnami continues to invest in critical European markets Ad tech company, Adnami, has appointed Svenja Damzog as Publisher Director, DACH, as it readies…
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JCDecaux UK launches programmatic digital-Out-of-Home at London’s Heathrow airport Paris, 16 June 2022. JCDecaux SA, the number one outdoor advertising company worldwide, announced today that its UK subsidiary JCDecaux UK has added…
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OpenX Technologies, Inc., a leading global omnichannel advertising exchange, announced the appointment of broadcast and advertising industry veteran Geoff Wolinetz as senior vice president of demand platforms. In this role, Wolinetz will…
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