Global content and influencer marketing platform, Vamp, has announced its remarkable growth in the UK market since its expansion and launch in November 2017.
Vamp solves the key challenges faced by brands when implementing high quality creative content in a fast, cost-effective and scalable way. Its invite-only platform ensures a network of trusted creators to lend unparalleled credibility and value to brands, which ensures ongoing customer loyalty and engagement within brands campaigns.
Since its launch in the UK, Vamp has worked with a number of world-class clients, delivering globally recognised campaigns including Estée Lauder’s Pure Color Love Shadowsticks and Envy Liquid Lip campaign, Gap’s Summer campaignand Starbucks’ Summer Cold Brew campaign.
The UK market has seen significant growth over the past eight months, with a team of 14 full-time employees. Vamp plans to expand further into Japan, Korea, France, Germany, Italy and Latin America over the next 12 months.
“Influencer marketing is continuing to challenge and change the digital landscape, and Vamp’s success lies in its dynamic, strategic approach.” says Nicholas Vandepeer, Business Director of Vamp UK. “We are constantly innovating new and exciting capabilities whilst working with truly incredible influencers who can create the type of awe-inspiring content that brands and consumers love.”
“Vamp have been a pleasure to work with. They over-delivered on targets for our summer campaign, so much so we have decided to work with them again for Autumn. The content they delivered from the influencers was of extremely high quality, and fed authentically into both the influencers feeds and our own, which showed with the high engagement and reach results. The team were attentive throughout the campaign ensuring that as much work was lifted off us as the client as possible.” comments Gap.
“The UK is a huge market for social influencers, and the speed at which our brand has grown in the UK market is phenomenal. We are excited to expand our team in the UK and further continue help content creators and brands work together to create unique, innovative campaigns whilst solving the common pain points found when developing influencer marketing campaigns” said, Aaron Brooks, co-founder of Vamp.
This growth news comes at a time where Vamp has recently announced further success across the globe with the opening of its first US office in New York.