Pantheon Hires Roland Smart as Head of Marketing

Pantheon Hires Roland Smart as Head of Marketing

New Executive Hire with 20 Years of Marketing-Focused Tech Experience Reaffirms Pantheon’s Dedication to Bringing Agile Marketing to the Enterprise

Pantheon, the leading website operations platform for agile marketers, announces the hiring of agile marketing veteran and innovator, Roland Smart, to lead and develop the marketing arm of the firm. Mr. Smart’s hiring comes on the heels of a recent $40 million round of growth funding to expand the marketing and sales teams at Pantheon.

“For the last six years I’ve worked to transform enterprise-scale web teams with agile practices, so the utility of Pantheon was immediately apparent to me,” said Smart. “Pantheon, and WebOps, is a disruptive technology for web teams and I’m thrilled to have the opportunity to advance Pantheon’s next phase of growth.”

The author of The Agile Marketer, Smart has built a career in digital experiences spanning 20 years with companies like Sprout (acquired by InMobi), Involver (acquired by Oracle), and at Oracle. He is a co-founder of the The Business Agility Institute and co-hosts the Marketing Agility Podcast. is one of the world’s leading experts on agile marketing and the increasingly massive impact it has on corporate success or failure. Smart is uniquely equipped to bring agile marketing practices to the enterprise.

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“At Pantheon we are setting the new standard for WebOps and Roland is exactly the right person to help us market that,” said Pantheon CEO, Zack Rosen. “Roland literally wrote the book on agile and he’s solved this problem for some of the world’s largest organizations. We’re in the business of building agile web teams and we couldn’t be happier to have him onboard.”

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Smart’s hiring and the chartering of the new team signifies the ongoing dedication at Pantheon to being an agility-focused business that delivers quality digital experiences across the enterprise. His vision for Pantheon’s potential to deliver unique and meaningful digital experiences that impact the bottom line is what makes him so excited to come to work at Pantheon every day.

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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