Leading content subscription service ContentBacon has hired Jason Etter as Vice President of Marketing. Etter will use his expertise and storytelling savvy to elevate the brand as the go-to source for memorable content.
Leading content subscription service ContentBacon has hired Jason Etter as the company’s Vice President of Marketing, CEO and Co-founder Wendy Lieber announced today.
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“ContentBacon’s high-performing team of strategists, storytellers, and content creators are positioned perfectly to help bring scale to the agency and to individual contributing marketers across the United States and Canada,” Jason Etter said.
Etter will lead the strategic initiatives that will build out and elevate ContentBacon’s position within the growing ecosystem of small to mid-sized organizations looking to be heard. ContentBacon’s popular subscription service makes it easy for companies to generate traffic, leads and new customers through compelling content.
Etter is no stranger to ContentBacon. He and Lieber have been collectively sharing their thoughts and love of storytelling for years throughout his tenure as President of IT firm, Profound Cloud, along with multiple Vice President and Director roles within the Marketing space.
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In addition to his work experience, Etter recently completed coursework on a master’s degree in digital marketing at Rutgers Business School.
“Every company has a story to tell. ContentBacon’s high-performing team of strategists, storytellers, and content creators are positioned perfectly to help bring scale to the agency and to individual contributing marketers across the United States and Canada,” Etter said. “With upward of 30 million small and medium-sized organizations coast to coast, there’s plenty of opportunity to help visionary entrepreneurs and scaling organizations turn bottleneck discussions into meaningful stories driven by content.”
“Etter’s expertise will elevate the ContentBacon brand to new heights,” Lieber said.
“We are thrilled to welcome Jason to our Baconator team and continue to build the ContentBacon brand as the world’s leading content resource. His experience and enthusiasm for what we’ve built to date and where we can take it is beyond exciting,” Lieber noted. “Watch out world for what we’ve got in store under Jason’s bold leadership.”
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