Digital Asset Management Systems, Q1 2026 evaluation recognizes Orange Logic as a Leader for its enterprise DAM strategy, capabilities, and customer feedback
Orange Logic, the enterprise digital asset management platform for automating creative workflows, announced it has been named a Leader in The Forrester Wave™: Digital Asset Management Systems, Q1 2026 report by Forrester Vice President and Principal Analyst Phyllis Davidson. The report evaluates digital asset management (DAM) providers based on 22 criteria across their current offering and strategy, along with customer feedback.
Orange Logic was the only evaluated vendor to receive the highest possible score (5) in the Asset Performance/Content Intelligence criterion, which Orange Logic sees as reinforcement of the company’s ability to turn data into measurable impact by understanding not just content, but the context around it. To Orange Logic, this recognition also reflects its vision for the future of digital asset management.
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The company continues extending beyond asset storage into enterprise content orchestration, automation, intelligence, and AI-powered content operations. Forrester’s report states, “The company delivers against a robust roadmap organized around four strategic initiatives, including ‘unify teams’ and ‘empower creativity.’”
According to the report, “Orange Logic is an excellent option for organizations that want to implement a comprehensive DAM system with high-touch customer experience.”
Orange Logic’s built-in digital rights and governance capabilities, which help enterprises protect brand integrity, manage risk, and enforce compliance across distributed global content ecosystems, are also highlighted.
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“To us, this recognition shows our customer-driven vision – that DAM must evolve into the orchestration and intelligence layer for enterprise content operations,” said Brian McLaughlin, CEO of Orange Logic. “Our focus is helping global organizations automate and simplify complex workflows, applying governance and rights controls at scale, and turning content into measurable business value through intelligence and automation.”
The evaluation also recognizes Orange Logic with the highest possible scores in ten criteria, including asset onboarding and metadata management; immersive content; search; workflows, automation, and versioning; digital rights management; asset performance/content intelligence; vision; roadmap; adoption; and pricing flexibility and transparency.
Forrester’s evaluation reports that, “Customers reported widespread adoption of their Orange Logic DAM instance and cited the overall flexibility of the system as one of its highlights.”
“We’re relentless about delivering measurable value for our customers. That intensity is what sets us apart, and for us, it’s reflected in the results of this report,” McLaughlin added. “organizations need simplicity in an increasingly complex digital landscape. We believe the future of content operations depends on bringing context, automation, and AI together in a way that is powerful, secure, and built for enterprise scale.”
