Inkbench Inc, the leading creative collaborative platform for marketers to amplify and protect their brand assets, announced that James Green has joined the company as Chief Revenue Officer to drive integration of marketing, sales and revenue operations for the company.
James has 30 years of senior management experience, including strategic development and planning execution, having started his career with the Walt Disney Company, then running new business development and marketing for Steve Jobs at Pixar Animation Studios. Most recently, James founded and managed startups including Sabela (sold to 24/7 Media, now owned by WPP), GiantBear, (sold to Blucora BCOR), PVI (sold to ESPN), the world’s first e-sports company The World Series of Video Games, and Magnetic (sold to Deloitte Digital).
Marketing Technology News: Instagram and Facebook Selling Come To GoDaddy Ecommerce
“I’m thrilled James is joining our team to manage and continue to accelerate our firm’s growth,” said George Abraham, CEO of Inkbench. “I’ve known James for more than a decade and have watched him first-hand build sales everywhere he’s worked, including Magnetic where he grew revenues from $1 million to $100 million per annum over a six-year period.”
Marketing Technology News: 5WPR Survey Reveals Facebook is the Most Used Social Media Platform among American Millennials
Inkbench allows entire teams to curate, create, and collaborate on marketing assets and campaigns with speed, efficiency, and controls that ensure that an organization’s materials are effective, on-brand, and in-sync. The unified platform offers a Curated Brand Library, an interconnected system of Workspaces, a powerful-yet-simple Design Canvas, and smart administrative controls.
“I’m really excited to join Inkbench,” said James Green, Chief Revenue Officer for Inkbench. “Inkbench meets a critical need for organizations, from franchising and non-profits to corporations, needing to stay on-brand while engaging the entire enterprise to support and expand branded communications, particularly in today’s unique remote working environment.”
Marketing Technology News: Study: Brands Have Yet to Create the Post-COVID-19 Digital and Mobile Experiences Customers Value Most